Need help with product creation.

13 years ago

There are MANY WSOs with information about product creation. Do a search here and you'll probably find something helpful.

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Alex Frei

13 years ago

There are a million WSOs on product creation. Unfortunately, most of them don't really deal with product creation per se

Sent you a PM.

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mello87

13 years ago

Here are some tips i swear by. Following these rules, you make sure you arent just "winging" it!

Research It
Try It
Prove It
Solve Peoples Needs/Problems. How are you going to be able to make their life easier.
Over Deliver on service and customer support.

Hope this helps or give you something to think about

Cheers

Chris

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1 reply

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madcore 13 years ago

Actually, i got the creation of the product covered, i am mostly looking for a product that specialize in product promotions and affiliates recruiting.

Regards
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- 1 reply
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- Snow_Predator 13 years ago
  
  Originally Posted by madcore
  
  Actually, i got the creation of the product covered, i am mostly looking for a product that specialize in product promotions and affiliates recruiting.
  
  Regards
  
  Soooo you've written a book on product promotions and you're asking us Warriors how to promote it? Wow, must be quite the product o_O
  
  Thanks
  
  1 reply
  
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  madcore 13 years ago
  
  Originally Posted by Snow_Predator
  
  Soooo you've written a book on product promotions and you're asking us Warriors how to promote it? Wow, must be quite the product o_O
  
  Did i wrote that...??? My product is in the health niche..
  
  Thanks
  
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thegotoguy

13 years ago

I have several ebooks on all of those things. But the problem is, that the game changes so rapidly online that most of the very best books every written, become obsolete. Do you have a mailing list of any kind that you could notify of your new product launch?

I use a mailing list for my customers anytime I launch a new product and the response from a well written email just to your past customer base is going to yield big results immediately. As long as you don't abuse your list. Also, you should look into Tradebit and Amazon to list your book for sale. They are loaded with affiliates who will plaster links to your sales page all over the web. Just my thoughts. I hope it helps.

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Mike Hill

13 years ago

Originally Posted by thegotoguy

I have several ebooks on all of those things. But the problem is, that the game changes so rapidly online that most of the very best books every written, become obsolete. Do you have a mailing list of any kind that you could notify of your new product launch?

I use a mailing list for my customers anytime I launch a new product and the response from a well written email just to your past customer base is going to yield big results immediately. As long as you don't abuse your list. Also, you should look into Tradebit and Amazon to list your book for sale. They are loaded with affiliates who will plaster links to your sales page all over the web. Just my thoughts. I hope it helps.

Rapidly changing? Obsolete?... What B***S***

Things actually haven't changed very much but rather people who think it has are victim to the "Shiny Object" syndrome. (Only reason they want you to believe things change rapidly is so you can buy their next big product)

Here's what I mean:

There are solid proven techniques that will get your message in front of your particular crowd but the truth is not many people follow those "tried and true" methods because, well quite frankly they are bored of doing those things so they look for something different.

If they just stuck to what has already been proven they would be miles ahead. The truth of the matter is, those old rusty methods work like crazy even today. The real problem has nothing to do with those methods at all.

The real problem lies in one of two areas:

1) Your marketing message isn't getting to the right crowd, or;

2) Your marketing just plain sucks.

Before worrying about affiliates carrying the load of your sales you need to test and refine your marketing message and fine-tune your sales process. Once that has been done then and only then will you be ready to accept affiliates to promote for you.

If you choose to skip all of this stuff and try to get affiliates you will find out in a big way those affiliates will leave faster than which they came if your offer does not convert.

But, if you choose to get everything in order first using those old rusty methods then affiliates will make you rich.

It's you're call.

I vote for the good old tried and true rusty methods any-day!

Thanks
1 reply

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thegotoguy

13 years ago

Originally Posted by Mike Hill

Rapidly changing? Obsolete?... What B***S***

Things actually haven't changed very much but rather people who think it has are victim to the "Shiny Object" syndrome. (Only reason they want you to believe things change rapidly is so you can buy their next big product)

Here's what I mean:

There are solid proven techniques that will get your message in front of your particular crowd but the truth is not many people follow those "tried and true" methods because, well quite frankly they are bored of doing those things so they look for something different.

If they just stuck to what has already been proven they would be miles ahead. The truth of the matter is, those old rusty methods work like crazy even today. The real problem has nothing to do with those methods at all.

The real problem lies in one of two areas:

1) Your marketing message isn't getting to the right crowd, or;

2) Your marketing just plain sucks.

Before worrying about affiliates carrying the load of your sales you need to test and refine your marketing message and fine-tune your sales process. Once that has been done then and only then will you be ready to accept affiliates to promote for you.

If you choose to skip all of this stuff and try to get affiliates you will find out in a big way those affiliates will leave faster than which they came if your offer does not convert.

But, if you choose to get everything in order first using those old rusty methods then affiliates will make you rich.

It's you're call.

I vote for the good old tried and true rusty methods any-day!

Wow! Relax! Apparently you are the only one with an internet marketing method that hasn't been extremely worn out by millions and millions of marketers online for the past 10 years. What I said was a blanket statement and is very broad. You know as well as I do that it takes innovation to be super-effective. A marketer that does something that no one else is either doing or has ever thought of is seen as a "guru". But once the method is raked through the coals and everyone starts using it to promote their products, it's junk. The only way to stand out is to be different.

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Mike Hill

13 years ago

Originally Posted by thegotoguy

Wow! Relax! Apparently you are the only one with an internet marketing method that hasn't been extremely worn out by millions and millions of marketers online for the past 10 years. What I said was a blanket statement and is very broad. You know as well as I do that it takes innovation to be super-effective. A marketer that does something that no one else is either doing or has ever thought of is seen as a "guru". But once the method is raked through the coals and everyone starts using it to promote their products, it's junk. The only way to stand out is to be different.

See what happens when I hand write too many Gary Halbert sales letters in one day

Case in point... that's an old rusty method! Forget about innovation, the old methods aren't even old yet, they still work with a little personality.

What I was getting to in my last statement is the absolute truth. I don't care to be a 'Guru' I just want a ton of happy customers.

Thanks
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thegotoguy

13 years ago

Originally Posted by Mike Hill

See what happens when I hand write too many Gary Halbert sales letters in one day

Case in point... that's an old rusty method! Forget about innovation, the old methods aren't even old yet, they still work with a little personality.

What I was getting to in my last statement is the absolute truth. I don't care to be a 'Guru' I just want a ton of happy customers.

@Peter Gehr I agree. We all want as many customers as we can get. My only point is that some methods aren't that useful anymore. But the very basics, fine tuned can be rewarding.

There is an old book, from the 30's or 40's and I can't remember the name of it. But it is like a marketing bible. And it lays out the foundation for marketing. Of course it was all offline marketing back then, but the basic principles have been tried and tested with success online for years.

Has anyone heard of this book? It's an old hardback book and the name and the author escapes me.

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Mike Hill

13 years ago

Originally Posted by thegotoguy

@Peter Gehr I agree. We all want as many customers as we can get. My only point is that some methods aren't that useful anymore. But the very basics, fine tuned can be rewarding.

There is an old book, from the 30's or 40's and I can't remember the name of it. But it is like a marketing bible. And it lays out the foundation for marketing. Of course it was all offline marketing back then, but the basic principles have been tried and tested with success online for years.

Has anyone heard of this book? It's an old hardback book and the name and the author escapes me.

I think you're talking about "The First 100 Million" By: E. Haldeman – Julius. He talks about lessons learned from selling over 200,000,000 little blue books. It's a great read and he includes all of his statistics. It's quite interesting.

Of all the marketing methods that are seen, all of the "new" courses that are launched, it all comes down to one fact that never changes.

Human nature...

Get that one right and it won't matter if the methods were born in the 1920's or the 2011's. understanding human nature and you will be in a much better position to move your business forward.

PS. Who's the Peter Gehr reference?

PPS. The book is now in the Public Domain (all 223 pages of it) The First 100 Million

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edrogers

13 years ago

One of the biggest mistakes I made was trying to create and sell my own products before I had ever successfully marketed and sold other peoples products. Not sure if that fits you or not, but just thought I'd throw out there just in case. Pretty much all best marketers start out as affiliates of other peoples products.

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madcore 13 years ago

I am very successful at selling others people products, this is exactly why i want to launch my products...tired to work for others...Would like to have affiliates working for me for a change.

I do not have a list for that niche, but the one thing i have is a website ranked #1 for a very popular term in that niche...which should help.
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williamrs

13 years ago

Based on your post I think that you're looking for information on how to conduct a product launch, not exactly product creation.

If it is in the internet marketing niche you should try to get good JVs to promote your product. Maybe a good JV broker would be able to help you with this task in exchange for a percentage on the earnings.

If it is on a different niche I don't think taht you will get many affiliates quickly.

In this case, you can list your product on Clickbank and start promoting it by yourself using SEO, PPC and media buys. Then, you can offer training for affiliates and help them promote your product. This way, you wouldn't do a lot of volume, since most guys who you would work with would be beginners, but they would bump your gravity, which may help you get more exposure and, eventually, get some big guys to promote your product.

W

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madcore

13 years ago

Originally Posted by williamrs

Based on your post I think that you're looking for information on how to conduct a product launch, not exactly product creation.

If it is in the internet marketing niche you should try to get good JVs to promote your product. Maybe a good JV broker would be able to help you with this task in exchange for a percentage on the earnings.

If it is on a different niche I don't think taht you will get many affiliates quickly.

In this case, you can list your product on Clickbank and start promoting it by yourself using SEO, PPC and media buys. Then, you can offer training for affiliates and help them promote your product. This way, you wouldn't do a lot of volume, since most guys who you would work with would be beginners, but they would bump your gravity, which may help you get more exposure and, eventually, get some big guys to promote your product.

W

I was actually going to do that...i was also gonna use cbcentrifuge to boost my gravity. I am already making a lot of sale from a similar product which is why i decided to create my own...

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Shazia Mirza

13 years ago

If you want, I can partner with you on your first WSO. That way you can get the experience easily and you will be ready to do your next product launch by yourself.

My suggestion is to concentrate on copywriting more than product creation, ultimately the sales count more.

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Marilynj55

13 years ago

Originally Posted by IMReview

If you want, I can partner with you on your first WSO. That way you can get the experience easily and you will be ready to do your next product launch by yourself.

My suggestion is to concentrate on copywriting more than product creation, ultimately the sales count more.

This is what I cannot stand about how some people do internet marketing and advise others on same: skimp on the product creation in lieu of concentrating on developing slick hype to sell an underdeveloped product. I'm so weary of the B*** S***!

Thanks
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Mike Hill

13 years ago

Originally Posted by Marilynj55

This is what I cannot stand about how some people do internet marketing and advise others on same: skimp on the product creation in lieu of concentrating on developing slick hype to sell an underdeveloped product. I'm so weary of the B*** S***!

Couldn't agree with you more!

The easy way to stand out head and shoulders above everyone else these days is by delivering a product you're proud of and being even more proud at the fact you have a ton of happy customers.

When you have a quality product you don't need all the hype.

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thegotoguy

13 years ago

Sounds like you are on the right path. You definitely came to the right place for answers. @williamrs mentioned ClickBank which I overlooked. ClickBank is a powerful tool for getting your product out to market. Don't overlook Twitter and other social media sites as another tool to bring in quick traffic either. And you could also look into creating a Facebook fan page. They are effective if you have a lot of FB friends who like it - on and on. Could get viral fairly quickly.

On your landing page, try to keep it short and simple. Address a need and solve problems. It also helps to have a YouTube video that also explains the benefits thereof which I use religiously. People hate reading painfully long sales pages. So creating 2 or 3 short clips that they can watch in order on your landing page could explain the benefits of the product without boring the hell out of them. You want to keep them interested and trigger the sale by using their emotional "hot buttons".

Internet marketing isn't that complicated. Using the very basics first, and then building on them to fine tune a marketing campaign is what I recommend. Good luck!

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madcore

13 years ago

I think your advice is quite good. Since my website is already receiving around 5000 visitors a month, i should be able to test conversions quite fast and improve my sales funnel. This might not be a lot of traffic at the moment, but it should allow me to see results quite fast.

That being said, i would have liked to have a real good course about product promotions to be ready when i am at that stage. I am sure there are quite a few methods that differs from promoting affiliate products.

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thegotoguy

13 years ago

Yep that's it! I recommend everyone reading that book. That was before all of the online tricks and gimmicks came about. It'd be a great way for newbies to understand the fundamentals of marketing and how to use peoples emotions to make them buy from you etc.

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Jacob Hargreave

13 years ago

I recommend Jeff Walker's Product Launch Formula. It's a step by step video instruction covering various product launch methods. It is extremely detailed so there is no possible way you will ask yourself what to do next.

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Need help with product creation.

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