Flippa Experts - How Much Can I Expect?

14 replies
Hi there, I am contemplating selling one of my niche websites, and I am trying to estimate how much I will get for it.

The site gets an average of 3,000 unique visitors a month and makes between $2000 and $4000 a month.

It is a wordpress niche site with a very basic theme and very basic, but original articles. It is a hyphenated .net domain.

It is a site that promotes a free trial offer for a product with a payout between 32-40$ per sale depending on the CPA offers available.

Most of the traffic it gets is completely organic through search engines, and a little traffic from a ppv campaign. So, it makes this income completely on auto pilot with the exception of a fivver gig here and there to keep backlinks coming.

I have never sold anything via flippa and I am afraid that this will effect how much I will get on the site. I would prefer it goes to a warrior, but most of the threads in the website for sale section here are PLR sites/niche packages. I don't really know the best place to list. I am hoping to get somewhere around $20,000 for the site, am I dreaming?

Any advice appreciated.
#expertshow #flippa
  • Profile picture of the author Meharis
    [QUOTE=AnnaHamer;

    I have never sold anything via flippa and I am afraid that this will effect how much I will get on the site. I would prefer it goes to a warrior, but most of the threads in the website for sale section here are PLR sites/niche packages. I don't really know the best place to list. I am hoping to get somewhere around $20,000 for the site, am I dreaming?

    Any advice appreciated.[/QUOTE]

    I suggest you check here first:

    Warrior Products & Services

    Warrior Special Offers Forum

    That will give you a hint if you're dreaming or not.
    Meharis
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    • Profile picture of the author Hamida Harland
      $20,000 is definitely possible, based on consistent earnings of $2000 - $4000 a month. There are alot of other factors to take into consideration though.

      For instance, are the earnings staying consistent from month to month, are they dropping, or are they increasing? Same questions for traffic.

      The one thing that would worry me about CPA offers is that they come and go. Can you guarantee the specific offers you're promoting will still be around in a years time?
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  • Profile picture of the author AnnaHamer
    The traffic has dropped a bit in the last 3 weeks or so. The CPA offers have been around for over a year and a half now, but there isn't a way of guaranteeing they will stick around. That can be said with any CPA offer. For the past 6 months the sales and traffic have been fairly steady. Also it can make so much more for someone that knows what they are doing with PPV.
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    • Profile picture of the author Hamida Harland
      Originally Posted by AnnaHamer View Post

      The CPA offers have been around for over a year and a half now, but there isn't a way of guaranteeing they will stick around. That can be said with any CPA offer.
      Because of this you probably won't get as much for the site as you might for one selling a more established product. It's definitely something most buyers would take into consideration.

      I kind of have the same dilemma myself at the moment - I was considering selling one of my CPA sites, but I have a feeling the product won't last more than another 6-12 months. Of course it MIGHT last longer, but I'd feel terrible if I sold a site for thousands and the owner didn't make their money back on it. I've decided to keep it.

      Can you offer the new owner any kind of back up plan ideas? For instance if the particular CPA offers you're promoting disappear, is there any other way to monetize the traffic?
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  • Profile picture of the author BloggingPro
    I'm not quite an expert in selling sites (I've only flipped one with two more currently listed) but I've done a lot of research. It seems that on Flippa if you have proven revenue information the value of your site increases a lot.

    In your case if you banked $2000 every month for a year you would generate $24,000. In my opinion (and from my previous research) it would seem that you could easily get this amount.

    For example the other day I found a site that was generating a measly $190 per month, yet the site sold for damn near $5000!

    At this point I would encourage you to simply sign up for a Flippa account (if you don't already have one) and spend the $19 to get your site listed. In your case you may want to have a lengthy auction period so more people can view it and potentially make an offer.

    What's the worse that could happen? You spend $19 and find out nobody is interested?
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    You're going to fail. If you're afraid of failure then you do not belong in the Internet Marketing Business. Period.
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  • Profile picture of the author askloz
    mthly rev x 12 x 5 is the value...

    at flippa, you should at least get mnthly rev x 12, or at min half that.
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  • Profile picture of the author palmer9999
    €20000... good luck getting that. Why not develop it and make some money off it
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  • Profile picture of the author AnnaHamer
    There was a website in flippa that didn't make as much a month as ours did, or had as much traffic and it went for close to $20,000 in a similar niche. Guess the only thing to do is list it and slap a reserve on it and see what happens. If it doesn't sell. We can still keep making the money off the site, and not loose anything.
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    • Profile picture of the author articlepros
      The trick is to get them bidding. And there are not many people that easily spend $25.000 or more, so that's the risk! They have to like your niche, and the money it makes and then I'm sure it goes for at least $25.000. Put a reserve on it for $20K and a BIN for $45K.

      Give everybody enough info: stats, proof of income.
      And make sure you write a good proffesional sales pitch.

      Why not try it for $19....
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      • Profile picture of the author JeffHylands
        Yea if you site has history of age and income with unique content it should make you some money. Reserves are the beauty of auctions, plus there is a chat menu so if people contact you, there are chances for selling points and such. If you don't sell hopefully you will get some bids so you know a minimum amount it could sell and hold off for a year or so.
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  • Profile picture of the author AndrewAU
    Hi AnnaHamer.
    Andrew here from Flippa. We'd love to see your site on Flippa. Agree with the number of posters here that it will get significant buyer interest.
    Few quick tips:
    - Use a modest opening bid to get interest (use reserve to control final sale minimum)
    - Provide monthly revenue breakdown on your listing
    - Add verified google analytics
    - Manually accept your bids (ie not auto!)

    We can give your listing a once over before you go live if you like. Contact the Flippa support guys and let them know you were the OP on this WF thread.

    Hope that helps!
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  • Profile picture of the author Zaney
    yea, i agree that $20,000 is possible based on the earnings.

    Also try placing the site on the featured listings page, as you will attract more potential buyers.

    Goood luck
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  • Profile picture of the author fated82
    I have been selling on flippa recently and have cash in on sites between $30 - $250. I am currently helping a client offload his site for $10k....

    Based on what you got...it should be no problem to cash it in at $15k - $20k....

    However, you might to let us know the following

    Domain age? The older the better
    PR? The older the better
    No. of backlinks?
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    • Profile picture of the author zanbrok
      The bottom like is ROI. why would you care about domain age, backlinks if its consistently making 2000 a month and its proven? You are selling to investors not IM'ers most likely. they will probably even outsource the upkeep of the site.

      Originally Posted by fated82 View Post

      I have been selling on flippa recently and have cash in on sites between $30 - $250. I am currently helping a client offload his site for $10k....

      Based on what you got...it should be no problem to cash it in at $15k - $20k....

      However, you might to let us know the following

      Domain age? The older the better
      PR? The older the better
      No. of backlinks?
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