The basic idea was that local business members in a specific area would come together and network.
We published a directory with each business in it. Instead of reaching for your Yellow Pages, you'd grab the directory. This usually included special rates and discounts.
We also alloted time at our weekly meeting (at the country club) for two members to take a few minutes and talk about their business and sell themselves to the group.
All of the groups I have been involved in have been well worth the annual dues. If I were working offline, I would join every group I could find.
Now and then I hear the talk of having a "Mastermind Group" and I have to wonder....who are these people?
If I am selling a product on weight loss, I don't want to tell my plans and processes to other marketers in the weight loss niche...they are my competitors.
I also am not interested in networking with someone selling tools...we have little in common.
As a point of discussion, how do you find and form a group like this?
What is it's value?
What type of people would be involved in this group?
What type of value would the mutual members of the group offer each other?
Why would someone who is making it online, partner up with someone who is not? Would that not be a waste of time since 99% of unproven marketers either give up or just talk a good game?
You see it on this forum all the time...you reveal what you want to do or are doing and suddenly you have 1,000 competitors. Seems better to play your cards close to the chest doesn't it?
So...what type of groups are YOU involved in and how did you form them? Are they worth your effort?
Is it just a bunch of people patting each other on the back or is there REAL work getting done?