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Low Hanging Fruit

by Chris The Traffic Blogger
18 replies
I see marketers on these boards making fun of the people who market to the newbies with signatures like "Make hundreds online per day" even though the person advertising it is obviously not doing anywhere near that.

However, I'm not here to chastise these people, I'm here to praise them.

You mock the people who come up with signatures that advertise some make money online product (maybe even a scam) but they are doing it correctly. They are going after people who are looking to buy a make money online product and they are showing them the words these people want to see!

You can make fun of someone for going after the "low hanging fruit" or easiest sale but they are the ones getting their first sale and they had the foresight to go after the buyers who are simply looking for the first product they believe will solve their problems.

Are these forum signature toting marketers great marketers? No, certainly not. But they do understand one of the fundamental principles in this business, it's easiest to go after people who are absolutely ready to purchase something you offer and these marketers are putting the necessary ads to do this in plain sight.

To the educated people here these ads look funny and amateurish, but to the person looking to buy a make money online product these ads get the job done.

Just my two cents on the matter, as I like to think that some people are not quite as dumb as they look.
#fruit #hanging #low
  • Profile picture of the author CDarklock
    Originally Posted by Chris The Traffic Blogger View Post

    You can make fun of someone for going after the "low hanging fruit" or easiest sale
    Or, on the other hand, you can criticise someone for selling a product that they don't know works.

    It's not about how easy the sale is. It's about how honest the person is. When you come into the forum and your first post is "How do I get traffic?" while your signature says "Buttloads of free traffic," one of two things is going on.

    First, you may be asking the question to get people who want the answer to click on your thread... not because you actually want the answer yourself. That's rather disingenuous of you.

    Second, you may actually not have "buttloads of free traffic" yourself, which means either the product you're selling is crap or you've never used it. In either case, you shouldn't be selling it.

    People buy from those they know and trust. And if you want us to trust you, neither of the above will get you there.
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    • Profile picture of the author Chris The Traffic Blogger
      Originally Posted by CDarklock View Post

      Or, on the other hand, you can criticise someone for selling a product that they don't know works.

      It's not about how easy the sale is. It's about how honest the person is. When you come into the forum and your first post is "How do I get traffic?" while your signature says "Buttloads of free traffic," one of two things is going on.

      First, you may be asking the question to get people who want the answer to click on your thread... not because you actually want the answer yourself. That's rather disingenuous of you.

      Second, you may actually not have "buttloads of free traffic" yourself, which means either the product you're selling is crap or you've never used it. In either case, you shouldn't be selling it.

      People buy from those they know and trust. And if you want us to trust you, neither of the above will get you there.
      Great points and I totally agree with them. What I was trying to get at was that these newbie marketers have something going for them in that they know who their audience is, but that's where their knowledge ends.

      Trust and credibility, that's something more experienced marketers work at who are in it for the long haul.
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  • Profile picture of the author Chris The Traffic Blogger
    Oh and I have to get on your podcast within the next month, I've been so busy though :*(
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  • Profile picture of the author Andyhenry
    I have to agree with Caliban on this.

    Remember - sig links are not for promoting other people's products - they for your own sites.

    So if it's in your sig then it's not just an affiliate link to some random product.

    Anyone trying to build a business is just plain stupid to throw up massive objections in people's minds right from the start. Some people will see that and ignore anything they say - there's no way that makes sense.
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    nothing to see here.

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  • Profile picture of the author BloggingPro
    Originally Posted by Chris The Traffic Blogger View Post

    I see marketers on these boards making fun of the people who market to the newbies with signatures like "Make hundreds online per day" even though the person advertising it is obviously not doing anywhere near that.

    However, I'm not here to chastise these people, I'm here to praise them.
    Hmm... you seem to have changed your tune quite quickly on the matter.

    Originally Posted by Chris The Traffic Blogger View Post

    Yes, ridiculous and funny at the same time. All these people are running around looking for low hanging fruit. What's worse is when they find someone who takes the bite, it's like a big pyramid scheme.
    Original Post


    Maybe its a personal preference, but I don't particularly care for marketers who predominately make their money online by selling products on "how to make money online..."

    It's ass backwards in my opinion.
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    • Profile picture of the author Chris The Traffic Blogger
      Originally Posted by BloggingPro View Post

      Hmm... you seem to have changed your tune quite quickly on the matter.



      Original Post


      Maybe its a personal preference, but I don't particularly care for marketers who predominately make their money online by selling products on "how to make money online..."

      It's ass backwards in my opinion.
      I'm merely praising the idea of marketing to the right people, the way it's being done is stupid I agree. Maybe we as a community can get these younger marketers to move on towards the credible and more honest methodologies we prescribe to.
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  • Profile picture of the author rachelberry007
    i think only the newbies are the ones who get attracted from the signatures. So i think its a good strategy to sell get your book or service.
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    • Profile picture of the author BloggingPro
      Originally Posted by rachelberry007 View Post

      i think only the newbies are the ones who get attracted from the signatures. So i think its a good strategy to sell get your book or service.
      I don't have any solid numbers, but how many "newbies" join this forum every single day? That's a huge market to be taking advantage of if your into this kind of marketing.

      Again... Fake it till you Make it. I don't agree with it, but that doesn't mean its not happening and certainly not extremely profitable.
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      • Profile picture of the author alcymart
        Originally Posted by BloggingPro View Post

        I don't have any solid numbers, but how many "newbies" join this forum every single day? That's a huge market to be taking advantage of if your into this kind of marketing.

        Again... Fake it till you Make it. I don't agree with it, but that doesn't mean its not happening and certainly not extremely profitable.
        I cann confirm that at least 97% are Faking it till they'll make it and have proof of this working every day with newbies...

        Bernard
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  • Profile picture of the author sbucciarel
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    Originally Posted by Chris The Traffic Blogger View Post

    You mock the people who come up with signatures that advertise some make money online product (maybe even a scam) but they are doing it correctly. They are going after people who are looking to buy a make money online product and they are showing them the words these people want to see!
    Being an ethical marketer is more important to me than just putting words in front of people that want to hear them, whether they have any truth to them or not. You go ahead and market that way and you won't be building a reputation as someone who can be trusted and someone who provides quality products.

    Quite possible that you will be building a reputation as a scammer, and that is a very short term business model.
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    • Profile picture of the author cjreynolds
      Originally Posted by sbucciarel View Post

      Being an ethical marketer is more important to me than just putting words in front of people that want to hear them, whether they have any truth to them or not. You go ahead and market that way and you won't be building a reputation as someone who can be trusted and someone who provides quality products.

      Quite possible that you will be building a reputation as a scammer, and that is a very short term business model.
      I don't think anyone here is condoning disingenuous marketing or selling scams through our sigs - I'm sure that's a draw, particularly with new marketers who don't know what works and what doesn't. When you're trying to get your foot on the bottom rung of the ladder, there's always temptation to take shortcuts...

      BTW: Love the cigar!

      joe
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      I just added this sig so I can refer to it in my posts...

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  • Profile picture of the author seasoned
    Originally Posted by Chris The Traffic Blogger View Post

    I see marketers on these boards making fun of the people who market to the newbies with signatures like "Make hundreds online per day" even though the person advertising it is obviously not doing anywhere near that.

    However, I'm not here to chastise these people, I'm here to praise them.

    You mock the people who come up with signatures that advertise some make money online product (maybe even a scam) but they are doing it correctly.
    Actually, they are SUPPOSED to advertise what they are selling, or at least a realistic benefit.

    They are going after people who are looking to buy a make money online product and they are showing them the words these people want to see!
    The people DON'T want to see those words! They are maybe enticed by what those words IMPLY, but does ANYONE REALLY want to see the word FREE!?!?!? Frankly, I wish I saw it LESS! Every year it seems to lose meaning. In a few more years, it may come to mean SCAM!

    OK, you say you're the traffic blogger. I guess by your reasoning if someone sends you 300,000 hits/month that is GOOD, never mind that they are only from a computer. After all, what YOU and others "want" is "traffic", RIGHT?

    Steve
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  • Profile picture of the author Kenwrites
    Building trusting relationships with your audience will not only get the one sale, but plenty of repeat sales.

    The majority of the "newbies" just posting links to "make money" products are not even trying in my opinion. They have no foundation in which to build their business upon. Likewise they usually end up giving up anyway. The bad part of that is it just keeps driving home the negative perception of Internet marketing to those who are actually considering learning.

    Praising someone for taking a short-cut and treating their potential business as a game does not do anybody any favors.
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    • Profile picture of the author Chris The Traffic Blogger
      Originally Posted by Kenwrites View Post

      Building trusting relationships with your audience will not only get the one sale, but plenty of repeat sales.

      The majority of the "newbies" just posting links to "make money" products are not even trying in my opinion. They have no foundation in which to build their business upon. Likewise they usually end up giving up anyway. The bad part of that is it just keeps driving home the negative perception of Internet marketing to those who are actually considering learning.

      Praising someone for taking a short-cut and treating their potential business as a game does not do anybody any favors.
      I think that we all start out this way and that the best response to these kinds of people are to show them the benefits of using a trust and credibility marketing system instead of their current methods.
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  • Profile picture of the author mizesean
    Ok, here's my pet peeve..when someone gripes about something someone else is doing when the griper isn't making any money and the person being griped about is making money.

    Make sense?

    Thanks for telling it like it is, Chris!!

    Sean
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  • Profile picture of the author northseo
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    • Profile picture of the author mizesean
      Originally Posted by northseo View Post

      ok
      You can say it is bad or good
      good way :
      There is many newbies looking for a get rich quick or a magic built. They will buy qucikly and you can get easy sell from them and make money qucikly. These ebooks that look for newbies are evnetuly die off quciker because can help you and they are aa his is a very good sales technique .
      bad reason:
      I belive live the bads out weigh the ba d e goods . One bad thing is the ethical aspect of it and that it is bad to sell too people crap and is kind of liek a ke a scam in it,s self. The second reason these ebooks never stay around long and you cant have a long range buisness if you do these ebooks. The last one is it ruins your
      reputation. if i see people with this in there sig i wont ever buy from them. It also makes them look like wannabes because they dont really know what they are doing . This is shown when you read there ebooks which are usally uniformtaive in and genric like all the other make 1 million dollars with out any work books
      Well that makes sense as well - but the question is...if they are selling something legitimate, then who cares..if it is selling there and they are making money...then I'm ok with it.

      But hey, we can all have differing opinions!

      And we can make money in different ways, I know some people don't get how I make mine, I can't imagine doing what some others do..but as long as we are all doing it ethically, then I think it is okay.

      Sean
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  • Profile picture of the author northseo
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    • Profile picture of the author Kay King
      Well that makes sense as well - but the question is...if they are selling something legitimate, then who cares..if it is selling there and they are making money...then I'm ok with it.
      The people called on it here are NOT selling - and that's usually the point being made. They start threads asking how to make a buck -or posting stories about how they "need money now"....and in their signature is a link to "make $5000 in 48 hrs".

      When folks are posting "I can't make any money" - isn't it helpfull to suggest they use the "make fast, easy money" link in their own signature?

      kay
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      • Profile picture of the author Henry White
        Originally Posted by Kay King View Post

        The people called on it here are NOT selling - and that's usually the point being made. They start threads asking how to make a buck -or posting stories about how they "need money now"....and in their signature is a link to "make $5000 in 48 hrs".

        When folks are posting "I can't make any money" - isn't it helpfull to suggest they use the "make fast, easy money" link in their own signature?

        kay
        Precisely.

        There's a lot more to it than picking a cool domain name and paying for hosting.

        There are legitimate and ethical ways to speed up the processes, like outsourcing SOME of the content and SOME of the sales funnel.

        But the harsh reality is that way too newbies somehow got it into their heads that it's a slam dunk with no thought, no effort, and no time involve. That's the model for buying a lottery ticket, not developing a business.

        The temptation is always there to cheat "just a little," always rationalizing that you won't get caught. That makes about as much sense as being "just a little bit pregnant."

        Many of us have done it at one time or another, but we didn't make it a habit and it's not the way we conduct business.

        You don't have to be a crook to make money, and you don't have to be a jerk to be successful in business. And after three start-ups in the brick-and-mortar world, I can assure you it's a hell of a lot cheaper and quicker to build a business online. But you can't do that, you won't do that if your sole focus is on what's in it for you.

        Sure, it would be nice to make ten times as much per week as I do in a month, but I'm not willing to compromise my integrity or jeopardize the trust and loyalty I have with my list. I'm having fun doing it my way, so I'll skip the "Push, push, push!" and never end up jumping off the speeding train trying to get to Willoughby.
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