Effective email subject line
But what about subject lines - how to write a subject line, so that more recipients will open emails?
Some tips i'm using:
don't make them very salesly or pushy.
Most people get so much junk mail in their inbox, anything that even hints of spam gets thrown away immediately.
The subject line should tell what's inside - simply describe the subject of email.
Keep the most important words first - subject line has to grab reader with the first couple of words.
It should provide a specific value proposition.
Always test.
And of course deliver great content
What are everyone's thoughts on this?
Big Jason Henderson of Breakthrough Email Marketing
18+ years of email marketing... Certified Email Marketing Optimization, Landing Page Optimization, Value Proposition Development and Online Testing Specialist by MECLABS
Find Out What The Successful Know And Do!!
Founder of JVZoo. All around good guy :)