Quick Conversion tip that you can use to add an extra 2-3% conv rate
-----Use themed designs on your minisites-----
Alot of people tend to use the general girl or guy with a smile and money in his hand, or a car or just dollars etc...
So insted of that or no design at all, try and use themes.
Ex: Look at our very own warrior Naseem's website with the black hat (no kind of promotion intended but its just a very good example). You can clearly see that he uses a theme that reflects what his product is all about.
Of course he could have used some kind of "code"...like some numbers flying around and a hacker or something that breaks the code...witch could have reflected the product better, but it still is a very good design.
I have tested this on 2 websites and got the conversion rate up be around 2% just from this...witch to me its pretty good.
So, conclusion, make your website in a way that it reflects your product and it supports your sales copy.
It would be some more to say but I have to get back to work now...Ill try to post some more abit later.
EDIT: I highly recommend the same principle with your ecovers.
Hope I helped someone
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