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How do you promote your flippa auctions?

by NikkiDelgado
12 replies
What methods do you use to promote your Flippa Listings?

Do you use Flippa Upgrades?

I have a pretty new Flippa account although have sold sites on other places before.

What do you do to get more bidders?

Please share
#auctions #flippa #promote
  • Profile picture of the author Joe Motion
    Include every imaginable piece of data about the site for sale. Explain the process after the sale - make sure the buyer knows it will be stress free.

    I browse Flippa everyday - the amount of badly written auction pages that instantly turn me off is incredible.

    One pet hate about Flippa is the current trend of new sites saying 'Potential $100 a day website' when the site has no traffic or sales - really irritates me.
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    • Profile picture of the author dtommy79
      Originally Posted by Joe Motion View Post


      One pet hate about Flippa is the current trend of new sites saying 'Potential $100 a day website' when the site has no traffic or sales - really irritates me.


      I agree with you on this. There is a guy over there who usually just sets up a wordpress site, writes or copies some articles, claims he SEOed the hell out of the site, projects a lot of money, but the site has zero traffic. Surprisingly he always sells them.

      But to also answer to the OP,

      You can put a small flippa banner on your site saying that "This site is for sale on flippa.... Current bid...." and so on.

      You can also bookmark the link to your auction
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      • Profile picture of the author NikkiDelgado
        Originally Posted by dtommy79 View Post


        You can put a small flippa banner on your site saying that "This site is for sale on flippa.... Current bid...." and so on.

        You can also bookmark the link to your auction
        Thanks I have already done this and put it on my site. Thanks

        Originally Posted by x3xsolxdierx3x View Post

        Nikki,

        I recently had an email exchange with Flippa support. I had mentioned this in a different thread. I have never once asked for a refund on anything online ever, however, their stance with offering paid promotions through tweeting needs to reevaluated (and, that's putting it nicely). Currently, it is $80 for a tweet. I do believe that the responsibility of making a firm case for a website lies strictly on the shoulders of the seller, however, when something for promotion is purchase, I think its reasonable to expect that some 'eyes' would be directed towards the listing--one can make a case, but there will be no potential buyers if you can't even get eyes on a listing.

        From an $80 tweet to their twitter account, before the next tweet came, I had received around 4 or 5 views.

        Support notified me that they do not make any guarantee about anything with their Twitter promotion. In the end, they did take the hire road and handled it to my liking (although, without a refund), they simply applied an upgrade. It was more a 'point' I was trying to make to them about reevaluating the twitter promotion, rather than ripping them off by asking for a refund...even 'complainers' can be very important to molding a business and its offerings. I hope my feedback didn't fall on deaf ears. I really believe they'll have alot more complaints (who don't have the best interest or understanding of their company business model at heart) if they don't remedy it.
        Guess I will be avoiding the tweet option LOL! Thought it seemed very overpriced anyway!

        Originally Posted by Ruth P View Post

        I know this may not help you right this moment, but it's definitely worth starting now. Set up a simple squeeze page for people to opt in to future notifications of sites for sale. Include this link in each and every auction you list. After doing this I managed to sell quite a few sites to my list before even listing them on Flippa.
        ~Ruth
        Thanks for this tip. I have a area to sign onto my newsletter on my site but only put this link in my email after someone has purchased. I may just add it on to the listing so that more people can sign up to it.
        Thanks for the tip
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      • Profile picture of the author mailey
        I am curious to know why you need to promote website listed on Flippa. Is it because Flippa has way too many websites and the need to make your sites stand out in the crowd?
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        • Profile picture of the author Joe Motion
          Originally Posted by mailey View Post

          I am curious to know why you need to promote website listed on Flippa. Is it because Flippa has way too many websites and the need to make your sites stand out in the crowd?
          I was thinking this as well - surely Flippa brings in enough targeted buyers that will buy your website if it's worthwhile.
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        • Profile picture of the author x3xsolxdierx3x
          Originally Posted by mailey View Post

          I am curious to know why you need to promote website listed on Flippa. Is it because Flippa has way too many websites and the need to make your sites stand out in the crowd?
          Mailey,

          I'm not disgruntled or anything, but IN MY EXPERIENCE, your listing will gain little to no visibility unless you promote it yourself.

          The set-up there is similar to the WSO forum. It's just 'hit or miss' with what time is best to start your auction. Even with all the upgrades purchased, and a featured auction, don't expect to see hundreds or even thousands of visitors.

          Of course, visibility could also be related to title/bids/etc....even still, as I had mentioned earlier, an $80 tweet SHOULD be manifesting a bit more visitors despite your title.
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        • Profile picture of the author Piper Anderson
          I usually buy the bold listing upgrade, sometimes the box around the listing, too, but that's about it as far as upgrades go. For promotion, I've been on Flippa long enough that I have a list of regular buyers who have asked to be informed as soon as I put a new auction up, and a lot of my buyers are repeat buyers as a result. I also email this list sometimes with pre-listing website offers, before they go on Flippa, and am able to sell some that way, too.

          I also use their free promotional tools, such as sending a tweet to your own Twitter followers (I have two IM-based Twitter accounts that I Tweet to). I also post the auction listing on Delicious and Stumble Upon. Then, I go back through the bidders on whatever auction I had listed previously who didn't win, and send them private messages with links to my new auction, letting them know I have something new for sale.

          In two years of selling websites (on Flippa and on Sitepoint before its website marketplace became Flippa), I've sold over 100 websites, and only 4 of them did not sell in the initial auction. Of those 4, three sold later through private sales with non-winning bidders, and one was re-listed and sold for the BIN right away the second time around.

          So, I've had a pretty good experience there so far!
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          • Profile picture of the author mailey
            Hello.

            How much does listing a Flippa auction in the Warrior Forum signature help with promotional activities assuming a poster has quite a posts under their belt and therefore got some crediability.

            Just wondered as I noticed 2 posters on this thread have got auctions running at the moment.
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  • Profile picture of the author NikkiDelgado
    Thanks for your comment.
    I try to include a lot of information in all my auctions. I will double check them and put something in about the after sales process though as that may encourage people to bid more.
    Thanks!
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  • Profile picture of the author Ruth P
    I know this may not help you right this moment, but it's definitely worth starting now. Set up a simple squeeze page for people to opt in to future notifications of sites for sale. Include this link in each and every auction you list. After doing this I managed to sell quite a few sites to my list before even listing them on Flippa.
    ~Ruth
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    • Profile picture of the author x3xsolxdierx3x
      Nikki,

      I recently had an email exchange with Flippa support. I had mentioned this in a different thread. I have never once asked for a refund on anything online ever, however, their stance with offering paid promotions through tweeting needs to reevaluated (and, that's putting it nicely). Currently, it is $80 for a tweet. I do believe that the responsibility of making a firm case for a website lies strictly on the shoulders of the seller, however, when something for promotion is purchase, I think its reasonable to expect that some 'eyes' would be directed towards the listing--one can make a case, but there will be no potential buyers if you can't even get eyes on a listing.

      From an $80 tweet to their twitter account, before the next tweet came, I had received around 4 or 5 views.

      Support notified me that they do not make any guarantee about anything with their Twitter promotion. In the end, they did take the hire road and handled it to my liking (although, without a refund), they simply applied an upgrade. It was more a 'point' I was trying to make to them about reevaluating the twitter promotion, rather than ripping them off by asking for a refund...even 'complainers' can be very important to molding a business and its offerings. I hope my feedback didn't fall on deaf ears. I really believe they'll have alot more complaints (who don't have the best interest or understanding of their company business model at heart) if they don't remedy it.
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  • Profile picture of the author John Williamson
    I use my signature here and I also contact past buyers and bidders, they almost always end up bidding on my current/future auctions. I usually do a few upgrades like bold, homepage exposure, and highlight.

    But yes, that $80 tweet is both ridiculous and worthless.
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