Site visitors MUST give consent for cookies, Europe
From 25 May, European laws dictate that "explicit consent" must be gathered from web users who are being tracked via "cookies".
Businesses are being urged to sort out how they get consent so they can keep on using cookies.
The section of the directive dealing with cookies was drawn up in an attempt to protect privacy and, in particular, limit how much use could be made of behavioural advertising.
This form of marketing involves people being tracked across websites, with their behaviour used to create a profile that dictates the type of adverts they see.
BBC News - New net rules set to make cookies crumble
I wonder how the search engines will cope such as google.co.uk, google.de etc. This should mean they have to ask before showing adwords on the search results, but I expect if you refuse to accept cookies they will refuse to give you search results.
Should prove interesting. It also adds another 'service' to us 'offliners'
Businesses are being urged to sort out how they get consent so they can keep on using cookies.
The section of the directive dealing with cookies was drawn up in an attempt to protect privacy and, in particular, limit how much use could be made of behavioural advertising.
This form of marketing involves people being tracked across websites, with their behaviour used to create a profile that dictates the type of adverts they see.
BBC News - New net rules set to make cookies crumble
I wonder how the search engines will cope such as google.co.uk, google.de etc. This should mean they have to ask before showing adwords on the search results, but I expect if you refuse to accept cookies they will refuse to give you search results.
Should prove interesting. It also adds another 'service' to us 'offliners'
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Istvan Horvath -
Thanks
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Valdor Kiebach -
Thanks
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