Two days ago I needed a quick $500, so I contacted one of my $197 per month clients and said, "If you were to work with me for a year, how much would it cost you?" They said, "About $2,400 or whatever they said..."
I said, I've had an unexpected bill come up and I'd like to make an arrangement with you, I'd like to give you a year of service for $500, how much does that come out to per month now?"
They said, "Around $40..." I said, "would $40 per month work better for you than $197 per month?"
They said, "hell yeah..."
I said, Ok, because my situation is a bit urgent, we'll need to complete this order on the phone and you'll never pay me another dime, but continue to get service for a year.
( my situation where I needed the money was real, don't lie to your clients, use whatever reason that is actual )
They agreed and it gave me a quick $500, now I know that some of you might be worried, thinking I have to provide a year of service to this client, and I WILL FOLLOW THROUGH IF THEY WANT ME TOO, but most clients stop calling around the 3rd or 4th month and call far in between thereafter,
MAKE SURE THAT YOU HONOR YOUR AGREEMENTS, however know that most of the time your clients won't hold you to it and if they choose that it's OK, but if they call you, BE THERE FOR THEM!
Today, tomorrow or whenever, call some of your clients and make some deals with them, don't be afraid to ask them for money, if they like your service and you give them more value than what they are paying for, they'll be more than happy to give you more money.
This particular clients told me she was getting ready to cancel because $197 was getting to be a lot of money per month. She was so happy that I asked her for $500 and gave her a whole year of service, she literally RAN to get her credit card.
So basically, I took a client that I was going to lose anyway and got an extra $500 from them. I of course deliver greater results than what she paid and since I help people get rid of OCD, you can see how most people pay therapists $200+ per hour and she is getting a year with me for a measly $500, when you position it in a "no-brainer" scenario like this, you'll be SHOCKED at how people will be so happy to give you $500 or $1000 or more!
It's all about perceived value and actual value!
Derek J. Soto
the following is to clear up some misconceptions about this post:
The point is, You can use whatever reason that is real you can think of. This particular time I used that reason because that is what happened. However I have also used the reason, "I know you are thinking of leaving because of the price, since we've been working together for a while, I want to really help you succeed and because I know you, here is what I'm going to do for you to help you out, I'll give you the rest of the year for $500 to make it easier for you and so that you can continue getting the help that you need.
since only customers that are leaving anyway know about this, it DOES NOT cheapen your service, but massively increases your profits