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Your email marketing strategy to inbox

by mhsu408purchases
1 replies
Dear Warriorforum community,

This forum has been great - and I have learned a lot. I had gone through several bulk email postings, but couldn't find the answers to the following questions and was hoping I could get some help from the community:

I have 15K leads I need to send emails to. These leads are all opt-in leads and the emails are nearly all active. what are the advantages of hiring a bulk email service to do this for me vs. my doing it myself?

Is my inboxing rate going to be any different from theirs given all are opt-in and nearly all are accurate addresses?

I am just unsure how junk mail is classified. Is it merely based on the accuracy of the number of attempts being made to an email server (meaning that if gmail receives X number of emails above their Y email threshold of failed emails, then they will classify that originator as a spammer)? If there are other factors, could you let me know what these are?

If your recommendation is that I could do it myself, could you recommend email hosting where I could email out 2,000 emails/day (my current hosting has a maximum of 300/day)? If your recommendation is to use a bulk emailing service, I would appreciate your recommendations on the best, most legitimate services to use.

Thanks, everyone, for all your help!
#email #inbox #marketing #strategy
  • Profile picture of the author Shaun OReilly
    How can the leads be opt-in if they're not currently in
    an e-mail autoresponder system already???

    The deliverability rate will be highly dependent upon
    server that you are sending the e-mails from.

    The server could be from:

    1. A third-party autoresponder service provider such as
    AWeber, iContact, etc. They work hard to develop good
    relationships with ISPs to ensure that your e-mail gets
    delivered.

    2. Your own hosting server

    3. The server of a third party SMTP server such as
    those obtained from smtp.com

    For options 2 and 3 above you'll have to also use some
    bulk e-mailing software to allow you to send out larger
    volumes of e-mail. So things like Interspire Email Marketer
    or ActiveCampaign's Email Marketer software are possible
    options.

    Dedicated to mutual success,

    Shaun
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