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Difference between PLR and MRR?

by Alessandro Brunelli
14 replies
Ok here is my problem.

You buy a PLR product, an ebook, the quality is top, the author also says there will be only 100 sold.

You say, great, only 100, and new stuff.

Then you find out that you can have Master Resale Rights of the product and so re-sell it yourself. That means now that anybody can buy the same PLR and re-sell it. Actually, you see the same product already sold as MRR (even cheaper).

In my understanding, there will be thousands of the the same PLR around, so the original 100 are a myth.

Am I wrong here or did I miss some information? What's the use of a limited number of PLR sales if you give out MRR?

I am confused.
#difference #mrr #plr
  • Profile picture of the author Darren Hodgson
    The difference between PLR and MMR is PLR you can do whatever you want with it, adjust it in any way, put your name as authur on etc.

    With MRR you have to keep the product in tact.

    So if you sell 100 PLR the purchaser can change the affiliate links within the product to their own, they can claim they are the authur etc. When you sell it is MRR the reseller can't change the affiliate links within the product therefore you still get commision on other peoples efforts.
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    • Profile picture of the author Alessandro Brunelli
      All right, this makes sense. So the MRR owners cannot use the text to create webpages or products nor articles for instance, while PLR owner can add, modify, use the text and product as they wish.

      Quite strange. I noticed MRR products without affiliate links and so I wonder what is the interest of the author in selling them besides trying to make some money straight from the direct sale.For instance,I can create a product showing how to make wine, and sell it as MRR, which is the equivalent of making just an ebook and trying to sell it myself all the same way. The MRR version will not benefit me further but perhaps it's an incentive for people to buy: they will learn + be able to make a profit from the same book because they can resell it. Moreover, the author's "brand" will spread quicker and further. I guess this is the benefit of a MRR product even if it has no affiliate links in it.
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      • Profile picture of the author E. Brian Rose
        Originally Posted by Alessandro Brunelli View Post

        The MRR version will not benefit me further but perhaps it's an incentive for people to buy: they will learn + be able to make a profit from the same book because they can resell it. Moreover, the author's "brand" will spread quicker and further. I guess this is the benefit of a MRR product even if it has no affiliate links in it.
        Some people build shovels for a living. Some people buy shovels and resell them to the public. Some people use those shovels to dig holes.

        Some people create content to market to marketers, who then sell it to the public.
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      • Profile picture of the author TheFacelessGuru
        That is the thing with most newbie marketers. They tend to leave a lot of money on the table this way.

        If you got a PLR product, then make sure you put some affiliate links in there or link to other products that you have for sale.

        Change the name of the ebook to your own creation and add some more content in there. Then you can either sell the ebook as is or you can also offer RR, where they can't change anything in your ebook, but can sell it.

        This way your book goes viral and everyone that has it may buy from your personal product links or affiliate link, sending you a tornado of cash flow.

        Cheers,

        The Faceless Guru

        Originally Posted by Alessandro Brunelli View Post

        All right, this makes sense. So the MRR owners cannot use the text to create webpages or products nor articles for instance, while PLR owner can add, modify, use the text and product as they wish.

        Quite strange. I noticed MRR products without affiliate links and so I wonder what is the interest of the author in selling them besides trying to make some money straight from the direct sale.For instance,I can create a product showing how to make wine, and sell it as MRR, which is the equivalent of making just an ebook and trying to sell it myself all the same way. The MRR version will not benefit me further but perhaps it's an incentive for people to buy: they will learn + be able to make a profit from the same book because they can resell it. Moreover, the author's "brand" will spread quicker and further. I guess this is the benefit of a MRR product even if it has no affiliate links in it.
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    • Profile picture of the author Tim_Carter
      Originally Posted by Darren Hodgson View Post

      The difference between PLR and MMR is PLR you can do whatever you want with it, adjust it in any way, put your name as authur on etc.

      With MRR you have to keep the product in tact.

      So if you sell 100 PLR the purchaser can change the affiliate links within the product to their own, they can claim they are the authur etc. When you sell it is MRR the reseller can't change the affiliate links within the product therefore you still get commision on other peoples efforts.
      Not quite right.

      First - you can not claim copyright as the creator is the copyright holder.

      Second there are two types of plr - restricted and unrestricted. Unrestricted means you CAN do whatever you want. Restricted means you have to follow the rights that you are purchasing which can be as restrictive as the author wants them to be - or vice versa. In other words it can have many restrictions so you have to be careful and know what you are buying.
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      • Profile picture of the author Doug Wakefield
        There is a huge difference between different types of PLR, let alone differences between PLR and MRR.

        MRR is master resale rights. This gives you the right to sell the product, and allow others to sell it. Given that you can pass rights to sell the product, the 100 initial sales has no meaning at all. Typically you are not allowed to change the product around in any way, though some product creators will use affiliate rebranding tools while creating the MRR products which will allow you to place your affiliate links inside before selling it.

        A big benefit of selling resale rights like this is to allow you to get your name out on the market, without having to do it all yourself. No matter how hard one person may try, they can never have 100% market share. The way to improve your share is by having others get your name out there, and selling RR is one such way.

        PLR is a different dog. PLR rights will depend on the actual license that you get when you buy the product. My PLR allows you to do anything besides sell or give away the PLR rights to the product. This will help preserve any limits I place.

        PLR doesn't always allow you to do whatever you want with the product. Each license is different, so make sure you check into them before buying and/or using the product.

        Selling both has its benefits, like Brian mentions above. There is a very nice market for shovels on this very forum, and I make a nice side income by providing them. The side benefit has little to do with money, and more to do with reputation from putting out a solid product. If I provide you with a product that you do very well with (or perhaps learn from yourself) you will be more likely to buy another shovel from me later on.
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  • Profile picture of the author Drewry_Media
    I would. Just be sure to alter it before doing so, so it's unique to search engines. Other than that, you're good, fam! =)
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  • Profile picture of the author sbucciarel
    Banned
    Originally Posted by Alessandro Brunelli View Post

    Ok here is my problem.

    You buy a PLR product, an ebook, the quality is top, the author also says there will be only 100 sold.

    You say, great, only 100, and new stuff.

    Then you find out that you can have Master Resale Rights of the product and so re-sell it yourself. That means now that anybody can buy the same PLR and re-sell it. Actually, you see the same product already sold as MRR (even cheaper).

    In my understanding, there will be thousands of the the same PLR around, so the original 100 are a myth.

    Am I wrong here or did I miss some information? What's the use of a limited number of PLR sales if you give out MRR?

    I am confused.

    That's one good reason that it's a good idea to buy PLR without MRR and edit it to make it more unique. You're right ... if there are MRR, it can and will become saturated very fast.
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  • Profile picture of the author klein risley
    PLR articles are best left to researching a niche and not really there for content building. Most PLR articles aren't that great in and of itself. However, if you were thinking about building a site in a niche that you don't know much about, then you could use it as research material.

    MRR means you can sell the products and keep all the profits (100%)

    Hope this helps.
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  • Profile picture of the author Stevie Johnson
    Isn't it that with MMR you can sell to re-sellers and PLR you can't plus other restrictions may apply?
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  • Profile picture of the author bjnelson
    Always check the License stipulations to be sure. It will tell you EXACTLY what you are entitled to. It will be in a text or pdf that is included with the PLR package.
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  • Profile picture of the author drmani
    Originally Posted by Alessandro Brunelli View Post

    What's the use of a limited number of PLR sales if you give out MRR?
    From the perspective of the infoproduct creator, offering PLR/MRR is an additional source of earning apart from selling the infoproduct him/herself.

    PLR generally permits editing/rewriting of the content, breaking it apart and repackaging it differently, including it in other infoproducts and even claiming authorship after significantly altering the content.

    MRR requires that the infoproduct itself remain unaltered (though some MRR licences come with variations in their terms of use), AND allows you to sell resell rights to your buyers - which means they, in turn, can sell the infoproduct to others. This means you can charge a higher price for the product with resale rights than you could for a plain ebook.

    One (or all) may or may not be right for your particular business model of information marketing. They are all options available to writers/recorders who create infoproducts, to extend their reach, maximize revenue and charge higher prices for what they sell.
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