A $50k+ Product Launch Advice

10 replies
Me an a friend will be launching a product we have in mind out to the market.

Its a legit product an we do most of the back end on the upsell.

What are the things i need to get in place an if you can advice which to use
things i think i need in place we will have two big marketers mailing for us an will keep adding more as our goal.

What are the things we need in our end to make this successful

if i am missing something add to it an Refer me to the best places to get it from.

-Shopping cart (which is best)
-Affiliate Software to pay affiliates an they can check status etc.
-Clickbank or others?
-Merchant Account (i am young 20's so how does this work whats the best place)
-Sales page build on (optimize press)
-Host the site on what ?

Estimate cost before the launch

I am missing more i need some feedback thanks!

-Scoopy
#$50k #advice #launch #product
  • Profile picture of the author Vendor-Lock
    Originally Posted by Edwards WOrld View Post

    Me an a friend will be launching a product we have in mind out to the market.

    Its a legit product an we do most of the back end on the upsell.

    What are the things i need to get in place an if you can advice which to use
    things i think i need in place we will have two big marketers mailing for us an will keep adding more as our goal.

    What are the things we need in our end to make this successful

    if i am missing something add to it an Refer me to the best places to get it from.

    -Shopping cart (which is best)
    -Affiliate Software to pay affiliates an they can check status etc.
    -Clickbank or others?
    -Merchant Account (i am young 20's so how does this work whats the best place)
    -Sales page build on (optimize press)
    -Host the site on what ?

    Estimate cost before the launch

    I am missing more i need some feedback thanks!

    -Scoopy
    From my experience,

    If you are launching a new product, and a new company....

    Far less people will trust your personal affiliate program.

    People would have to rely on you making good on payments.

    People won't trust you enough to bother making sales for you.

    Even with paydotcom, this is a problem, because again the affiliate
    has to rely on the product owner paying the owed fees to the affiliate.

    Many marketers have worked hard and made sales, and then not received
    payment for their commissions. The product owner goes out of business, or gives up on IM, or is just a jerk, and never pays the affiliates.

    For this reason, I highly recommend you launch your product with clickbank.

    Yes, you pay them fees... but people TRUST clickbank and know that they will get their cheque.

    Also, there are SO MANY affiliates already selling products and LOOKING for new products on clickbank, you'd be a fool not to be in the marketplace.

    Why go out and HUNT for brand new affiliates that won't trust your system, when you can easily attract clickbank affilaites with websites already setup to sell clickbank products on autopilot ?

    Just food for thought !

    cheers

    Jeff Noyes

    Warrior-Tokens.com
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    • Profile picture of the author Edwards WOrld
      any tips on the software to make things run smoother we will be doing a service for the buyer what should i use to track there thing on a monthly base questions etc.

      Also Merchant accounts ?

      Clickbank have all this?

      -EA
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  • Profile picture of the author celente
    You have much to learn, I would attempt to answer this, butyou are best off using the search function in here and finding out what you need.

    There is a treasure trove of info in here about that.
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    • Profile picture of the author Edwards WOrld
      Originally Posted by celente View Post

      You have much to learn, I would attempt to answer this, butyou are best off using the search function in here and finding out what you need.

      There is a treasure trove of info in here about that.
      I can't spend months here researching to much there are years of info here looking for someone to direct me to a spot where i can either learn this or give me the basic layout the rest I'll figure out of course.

      thanks.

      -EA
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  • Profile picture of the author mikemcmillan
    Trying to be helpful, not critical.

    From the questions you asked in your original post, I would say you are a long way off from a big product launch. You said you don't have time to study and learn these things, you want them handed to you all in one place.

    If you mean a big, big Clickbank IM related launch you should know that those guys will spend $10,000+ to a copywriter for their sales copy and maybe almost that much to a first class web designer for their layout and design.

    The top guys will also have affiliate contests and give away $5k to sometimes over $20 in prizes to top affiliates. You also need a good (large) subscriber list and the ability to draw in many top (and I mean very top) affiliates to promote for your launch and pre-launch stages.

    I'm not suggesting you can't do this, but a real product launch begins many months prior to the actual launch date. If you're not willing to take the time to learn the ropes, I wouldn't think you would get much of a launch off the ground. A product launch (a real product launch) is a big deal and takes tons of planning and coordination of many things to be successful.

    Like I said, I'm sure you could do this--if you have the time to learn and the money to breathe life into it. It's not a little thing. --Mike
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  • Profile picture of the author Dean Jackson
    Haha, the voice of reality speaks (Mike).

    Unfortunately, if you have to ask, you can't afford it!

    Spend some time getting familiar with product launches and bootstrap your way up. Big launches don't just happen... there is a lot of work all the way through from announcing your launch, creating the product, setting up the system etc etc

    I haven't been through PLF3 myself, but Jeff's products are one of the very few I'd recommend.

    Dean
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    • Profile picture of the author Edwards WOrld
      guys thanks so much for all the input any resources would be great yeah i don't have 10k for a copywriter but the good thing is i know many marketers that already paid 10k for that an all i need to do is find someone to do something similar work smart not hard don't re invent the wheel.

      Any other tips would be appreciated thanks.

      -EA
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  • Profile picture of the author LB
    Your message is conflicting. You talk about big marketers mailing for you but you are asking really non-specific, general/basic questions.

    I don't mean that in a derogatory way but I'm confused. Who is going to mail for you when they don't even know yet how they're getting paid?

    Regardless, I would highly recommend Clickbank as the payment/affiliate/tracking end of things will be handled for you.
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    • Profile picture of the author Edwards WOrld
      Originally Posted by LB View Post

      Your message is conflicting. You talk about big marketers mailing for you but you are asking really non-specific, general/basic questions.

      I don't mean that in a derogatory way but I'm confused. Who is going to mail for you when they don't even know yet how they're getting paid?

      Regardless, I would highly recommend Clickbank as the payment/affiliate/tracking end of things will be handled for you.
      Thing is this me an my buddy have connections in the IM community they will mail for us but we have to be set an all everything put together they trust us of course but still i can see your confusion thanks i come here to ask veterans how to get things rolling.

      -eA
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