Best Way To Monetize My List of 250 Real Estate Agents?

[KateD]

Hi.....

I have a list of 250 real estate agents. I got them the correct way (double opt into my Getresponse account), but I rarely send messages to them (my last message was probably about 3 months ago).

There is some automated contact when someone subscribes. I have a 5 part ecourse followed by about 3-4 follow up messages. But that's about it.

My question is: what's the best way to monetize this list in this current economy (the real estate and mortgage sectors have been hit hard)?

Thanks for your input.

KateD

[jan roos]

Do a joint venture with one of the warriors who does offline consulting. I am sure some of the realtors would like to be on the first page of google for their local area and some might need new websites thats more optimized for marketing etc.

You can send the email out to your list and get a percentage of all the sales made from that list or something like that.

Cheers

[summer07]

You could rephrase your question from "how do I make money from this list of real estate agents?" to "how do I help these real estate agents make money?", then charge for your services and products.

You're marketing to other business people (rather than consumers), so as a business person yourself, you've got some insight into what they need. Like you, they need leads in order to make money. Like you, they need a way to stay in touch with their leads and maintain their "expert" status.

Real estate agents usually specialize geographically, and their businesses benefit from their involvement in community events (and the PR that results from the involvement). So how can you help your list become more visible in their markets?

Those are just a couple of ideas to start with. Bottom line, since you're marketing to buisness people, you need to know something about how their business works. That knowlege will show you how you can help them.

You can observe, and you can also just come out and ask them what they need right now. Then create (or become an affiliate for) that product or service. Then you can charge for your expertise.

Audre

[Lance K]

Originally Posted by KateD

My question is: what's the best way to monetize this list in this current economy (the real estate and mortgage sectors have been hit hard)?

Sell me the list for $1,000.

[JayXtreme]

Give them JOB offers..lol.. alternative income strategies?..

[Lance K]

Where are the agents from? Are they local to you or from all across the country? What got them to join your list? Have you done a survey of the list to see what their biggest struggles are in their business? I can think of a handful of entry level products...

• Referral systems
• Generating leads via internet
• Offering a la carte services to FSBO sellers
• Time management for RE agents
• Systemitizing a RE business & managing metrics for higher profits
• Positioning/Standing out from the crowd

Each one of those could be a short report with surface info. detailing the importance of each. And offering a few golden nuggets that leave them wanting more.

Then you could develop a more extensive Agent training home study course.

Then you can offer high dollar consulting and/or outsourcing option where you either help them implement what you teach, or just do it for them for an even higher fee.

[robocallaghan]

1. Plan out a way to keep them warm - start a weekly newsletter with info they need - cover the market/rates/tips.

2. Send them a survey to get a feel for what they need at this moment in time.

3. Using number 2 work out a series of products to sell - think jv's and own products.

4. Work on building the list to 2,500.

5. Work on building the list to 25,000 and up.

Rob.

[Didier Faucher]

If they don't have a website or if they're not happy with their
current website (they pay too much, don't have what they need,
etc.), send me a PM or an email.

I have a custom-made listings manager that may interest them...
and you.

100% customizable.

Please note that I need some time to get my hands on it.
It works and it's bug-free, but I haven't used it since "some time".

PM:
http://www.warriorforum.com/private....=newpm&u=32642

Email:
didier @ carbone33 . com (remove the 4 space)

Best,

Didier

[KateD]

Originally Posted by Lance K

Sell me the list for $1,000.

Really? I also have a list of 500 mortgage brokers/loan officers. WOuld you be interested in that?

In any case, these list are hosted on my Getresponse account. You can't sell them, right?

KateD

[KateD]

Originally Posted by Don Alm

Show them a way to...."EASILY GET LISTINGS"!

Agents make money just by getting Listings....so.....I showed a RE Agent how to "easily get Listings".

1) He learned how to use "PhotoStory3"....a program that turns digital Still photos (interior & exterior shots of a house) into a Video with Background Music that is placed on YouTube with a link on his site.

2) He set up a website for HIMSELF...alone. "AgentJimBrown.com" where he could send property owners to see his Sample Video Tour.

3) He offered to do a FREE "Video Tour" of his prospect's homes. He went to the house, took 2 or 3 outside photos and 7 or 8 inside shots....went back to his pc...opened PhotoStory3...uploaded the photos...chose background music...put it on YouTube and WHALA...a Video in a few minutes using "Still" photos (PhotoStory can zoom in or out, back or forth...on each photo to make an IMPRESSIVE....easily, QUICK....Video.

You could make up a Report on "HOW to Easily Get Listings!" and sell it to your agent list.

Don Alm

I really like this strategy. Very cool idea.

KateD