What are the logistical steps to sell an E-Book?

Yeah, you want a squeeze page (OptimizePress / JV Press for example). Of course, there is free stuff out there, if you want.

You can accept Payment through Paypal.

With Paypal, you could just direct them to the download page after they buy. You'd probably want to use something like DL Guard, to "protect" your product(s).

You could also use Paypal in conjunction with E-Junkie. E-Junkie hosts and "protects" and "delivers" you're product. It also has an affiliate program built in. Here's an article about that:

How To Use E-Junkie.com To Sell Your Stuff


You probably already know, it's important you build your list AND sell your product at the same time. So, maybe you have an opt-in first, to get access to something, and then you sell to them. Or have them opt-in after they buy. Maybe you could give away a free gift, give lifetime updates for the product, etc, etc.

Also make sure you create a blog where you post at least 3 times a week about your niche. If you do it consistently you'll start to get some traffic after 2-3 months if you use the right keywords.

Wordpress is the ticket here. And make sure you have an opt in form on your blog where you could give away the same freebie your offering on your squeeze page to join your list.

Kevin

After some last minute editing, I am about ready to "go live." In fact, all I have to the product itself is create a "cover" and upload it, and then, I am good.

As far as creating a "squeeze page," what are some good examples that I can get ideas from? Obviously, I will not use their stuff, but, I want to be able to create something that looks decent.

Jeremy

It is actually a product aimed at helping customers get favorable resolutions to problems with products or services (that the company won't back up.)

Jeremy

What helps in making a good "squeeze" or "sales" page?

1) Create product. You can do that with word, add illustrations, videos, etc.
Save as PDF right from Word.

2) Create attractive cover and box shots, there is some good software out there. Box Shots 3D etc. Makes it look really professional.

3) Create your product page/landing page. Yes, lots of writing, you need to be good in selling and capturing the visitor. If you cant, hire a copy writer.

4) Sign up at paypal

5) Get Downloadguard

6) Set up 5) so it works with paypal and also with clickbank. DLguard is amazing, it does it all, protects your product from thieves and makes it very easy to place payment/paypal links everywhere.

6a) You might want different pages when you sell via clickbank but ALSO want to sell via paypal. Then simply make copies of the page, one for clickbank checkout, one for paypal etc.

7) Sign up at Clickbank (if not already done), put product in as a vendor and let it get approved. SOMETIMES you need to do smaller changes, they can be picky with certain wordings. But usually it shouldn't be a problem and a day later you have the product on clickbank.

The rest is promotion, creating buzz, twitter, fill your site with more content/articles. Go on forums, introduce product. Get affiliates for product.