Video or Ebook Product?

15 replies
Hey Guys,

I was wondering what converts better for you or as a customer what would you prefer, E-book or Video?

Thank you
#ebook #product #video
  • Profile picture of the author Kevin AKA Hubcap
    It kinda depends on the subject but there's no reason you can't do both. Have the ebook as the base product and include the video as an up sell.

    Kevin
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  • Profile picture of the author build
    Video has worked much better for us.
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  • Profile picture of the author Tim_Carter
    Both.

    Cheap ebook front end - Video upsell - then audio downsell.

    Make sure you do this. You will make more money having back end products.
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    • Profile picture of the author BruceWood
      Originally Posted by Tim_Carter View Post

      Both.

      Cheap ebook front end - Video upsell - then audio downsell.

      Make sure you do this. You will make more money having back end products.

      Good advice! As a customer, I like video introductions which explain the ebook I'm about to buy, and then more videos explaining the ebook I just bought! It's a model which seems to work for a lot of marketers.
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  • Profile picture of the author morsh
    either way, It's must be a good quality, If video with bad pronounciation or ebook with bad grammar, that would'nt be nice
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  • Profile picture of the author tonydyt
    I would use both, dont know if i would use it as an upsell. I would do a video product plus make an ebook in case the people would like print out and read etc.
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    Rise and Grind

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  • Profile picture of the author martinwork
    I prefer video
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  • Profile picture of the author VideoCreator
    Video video video! But then, I'm biased.
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    Regards,

    Ken
    Want to see why my clients have 6-FIGURE launches? Sales Page Videos
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  • Profile picture of the author joymarino
    I think having both available would be great. I tend not to want to read certain material, but rather view it. Like, I took a hair bow course and the videos helped me more than the e-book that came with the course.

    Everyone learns differently, and depending on your content, your customers may like having the choice between e-book and video. You can even have your e-book transcribed in to audio, and give that as a third choice, since many people are audio-type learners.

    Good luck!
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  • Profile picture of the author Emilis Strimaitis
    I would do both.

    I just love when I can print out a course and put it in my closet, so I could take it wherever I want, or make some notes, and post sticky notes (I love 'em!!!).

    But sometimes watching a video gives that "a-ha" moment that you don't have when reading a book.

    Really I recommend doing both, because it just goes hand in hand so well
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    • Profile picture of the author coffeecashnow
      I usually prefer to buy ebooks.
      As others say, you can use the video as an upsell,
      but as a customer I don't like to be upsold the same product in a different format, it's not fair!
      I think offering the video as a bonus or the 2 products as a package is a better idea, it simply makes sense...
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  • Profile picture of the author Hogan Chua
    I think I'll go with the Ebook front end then Video upsell and see how we go first.

    Thanks alot

    Hogan
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