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Is a 26% webinar conversion good?

by Kirk Ward
3 replies
I did a webinar today in a non-im field and had a 26% conversion on a $47 monthly subscription offer. Well, it included some folks who didn't want to wait for the monthly drip, who took the upsell offer to pay a premium and buy a bundle of five for $397.

Not sure if that's good or not. I put some effort into the package and am right proud of it.

The problem I'm having is trying to figure out how to get affiliates who will promote this subscription product. It's not an IM product and I've only had one affiliate promoting the product. We generally get good conversions on the webinars, but get diddley on emails.

Anyone got any suggestions, other than contacting my competitors? I'm not too keen on that as they don't seem to even want to reply to me, even when I have been on their list for awhile, and buy their products.

Suggestions appreciated.

Thanks,
Kirk
#26% #conversion #good #webinar
  • Profile picture of the author Rob Howard
    Yup!

    I've seen conversions range from 20% to 50%.

    So I would say it's great!

    Rob
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  • Profile picture of the author gussyboy
    Was in a webinar last week with E Bryan Rose and he says about 40 % is about average and is what he usually counts on when he does a webinar.
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  • Profile picture of the author CyberSorcerer
    Yes 25-35% is my normal conversion but I've only did one webinar so far so not really anything to base an average on.

    And I don't offer a refund so I guess my conversion could be higher if I offered one. Just something to think about I guess.
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