Anyone ever used Getresponse's Power Leads service?

That's what I thought, usually buying leads is completely worthless.

Thanks

I agree with most of that, but I thought I'd point out and say that I strongly disagree with the first statement you said about warming them up (at least in the majority of niches I've been in). I think some marketer somewhere taught that you need to warm up these types of leads first, so a lot of people have it set in their head that's the case.

From my testing in several niches (again, some niches might be different but I cover a pretty broad group), for co-reg leads, I always hit them right off the bat. The first e-mail they get has a promo in it and that's always had the biggest response rate. With co-reg, I think most are expecting an immediate offer and check for that immediate offer but don't always expect or want an e-mail later.

Yes, I certainly follow up with them, but I always have the main offer right off the bat in the very first e-mail. I also make sure that the leads that sign up have an idea of what they'll be getting, as it targets them better, saves you money, and makes you more at the same time.

And yes, this service does have decent leads, but they do take a long time to fulfill. I wouldn't be surprised if you got one or two sign ups a day (or even zero). If you do multiple smaller packages into one campaign, you'll get more of them faster, even though it costs more than the larger packages for the same number of leads. I think Simon could really re-do parts of their setup here to offer more benefits and options, but it is what it is.

Now, having said that these things can work and that there is money to be made, the majority of people will probably fail at it, which is why there's a lot of negativity out there on co-reg leads. You also have to consider, though, that a good number of people fail at making a penny off of normal e-mail marketing, yet you won't see anyone saying that e-mail marketing doesn't work.

If you're not making money off of e-mail marketing or co-reg leads, try to ask yourself why those leads might not be buying. Does your sales page suck? Is your offer even a good one? Does it look spammy or like a scam? Does it make you look like a professional or some average joe trying to make a quick buck?

If you have the best leads in the world, you're not going to make much if you don't know how to sell to them or convert them.

Before spending money on this, I'd make certain that you have an offer that can sell with your normal marketing efforts. Once you get that, play around with co-reg or whatever else you want and you just might be surprised at the results.

I know often times some of the stuff that people say doesn't work well can actually work incredibly well, which is why I've always been a big fan of testing things out for yourself.

Take care,

Brian