One way to build warmth and Rapport with your list

3 replies
I stumbled into this. I'm always authentic with it.
I just share a little about a problem I am having and
some insight about what I am learning.

It takes you (the list-owning guru-guy) off the pedestal
and says "yeah, I sell stuff on the internet but I'm
also a flesh-and-blood person who does dumb stuff and
struggles sometimes too" - and you can lead by example.

Here's the email I sent out:


_________________________________________________

Coping with stress and toxic people in your life...



I’m not very good at this. I get stressed-out and I flip
a little.

I’ve tried to design my life to reduce stress for this
reason: stress stresses me out.

In practice you can develop your ability to take stress...
and let’s be honest, some folks only perform well under
stress. Many workplaces are stressful - and that’s why I
work at home - so I don’t have to do the “workplace stress”
thing.

Unfortunately recently I have a stressful thing going on...
in my home.

You see, when Tess and I moved from Los Angeles to
Massachusetts we decided to lease a biggish house with some
extra rooms. We don’t need the rooms but we like the
sprawling grounds and natural surroundings of this house.

So we rented two rooms out. We saw no reason not to.

And one of the tenants is a nightmare.

He’s a deadbeat. He’s an alcoholic. He got fired from his
job the second day he lived here... for drinking on the job!
He smokes in his room even though we repeatedly tell him
not to. No respect. He’s irresponsible. The second time he
left the oven on and went to his room to pass out - that
was it. This guy had to go.

So we told him to move out. We haven’t done an eviction.
We’ve been just real unfriendly and adamant that he has
to go.

And sometimes that’s what you need to do to get toxic people
to move out of your life.

We can call it “tough love” or whatever but the truth is
that sometimes you have to push another person to get away
from you.

And if you are by nature sort of kind and compassionate,
which both Tess and I are, it’s kind of hard to be harsh
with somebody.

So this young man has got to go. Tomorrow he’ll be gone.
Of course he’ll probably beg to stay one more night - unless
by a miracle he’s charmed somebody else into renting to him.
If not I’ll be taking him to a homeless shelter.

Hard-line time.

Unpleasant stuff.

Just kind of stressful.

I’ve pushed people out of my life before and will probably
have to do so again. In most cases it’s more subtle than
kicking somebody out on the street - and count yourself
fortunate for that.

Anyhow, take a look at your life and ask yourself “who
around me is dragging me down with their actions and
attitudes” - and try to find a way to decrease or eliminate
that person’s influence on your life.

It’s not always easy - but it’s best to nip these things in
the bud - because somebody like a drunk or crazy person
can really get their hooks in you.

It’s a little hard for me to stay calm right now... so I
can’t really tell you to “stay frosty” or something clever
like that.

Wish me well. Thanks,

Loren Woirhaye
#build #list #rapport #warmth
  • Profile picture of the author Neil Morgan
    Interesting that you post this because someone else just posted the opposing viewpoint:

    http://www.warriorforum.com/main-int...ils-start.html

    Cheers,

    Neil
    Signature

    Easy email marketing automation without moving your lists.

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  • Profile picture of the author Loren Woirhaye
    It depends on the type of list... I sent this out to a list
    of people who are interested in a big-ticket thing - not
    an anonymous affiliate-marketing list... so the objective
    in this case is to build rapport and get them to pick up
    the phone. In this case the phone is where the sales
    are made, and I've found soulful rapport works.

    I don't actually care if more than a handful open this
    email... it doesn't even have a promo link in it - which
    may strike some Warriors as heresy. I guess it's a matter
    of personal style and taste.

    If I were paying for postal delivery I wouldn't send out
    such a thing. Email makes this easy to do and test.

    One guy emailed me saying he was getting the money
    together to buy my $4000 package and another guy
    emailed me a very serious question about it. For me
    at least those kinds of emails are good news.
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    • Profile picture of the author Pete223
      Hi Loren,

      I'm one of those that received that email and when I read it,
      I honestly felt for you...

      On a real estate stand point...

      I've been renting apartments for a little over 10 years now and
      let me tell you, you CAN NEVER WIN with these types of people...

      YOU WILL loose money, time, precious moments with your love ones,
      material stuff (garden hoses, light fixtures, door handles, furniture, rugs...
      just to name a few) and not to mention, hair....all for what seemed
      to be a good idea...
      We saw no reason not to
      If I can offer you 1 tip it would be (especially when renting rooms in the
      house you live in) NEVER rent to people you don't know or that are not referred
      by somebody you highly trust. PERIOD!

      Because, in the end, you will not make money, it will not help you pay the mortgage,
      it's only going to add to your Stress Level...

      On a marketing stand point...

      Yes, I believe your goal of building warmth and rapport with your list with this
      type of message does work... I'm sure I'm not the only one on your list that could
      relate to renting to deadbeats!

      And, I think this is a perfect example of building rapport...

      Glad you posted this here and opened it to conversation!

      Regards, Pete

      P.S
      It's a little hard for me to stay calm right now... so I
      can't really tell you to "stay frosty" or something clever
      like that.
      I think there's no better times then in moments like these to stay calm
      and "frosty"
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