Landing Pages For Wordpress

2 replies
Hey Warriors,

Happy Friday!

I'm playing with some landing pages at the moment.

In regards to PPC and Google, it seems the best strategy to use
is to create a landing page for each keyword you're using.

That seems actually pretty difficult to do in Wordpress.

Does anyone have any strategies for doing this?

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Here's another quick question
=========================

Doesn't Google "hate" duplicate content on your OWN
website? (Like 2 pages with the same content.)

How is making 25-50 or more landing pages with the
same basic content but then changing the keywords
a good strategy?

Wouldn't Google see that as "duplicate content?"

Thanks for the help! I really appreciate it!
-Sean
#landing #pages #wordpress
  • Profile picture of the author Lance K
    Set the pages up as noindex and have any links pointing to them be nofollow.


    Originally Posted by Sean Bissell View Post

    Doesn't Google "hate" duplicate content on your OWN
    website? (Like 2 pages with the same content.)

    How is making 25-50 or more landing pages with the
    same basic content but then changing the keywords
    a good strategy?

    Wouldn't Google see that as "duplicate content?"

    -Sean
    Signature
    "You can have everything in life you want if you will just help enough other people get what they want."
    ~ Zig Ziglar
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  • Profile picture of the author Debbie Songster
    You shouldn't have to make 25-30 landing pages.
    I don't know what your product is but a good portion of your keywords are going to be related.
    You should be able to use clusters of related keywords in the same landing page. So depending on what your keywords are, you might just end up with 2 - 5 landing pages instead of 25-30.
    As for the duplicate material. If your keywords are so different that you feel you need that many landing pages you shouldn't have difficulty with duplicate content. If you write the pages properly then the % of duplicate material should be low enough to avoid any problems.
    Building proper landing pages that pass Google's scoring system is not about stuffing a bunch of keywords in the page - those days are gone.
    Your pages need to make sense - be conversational.
    Signature

    Getting back in the grove after taking a year off following a family tragedy.

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