question about writing articles.

by skwurl
7 replies
ok, so i'm starting again, from scratch.

trying to write articles that will be on my site, and i was wondering if it matters if they're in point form, or if they have to be in paragraphs? i don't know about other people, but my articles are probably going to end up being long, and i know i prefer to read stuff in dot point form, with their own subheadings.... instead of large paragraphs (i lose concentration).

do you think this will be okay?

it'll still be the one article, but just split into sections.

they're probably isn't much difference because it's still the same amount of words, but i know to me it makes a difference when i'm reading things.... do you know what i mean?

cheers!
#articles #question #writing
  • Profile picture of the author DR's Fynest
    It doesn't really matter how you write your content as long as you try to make sure it's good.

    Both approaches work.

    One thing to keep in mind though, breaking up your content making it easier for visitors to sort of "scan" through an article is a good technique. It also makes it easier to write articles this way.

    That's why you see a common trend around the web with articles being "5 Tips to Do X..." or "7 Proven Ways to Increase Y..."

    Usually you want to stay away from creating ONE huge wall of text. This immediately puts most people off. Stick to creating articles which contain paragraphs of 3-5 sentences. (I've never called a 2 sentence blurb a paragraph that's why I started the count at 3 lol)
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    • Profile picture of the author skwurl
      thanks for the reply. that's exactly what i was thinking, in regards to being able to scan the text. that's how i prefer to read things anyway, it also makes it look like it's not as much to read, because i know when i see something that looks too much i just hit the 'back' button on my browser, lol.

      cheers!
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  • Profile picture of the author masterjani
    Keep concentration on titles that makes people to actually view your article then it gets good conversion
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    • Profile picture of the author skwurl
      thanks for the tip! :-)
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  • Profile picture of the author SmartHealthShop
    make sure the content is good and gear it towards your actual users you will be reading the content.

    people tend to lose attention in long paragraphs and detail that isnt clearly spelled out. trying writing paragraphs that are no longer than 3 or 4 lines and using list and bullet points when you have several benefits to convey. focus on keeping the reader's attention.
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  • Profile picture of the author Rob Bright
    Bullet point form is good as people can see it quickly and find the content they are looking for, this will encourage them to read the rest.

    Just make sure you really provide a lot of value to the end user and it is worth their time reading it.

    Good luck
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    • Profile picture of the author Alexa Smith
      Banned
      Either approach can work.

      I don't see anything intrinsically "wrong" at all with what you're suggesting, and I see that it may have some advantages (depending a little on how you're generating the traffic, I think).

      The important thing is to avoid a mismatch between the style/presentation of the articles that attract the opt-ins and the outgoing autoresponder emails to the people who've opted in. (Because "traffic" is actually people).

      I write a "particular style of article" which is aimed at (i) attracting syndication, and (ii) appealing to a certain (large) market demographic (in every niche) being very poorly catered to by most internet marketers, and I therefore have to make sure that my email marketing matches the people I've attracted with the articles on my sites (and on other peoples' sites).

      If you're planning to use articles which are "unusual"/"unorthodox" in any way, I'd strongly advise you to do the same sort of thing with the follow-up emails that actually do most of the selling, otherwise you may be failing to capitalise on the benefit of your underlying idea.
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