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What would you consider unique content?

by Bryan Zimmerman
11 replies
I wrote an article and spun it 50 different times but rewriting each sentence 5 times. According to dupefree some of it is 20% the same while others when compared are 45% the same. Each article is about 300 words long.

Just curious as to what you would consider the proper perentage to be for unique content and what do you think the search engines consider unique content?

Or is there a standard percentage that is considered unique content?
#content #unique
  • Profile picture of the author jjpmarketing
    Honestly. Unique content is just what it says... Unique. If you re-word the same content 10 or 20 or 50 times without adding substantial amount of additional new content, then it isn't unique. Re-spinning the intro is one thing... but you have to make certain there is some original content in there to be truly considered unique.

    But that is just my opinion. Who knows what Google's alogrithm might think.
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  • Profile picture of the author JimtheWriter
    I tend to agree with jjpmarketing. Spinning an article or simply rewording a pre-existing article does not make it unique...

    As for Google's algorithm, I wouldn't be too concerned about it. If you write content to please your readers, chances are a search engine will find it valuable as well.
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    • Profile picture of the author Bryan Zimmerman
      I have used this tactic multiple times to submit the same article but spun to EZA and have never had a problem. I keep hearing how much of a pain in the ass they are but I've never really had an issue. I was just thinking if it works for them then It should work for other things as well. I've got one article I spun and submitted about 4 different times over the course of a month and they all have made a sale or two.
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    • Profile picture of the author jjpmarketing
      Case and point: I get extremely annoyed when I read the same friggin' news article from 3 different websites like yahoo, msn, etc. Sure it is different by only a paragraph or two. Or watching the news on tv you see the same station report the same story multiple times in the same news broadcast.

      I heard you the first time. I didn't need to hear it two more times. They do the exact same thing. They re-spin the story. The first time it is the 1,2,3 approach... and the next they might bounce the story between two reporters or have their field reporter say exactly what they said not 5 minutes ago. There is proably about 15 minutes of news in a 1 hour broadcast.

      But that is irrelevant... if it works for your marketing efforts keep doing it. Doesn't have to be unique to convert.
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      • Profile picture of the author Bryan Zimmerman
        Case and point: I get extremely annoyed when I read the same friggin' news article from 3 different websites like yahoo, msn, etc. Sure it is different by only a paragraph or two. Or watching the news on tv you see the same station report the same story multiple times in the same news broadcast.

        I heard you the first time. I didn't need to hear it two more times. They do the exact same thing. They re-spin the story. The first time it is the 1,2,3 approach... and the next they might bounce the story between two reporters or have their field reporter say exactly what they said not 5 minutes ago. There is proably about 15 minutes of news in a 1 hour broadcast.



        That is true, but some how we always wind up watching or reading to see if one will say something the other did not. Either way they still got you to read or watch it. I feel the same way....but I still read all three

        But when the whole thing is reworded, not just the first and last paragraph it's kind of hard to say it is the same article. I was just going to take them and build a bunch of blogs etc with them.

        I've seen the recent threads about duplicate content not really mattering much but since I had already spun quite a few I was just trying to get a little feed back on what the percentage needs to be before it is considerd not duplicate. Maybe I worded it wrong to begin with.
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        • Profile picture of the author jjpmarketing
          And that is exactly why Google updates their algorithm. They see that certain webmasters are abusing the "no duplicate content" freedom. So they update the algorithm to slap all the sites doing exactly what you are wanting to do.

          I am sure they would consider what you are doing splogging. But until they update that rule in their algorithm, I am sure you can exploit that vulnerability in their algorithm.
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      • Profile picture of the author The 13th Warrior
        Originally Posted by jjpmarketing View Post


        and the next they might bounce the story between two reporters or have their field reporter say exactly what they said not 5 minutes ago. There is proably about 15 minutes of news in a 1 hour broadcast.
        Yeah.

        That's why news t.v. news ratings are dropping, and why they get tight fitting weather girls and sports is last , to keep you tuned.

        Newspapers, same thing.

        With the Internet, you get it usually for free, and you get the sources YOU respect and percieve as unique and usuable.

        If you believe some small newpaper on the other side of the world presents REAL information, if they got a website, you can tune in, and turn off the rehashed mindless, useless information you usually get, what they laughably call "journalism".

        "Usuable", hell, they can't even get the weather right half the time.

        Them and the rag mags marketing techniques are getting closer by the day.

        You'll never get "underground" type info from the standard news media, the corporations OWN them and have their own products and agenda to push, whether we want it or not.

        Maybe thats why some websites with RSS feeds with unique...., info other media WON'T cover, info to a certain niche or topic or that can be tailored to a markets wants can do well.

        The Internet is kickin some brick 'n mortar businesses in their ***.

        The 13 th Warrior
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    • Profile picture of the author danhughes
      Fooling Google, as far as multi site Dup content goes, is pretty easy... so much so that I spin almost nothing. Hand re-write the titlem the description and the first sentance or two.... or go nuts and do the whole first paragraph. As far as google goes, dup content is really only a problem within your own domain. Dup content consideration really only happens after the results have been pulled and are being presented on the results page. Being unique in a title and snipet is pretty simple.

      What you need to watch out for, and what Google will penalize you for, is the stuff you may not have even considered.

      Step one is super basic. Pick either www or no www. Don't rely on webmaster tools to fix this. Correct it in your .htaccess file.

      Next look at your site's template or any reoccurning elements (menus, navagation /privacy statements / snipits to get a reader to click view more etc). Add up all of the words that are actual google readable text. Then double it with content that is unique to that page, and the rest of your site.... Using CSS, make sure that your source code has your unique content right at the top of the page. Where you display it on the page is waaay less important.
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  • Profile picture of the author Bev Clement
    Unique means exactly that. 1 is unique 2 is not.

    Respun articles is exactly that respun or rehashed same as rewriting PLR doesn't make it unique
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  • Profile picture of the author multimastery
    If it is truly your original work, then I don't feel that there is anything wrong with creating derivative works from your originals. They do it with news, songs, TV, and we as humans do it in in conversation all the time.

    We all reword or paraphrase things consciously or subconsciously whether we realize it or not.

    Especially in conversation. If someone doesn't quite understand the message you're trying to get across what do you do? We switch it up with a whole new group of words (in essence saying the same thing). But the bottom line is Now your word hits the target button and the person Gets It now.

    So yeah with your own work I'd say you should be able to create as many derivative works as you choose. My advice would be in order to stay cool with search engines, you definitely want to rewrite your works substantially. Not just a few lines, but change all parts i.e., the headline, subtitle, body, keyword targets, and resource box. This would serve as a true and safe rewrite.

    ...And So What if you if your articles turn up in the search engine multiple times, that all marketing. Studies show that it takes an average minimum or 7 exposures for people to buy a product, service or idea. Repetition Works! as long as it's done strategically. And if you rewrite you articles from all angles appealing to all different levels of understanding, then that is one strategy that can not be disputed.
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    • Profile picture of the author The 13th Warrior
      Originally Posted by multimastery View Post



      Especially in conversation. If someone doesn't quite understand the message you're trying to get across what do you do? We switch it up with a whole new group of words (in essence saying the same thing). But the bottom line is Now your word hits the target button and the person Gets It now.
      Yeah.

      There are a few people, that I would love them to re-write an article or course I seen or bought and translate it into english and practicality.

      Few people have the gift of communication, even fewer in teaching, and EVEN FEWER in presenting it all in a user friendly way digestable by nearly all and to be used and implemented immediately.

      The 13 th Warrior
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