Amazon review sniper style sites with only 1 product reviewed on a site?

by cweber
12 replies
I have been building some amazon review sites and see some things coming up a lot for some of the keywords that I'm curious about.

I have been searching some product keywords in Google such as "makita mac2400"

Here is the search results from that product search:

makita mac2400 - Google Search

Now if you look at that search result you see makiatmac2400.com, makitamac2400.net, and makitamac2400.org all on the homepage and all the sites have is 1 article/review on the product and nothing else. Do these types of amazon review sites that only target 1 product/site really work or work well when it comes to ranking and what not?

I'd love to get your feedback on this. Thanks
#amazon #product #review #reviewed #site #sites #sniper #style
  • Profile picture of the author mediasurgeons
    You've answered your own question.

    Do they rank well? - Looks like it.

    Do they work? - Can't think of another reason the web would be riddled with them
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  • Profile picture of the author Biggy Fat
    Those sites are IPK style sites.
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  • Profile picture of the author Victor Edson
    That's the sniper site...get a keyword rich domain, and it just might get ranked really easy with minimal backlinking.

    If you really want to try it out, you should buy 10-20 for yourself and start there.

    Not all will be winners, but some will.

    Proper on page optimization plays a big role for keywords like that where there's not much competition.

    And when your sites are sitting on page 2, 3, 5, 15 or whatever, it's simple SEO that gets them to the top like any other.
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  • Horrible advice.

    So you're going to buy domains with brand names in and hope you plod along unnoticed?

    Not taking into consideration the complications this could bring if they decide to sue for earnings and damages. Then you're screwed.
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    • Profile picture of the author Przemek Bloniarz
      Originally Posted by Jason Perez O'Connor View Post

      Horrible advice.

      So you're going to buy domains with brand names in and hope you plod along unnoticed?

      Not taking into consideration the complications this could bring if they decide to sue for earnings and damages. Then you're screwed.
      Exactly. Sniper sites are not working with amazon because you can't have a keyword in your domain.
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      • Profile picture of the author Ben Holmes
        Originally Posted by Przemek Bloniarz View Post

        Exactly. Sniper sites are not working with amazon because you can't have a keyword in your domain.
        I'm guessing that you meant you cannot have a BRAND name in your domain.

        And even that isn't quite completely correct. The complete URL for any webpage can legally and correctly look like this:

        www.general-product-category.com/makitamac2400

        ... or similar - the website domain itself as a general product category name, and the page or post titled with a brand name and exact product. Most of my sites have keywords in the domain name - ALL of them have Manufacturer/Brand & Product names in the complete URL.

        Makita isn't going to try to sue, and wouldn't have a case, if you don't use their name in the domain - but do have their name as the title of a website page.

        Disclaimer: As I'm not a lawyer, take my words as my own personal opinion and do your own research.
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  • Profile picture of the author Michael Franklin
    As long as your brand names are not in the top level domain, you are ok....Build your Amazon site around a category keyword. Use that as your domain name and then use your posts for your brand name products which will show as your permalinks. That way, you don't set yourself up for any legal snafus!
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    • Profile picture of the author jan roos
      Rather build a bigger review site that reviews more models and don't have a brand name in your main domain. These sites can become authority sites in the niche over time and will blow the sniper sites away which is just my opinion based on my own experience.

      Review 7 - 10 products on your site and also add other helpful content like a buyers guide, maintenance guide etc. If you review crock pots for example you can have recipes on one page which will be very helpful to your visitors and over time your site will become an authority and worth a lot.

      Cheers
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  • Profile picture of the author fitz10
    You don't always have to have a brand name in the title to have a near exact match. Say the product is Barbie Blue Widgets, you could always have the name bluewidgets .com. I've done that with good results but of course the usefulness of this tip will depend on what you're selling. I've assumed here that Barbie brand is the only manufacturer making blue widgets. If it is a more common word, you could always use subdomains as has already been suggested.

    And yes for the record, this method it can work extremely well. Back in 2009 when I started with IM I was making no money at all with Clickbank. Around mid-November I began setting up Amazon websites that were either product specific or micro niche. In the first 11 days of December I made over $1000. All I put on those sites were a product review, an information sheet, and maybe a video. Every site was under 5 pages.
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  • Profile picture of the author Coby
    My best performing amazon site is similar to these sites you are mentioning. It is actually about 5 pages but is only geared toward one product and a few of its accessories. The selling price is $150 +

    At one point it was #1 and #2, now it is just at #2 currently.

    It's all a matter of preference really. The rest of my sites are multiple product type sites and they don't convert as well as this one.

    Good Luck
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    • Profile picture of the author cweber
      Originally Posted by Coby View Post

      My best performing amazon site is similar to these sites you are mentioning. It is actually about 5 pages but is only geared toward one product and a few of its accessories. The selling price is $150 +

      At one point it was #1 and #2, now it is just at #2 currently.

      It's all a matter of preference really. The rest of my sites are multiple product type sites and they don't convert as well as this one.

      Good Luck
      Hey Coby, what would you choose for these sites that only target one product? For example, if I wanted to target the "Makita MAC2400" product for example what would be a good domain for targetting this specific product?

      Also "Makita" is likely trademarked so I can't use it but what about "MAC2400", most likely a specific model name won't be trademarked so couldn't I just use it? Thanks again guys
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      • Profile picture of the author Ben Armstrong
        I really wish these sites would start getting cease and desist letters more frequently.

        I have no doubt that 95% of the time these people don't get into any trouble which is why they keep doing it.
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