Full posts or post excerpts on the Homepage?

4 replies
Hi all,
What format do you use? Full posts or excerpts?
Well, I use excerpts.
It's got lot off advantages like:

Displaying only post excerpts will ensure that you are not incurring any search engine penalties for duplicated content. If you display full posts on the homepage you will have the exact same content on two places, that is on the Homepage and on the single post pages (provided your archives do not display full posts, which could worsen the problem). Some SEO experts (including Michael Gray on this video) argue that this reason alone is sufficient for displaying post excerpts on the Homepage.

Have a nice day.
Akos
#excerpts #full #homepage #post #posts
  • Profile picture of the author GeckoTribe
    I prefer excerpts. Another danger of using full posts is that people may link to your homepage, not realizing they're not linking to a specific post. Then once the post they were linking to scrolls down a little, any click-through traffic you get will arrive, not see what they're looking for, and leave.
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    • Profile picture of the author AkosBlog
      Originally Posted by GeckoTribe View Post

      I prefer excerpts. Another danger of using full posts is that people may link to your homepage, not realizing they're not linking to a specific post. Then once the post they were linking to scrolls down a little, any click-through traffic you get will arrive, not see what they're looking for, and leave.
      Yes, that's another problem with full posts.
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  • Profile picture of the author officer_iron
    Thanks for bringing this to my attention. It's actually something I've overlooked but it makes complete sense. I'll be addressing it shortly on my own blog.
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  • Profile picture of the author pacesetter007
    Excerpt all day long...why? I changed my blog theme yesterday to woo theme with around 6 post on the home page...guess what?

    My average time on site sky rocketed. My bounce rate reduce to some extent although I'm still testing things...that said...

    For me now, full post is a big No...No
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