WSO Success Stories

13 years ago

Your question is way to vague to get the kind of answer that you are seeking.

I have launched WSOs that have sold many thousands and I have launched some that sold just a few dozen.

Your initial success or failure will depend on your ability to create a good sales page, the relavency of the product to your audience, and whether or not it is something that the masses will want. After that, your success or failure will be determined by the quality of the product that you are selling. If it sucks, expect a lot of refunds and bad reviews.

There are no ballpark figures that anybody will be able to share with you. You are going to have to do your own testing.

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ChrisAlta

13 years ago

Originally Posted by E. Brian Rose

Your question is way to vague to get the kind of answer that you are seeking.

I have launched WSOs that have sold many thousands and I have launched some that sold just a few dozen.

Your initial success or failure will depend on your ability to create a good sales page, the relavency of the product to your audience, and whether or not it is something that the masses will want. After that, your success or failure will be determined by the quality of the product that you are selling. If it sucks, expect a lot of refunds and bad reviews.

There are no ballpark figures that anybody will be able to share with you. You are going to have to do your own testing.

Entirely true. Is that how you make your full time income? Just launching WSO's?

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E. Brian Rose

13 years ago

Originally Posted by ChrisAlta

Entirely true. Is that how you make your full time income? Just launching WSO's?

No, I have a lot of sources of income. Anybody that relies on WSOs to make their living is somebody that is setting themselves up for disaster. What if you got banned from the Warrior Forum?

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Rob Howard 13 years ago

Originally Posted by E. Brian Rose

What if you got banned from the Warrior Forum?

Get a new username, change your IP address and hope for the best??? :p

Rob
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- ChrisAlta 13 years ago
  
  Originally Posted by ccmusicman
  
  Get a new username, change your IP address and hope for the best??? :p
  
  Rob
  
  Hahaha this guy.
  
  Thanks
  
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ChrisAlta

13 years ago

Originally Posted by E. Brian Rose

No, I have a lot of sources of income. Anybody that relies on WSOs to make their living is somebody that is setting themselves up for disaster. What if you got banned from the Warrior Forum?

If I got banned from the Warrior Forum I'd be a complete idiot *knock on wood* lol

You're absolutely right though, it's imperative (big fancy word) that you have multiple income streams to dip into. This way if one fails, you've got x others to fill the void while you come up with a new stream. Good stuff B-Rose!

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Greyhounds

Banned 13 years ago

A lot of your success really depends on your presale!

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ChrisAlta 13 years ago

Originally Posted by Greyhounds

A lot of your success really depends on your presale!

What do you mean? I'd love some details
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Gclunis

13 years ago

A successful tactic that I have seen used many times with people new to WSO's is to launch your first few at a very low price. I have never done a wso myself so I can't say from first hand experience but from the people I have spoken with who now make alot of money with WSO's, they release smaller reports at very low prices (5 to 10 dollars), write great copy, get a few reputable people to review the product, and give WAY more than people are paying for. During the actual purchasing process it is a smart idea to also create a list of buyers. By doing this a few times you build your reputation and eventually when you launch that huge product, you'll not only have a following, but a list to promote it to as well and a lot of reputable people to back you up.

Best of luck

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ChrisAlta

13 years ago

Originally Posted by Gclunis

A successful tactic that I have seen used many times with people new to WSO's is to launch your first few at a very low price. I have never done a wso myself so I can't say from first hand experience but from the people I have spoken with who now make alot of money with WSO's, they release smaller reports at very low prices (5 to 10 dollars), write great copy, get a few reputable people to review the product, and give WAY more than people are paying for. During the actual purchasing process it is a smart idea to also create a list of buyers. By doing this a few times you build your reputation and eventually when you launch that huge product, you'll not only have a following, but a list to promote it to as well and a lot of reputable people to back you up.

Best of luck

Yeah I've been skyping with another Warrior recently and he suggested the same thing. Start with a small product like an 8 page eBook, and sell it for $7. You'll make your investment back (if it's quality and the demand for what you're offering is high of course) and then on top of that you'll build some credibility and start to establish yourself in the forum.

I hate to say that I'm a know it all but before I take action on something I like to take a step back and watch what other people are doing for a while, study patterns and determine what's hot and what's not. So I wouldn't say I'm a know it all but a study it all before I jump all up in it haha

Yeah I've yet to build a list, I've got a blog and I've got like 8 opt ins haha..but hey in due time. Thanks for stopping by the thread GC! Cheers!

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Ruth P

13 years ago

I think you're definitely doing the right thing studying things for a while. Just watching the special offers board you can learn a lot, especially when you watch offers related to the kind that you're hoping to launch in future.

Another idea related to low cost WSOs to get started - you could also start with a $1 WSO to get your offer noticed and build up a "buyers" list. Then when you launch your main WSO you'll have a small list to start emailing to build up interest. The other option is a free WSO which will build a bigger list but it'll be less targeted.

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ChrisAlta

13 years ago

Originally Posted by Ruth P

I think you're definitely doing the right thing studying things for a while. Just watching the special offers board you can learn a lot, especially when you watch offers related to the kind that you're hoping to launch in future.

Another idea related to low cost WSOs to get started - you could also start with a $1 WSO to get your offer noticed and build up a "buyers" list. Then when you launch your main WSO you'll have a small list to start emailing to build up interest. The other option is a free WSO which will build a bigger list but it'll be less targeted.

I'm loving the feedback Ruth!

I'm noticing that a lot of WSO's are always bumped back up once they drop down to page 3, nice little tactic I've been seeing and it seems to be super effective.

Yeah definitely have to build up a buyers list. I'm a very honest guy, and I just want to, and am going to, provide tons of killer value and free content and strategies. I shouldn't even have to make a sales pitch, it's all love

I take it you've had some success with WSO's? Any other tips?

P.s. small world, I just outsourced to you on Fiverr haha..you're supposed to send me my link report tomorrow! :p

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Andyhenry

13 years ago

Originally Posted by ChrisAlta

I'm noticing that a lot of WSO's are always bumped back up once they drop down to page 3, nice little tactic I've been seeing and it seems to be super effective.

It's not a tactic - it's the rules.

When the WSO started it was free and any new post would bump the thread to the top (like in the main discussion area), but as the forum got more and more people joining, the WSO got flooded with offers and so they put a price on running an offer. This meant that because people had paid to list it they were even more intent on making sure their offer was visible and were always bumping their own. Then a rule was created that you're not allowed to bump your thread until it has reached at least page 3. (to give other people's offers a chance to show up).

Now you need to pay again in order to bump it, so that's where we've ended up. Some people don't know how to make money anywhere else so they just keep running wsos and bumping them as soon as they're allowed so you'll see it a lot.

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ChrisAlta

13 years ago

Originally Posted by Andyhenry

It's not a tactic - it's the rules.

When the WSO started it was free and any new post would bump the thread to the top (like in the main discussion area), but as the forum got more and more people joining, the WSO got flooded with offers and so they put a price on running an offer. This meant that because people had paid to list it they were even more intent on making sure their offer was visible and were always bumping their own. Then a rule was created that you're not allowed to bump your thread until it has reached at least page 3. (to give other people's offers a chance to show up).

Now you need to pay again in order to bump it, so that's where we've ended up. Some people don't know how to make money anywhere else so they just keep running wsos and bumping them as soon as they're allowed so you'll see it a lot.

Yeah I knew it was the rules however it's still technically a good tactic to get your WSO back up to the top to get more views, more exposure, offer more value to fellow warriors, and so on. Cheers brotha

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CDarklock

13 years ago

Originally Posted by ChrisAlta

What type of results can one expect when launching a successful WSO?

Well, first, you define what "successful" means.

And since the WSO is, as you have said here, already by definition "successful" - you will do at least that.

I define "success" with a WSO as "at least $400 in sales."

To date, my least successful WSO has made $200 in sales. What I did "wrong" with that one was that people did not actually want it, and I didn't do a whole lot of market research. But since it still made me $140, that's not much of a "failure."

My most successful WSO has made just over $8,000 in sales, most of that during the course of one week, thanks to WSO Pro's affiliate program and some heavy-hitters promoting it (including being selected as WSO of the Day).

And again, it's all relative: while some people may be impressed by $8k in sales... and for a WSO, that's pretty good, in my book... I'm really not so blown away by it. I see people do $20k and $30k WSO launches at least two or three times a week.

And the success of these launches has almost nothing to do with the quality of the product as opposed to others... it's all about who you got on board to promote the offer. It's the army of affiliates and the size of their lists. Get the right people to promote you, and you'll make bank.

Of course, product quality is the major driver of whether those people promote you. If you have a crap product, it's not happening. But you can have a mediocre product overall, if there are just a few high-quality bits within it.

I currently do make my entire income from WSOs. This is a Bad Thing. I am in the process of bootstrapping my business away from depending on the Warrior Forum, and - as you would expect - developing a product on how I've done it and how you could do it too.

Whether I will release that product as a WSO is yet to be decided. I mean, honestly, a WSO about how to stop relying on WSOs? That's even funnier than the pile of WSOs about how to do your own WSO.

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ChrisAlta

13 years ago

Originally Posted by CDarklock

Whether I will release that product as a WSO is yet to be decided. I mean, honestly, a WSO about how to stop relying on WSOs? That's even funnier than the pile of WSOs about how to do your own WSO.

Haha that last line cracked me up CDarklock! hilarious stuff right there

I agree with you and the previous Warrior who said that it's wise to have multiple streams of income, I hope you do "succeed" ($80k+ per month

)
in doing so.

I also agree with you that everyone has their own definition of success. However it's all about breaking down barriers and leaping to a new peak of your own success. One day you make $150, the next you want to make $300, and so on. So yeah it's all a mindset, we can all achieve anything we want. It's just about taking an idea and putting it into action, it doesn't need to be some BRILLIANT idea, just has to be an idea that you're willing to run with.

You said something about other people with big lists promoting your WSO's? You can have affiliates for your WSO's? I had no idea..I thought it was only going to be the product creator who would be banking from the WSO. And then affiliates would come afterwards upon launching the product at retail price on Clickbank. (learned something new)

It is nuts how people are doing $30k-$50k on WSO's. It's really not a business model, but with that type of capital you can invest in other business ventures and scale up your income until it reaches the stars.

At the end of the day though it's about helping people, and from your words it seems like you're an awesome Warrior, so cheers to you brotha.

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CDarklock

13 years ago

Originally Posted by ChrisAlta

You can have affiliates for your WSO's? I had no idea..I thought it was only going to be the product creator who would be banking from the WSO.

Yeah, that's the way it used to be. Andy Henry has been around a while and seen more than I have, but when I got here it was right around where he left off in the history... and then Mike Lantz created WSO Pro as part of his WarriorPlus.com adjunct site.

At first, it was just a convenient way to handle delivery without having to spent $125 on DLGuard. Then he added the opt-in ability for himself and Allen Says to promote the product to their lists for 50% commission. Then he started WSO of the Day. And then he added a full-blown RAP-style "rotating sales" affiliate program to the system.

And that was the game-changer. Today, pretty much everyone who is seriously successful with WSOs runs them on the WSO Pro system, because it's become very nearly a WSO equivalent of Clickbank... except with instant PayPal commissions.

Of course, you still can't promote your WSO to the big wide untargeted world with PPC and banner ads. But you can promote them to your list, and others can promote them to their lists.

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James Sides

13 years ago

I think a lot of the major points have already been covered so I'm not gonna be redundant here but I do want to point out one major flaw with WSO's.

The quality of the product matters the least in terms of sales.

The reputation of the person posting matters the most.

Don't believe me?

I launched a WSO under my name and it sold 19 copies with 3 refunds.

I launched the EXACT same WSO under a respected warrior's name and sold 900+ copies and had -1% refund rate.

The product was high quality obviously as you can tell from the refund rate but that isn't why it sold.

It sold for the same reason anything sells. People knew, liked, and trusted the person listing it.

If you haven't got the rep yet then I suggest you create a high quality product FIRST and then offer to split the sales with someone who does.

Make it a no brainer for them. Like..you list it..I'll take care of everything else. And offer em a fair % like 50%. Trust me..people don't say no to this.

Cheers,

James

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ChrisAlta

13 years ago

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James Sides

13 years ago

Originally Posted by ChrisAlta

Hey Fenderkid!

That is actually a GREAT point. My only question is how much you were selling that WSO for that made 19 sales and had 3 refunds?

Obviously if you haven't built up an awesome reputation on the forum before launching a WSO it's probably unlikely that you'll make a lot of sales. But as I mentioned earlier, it really depends on what the WSO patterns are, the market, and what's hot and what's not.

Pretty simple eh?

I'm liking the idea big time though. The only thing you split was commissions? I'm assuming you were able to keep all the leads generate yeah?

Great questions.

When I sold it alone I sold it at $7 as a dime sale. The sales ended at $9.

I did the same thing with my partner. Of the 900+ sales over 800 were sold at $9. The front end gross is now just over $8,000.

The deal we worked out was we split 50% of the front, I got 100% of the back, and we both added the leads to our buyer's list.

Now, I want to be 100% clear on this. The wso I created was based on my real life experiences. It was a system I developed through trial and error after twisting other systems.

I was able to give people an actual blueprint for making money online from the ground level. I think a lot of WSO's fail because they are based off theory and the person has never actually done what they are teaching.

The warrior forum, in my opinion, is the epitome of "the blind leading the blind." Sooo, if you're going to do a WSO I'd highly recommend doing it on something you know works. (but its gotta satisfy a want as well)

Cheers,

James

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Ken Strong

13 years ago

Originally Posted by Fenderkid

I launched a WSO under my name and it sold 19 copies with 3 refunds.

I launched the EXACT same WSO under a respected warrior's name and sold 900+ copies and had -1% refund rate.

Of course, that may be against the rules, since it explicitly states that a WSO must be your own product... I'd be careful doing that again, or if anyone else is doing it or thinking about doing it.

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Rob Howard

13 years ago

Originally Posted by CDarklock

Of course, you still can't promote your WSO to the big wide untargeted world with PPC and banner ads. But you can promote them to your list, and others can promote them to their lists.

But you CAN use WSO pro as an actual cart for outside sales. In fact, I've found it easier than use RAP.

And since it combines easily with Digital Access Pass, you can do some hefty things with it.

WSO Pro is a game changer.

Rob

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CDarklock 13 years ago

Originally Posted by ccmusicman

But you CAN use WSO pro as an actual cart for outside sales.

Absolutely. And you can drive any traffic you like to those outside sales pages. You just can't drive traffic from those sources to your WSO thread.

But while WSO Pro has to be attached to a WSO thread, you can put the buy button and payment link... well... anywhere. And you can attach as many WSO Pro licences as you want to the same WSO thread.

Which means you can do upsells. And downsells. And cross-sells. And all kinds of things. The power of WSO Pro is so underused, it is sickening.

But right now, I'm all about RAP, and the "How To Rule The World With WSO Pro" product will have to wait until this one's done.

(Although you're welcome to do one yourself and beat me to market. That's how this business works. )
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smear

13 years ago

Strange but very interesting because i am new to the forum and the first time I gain useful knowledge about it ,,

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ChrisAlta 13 years ago

Originally Posted by smear

Strange but very interesting because i am new to the forum and the first time I gain useful knowledge about it ,,

Glad you could pick up some knowledge yo! Cheers!
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WillR

13 years ago

It depends on a lot of things:

The product...
The quality of the product...
The offer...
The timing of that offer...
Who promotes the product for you...

The most successful WSO's are those that have a lot of those things right... and sometimes a bit of luck mixed in there as well.

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Karan Goel

13 years ago

Originally Posted by WillR

It depends on a lot of things:

The product...
The quality of the product...
The offer...
The timing of that offer...
Who promotes the product for you...

The most successful WSO's are those that have a lot of those things right... and sometimes a bit of luck mixed in there as well.

I agree..

Also, it depends on how you define "success".

I only have one WSO at the moment. Even though
I didn't make "496 sales in the first 24 hours", the
reviews and appreciation for my work made me
successful. I'm happy that people like my work,
use it, and take time to review it.

Also, keep in mind that pricing a WSO high is NOT
a smart move.

Just my $0.02.

Karan

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ChrisAlta

13 years ago

Originally Posted by Karan Goel

Also, keep in mind that pricing a WSO high is NOT
a smart move.

Just my $0.02.

Karan

yeah I've been told (in this particular thread but also outside) to sell it for $3,$7 at first just go get people to review your work and to really add value to the forum. Then repeat that process a few times until you've got a solid amount awesome list subscribers. Provide them with solid free content, add value to their online business ventures and so forth.

Then a few weeks later launch a new WSO and price it a bit higher, and so forth. Max price I've heard to use is $27..but I've already seen some people selling their courses for $37-$47 per unit. However I'm going to assume these WSO creators have GREAT warrior forum feedback and credibility. I mean $60k for 5 days of "work"..that is a success to me.

Again you're right, it all depends on how you measure success and we all measure it in different levels and in different stages of our progression in this internet marketing game.

Thanks for the feedback Karan, cheers! And I'm glad you had some success with your WSO!

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Karan Goel

13 years ago

Originally Posted by ChrisAlta

yeah I've been told (in this particular thread but also outside) to sell it for $3,$7 at first just go get people to review your work and to really add value to the forum. Then repeat that process a few times until you've got a solid amount awesome list subscribers. Provide them with solid free content, add value to their online business ventures and so forth.

Then a few weeks later launch a new WSO and price it a bit higher, and so forth. Max price I've heard to use is $27..but I've already seen some people selling their courses for $37-$47 per unit. However I'm going to assume these WSO creators have GREAT warrior forum feedback and credibility. I mean $60k for 5 days of "work"..that is a success to me.

Again you're right, it all depends on how you measure success and we all measure it in different levels and in different stages of our progression in this internet marketing game.

Thanks for the feedback Karan, cheers! And I'm glad you had some success with your WSO!

I may be wrong at this, but this is what I think:
wherever I see a $1, $5, $9 etc priced WSO being
sold, I instantly close the tab. It raises my suspicion
on the quality of the WSO. It strikes to me that this
thing is made FOR masses, and so, it WILL become
saturated in no time.

Now, I'm not saying that those dime sale WSO's are
shams, rather some of them are just awesome.
But I try to stay away from them.

Also, offering free bonuses that complement your
product will increase the value of your offer.

Karan

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ChrisAlta 13 years ago

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- Karan Goel 13 years ago
  
  Originally Posted by ChrisAlta
  
  Yeah you're one of many Warriors on the forum and are definitely entitled to raise suspicion about some WSO's.
  
  If I got that right, SHHH...
  
  Karan
  
  PS: I have helped WF mods catch a few scams
  here in WSO section.
  
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ChrisAlta

13 years ago

Originally Posted by WillR

It depends on a lot of things:

The product...
The quality of the product...
The offer...
The timing of that offer...
Who promotes the product for you...

The most successful WSO's are those that have a lot of those things right... and sometimes a bit of luck mixed in there as well.

Ok so this is what I'm not understand, how are you going to have affiliates for a WSO? You just know someone who has a list of say 3,000 people, and then that person just drives traffic to the warrior forum WSO for the product creator?

I understand everything else about the product, demand for the product, timing, luck, etc..but this whole having people to promote your product? Can you have affiliates for your WSO? I mean what's in it for the people who promote it? I'm lost

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masterjani

13 years ago

Originally Posted by ChrisAlta

Ok so this is what I'm not understand, how are you going to have affiliates for a WSO? You just know someone who has a list of say 3,000 people, and then that person just drives traffic to the warrior forum WSO for the product creator?

I understand everything else about the product, demand for the product, timing, luck, etc..but this whole having people to promote your product? Can you have affiliates for your WSO? I mean what's in it for the people who promote it? I'm lost

Excellent Question.I myself looking for answer to this.

One more thing to add.Pricing is not a problem if you have some good feedback already.But Try to be more natural. .10cent will not make you feel success even if you sell it to 500 members.

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WillR

13 years ago

Originally Posted by ChrisAlta

Ok so this is what I'm not understand, how are you going to have affiliates for a WSO? You just know someone who has a list of say 3,000 people, and then that person just drives traffic to the warrior forum WSO for the product creator?

I understand everything else about the product, demand for the product, timing, luck, etc..but this whole having people to promote your product? Can you have affiliates for your WSO? I mean what's in it for the people who promote it? I'm lost

You use the WSO Pro system to sell your WSO. It's just one of the features of WarriorPlus. That way other members of Warrior Plus can request to promote your product for you. There are people looking for good products to promote everyday of the week and because of the great built in social proof of the Warrior Forum, they love promoting WSO's.

I've had a number of people promote my latest one (guys like Joel Lavery, Todd Gross, Willie Crawford, etc) guys whom I know of but have never had dealings with in the past. They just found my product because it was WSO of the Day - that also helps things a HUGE amount.

So no, you don't have to know these guys for them to promote your product. Having a great product is a lot more important as it will speak for itself and demand attention.

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paulie888

13 years ago

Originally Posted by ChrisAlta

Ok so this is what I'm not understand, how are you going to have affiliates for a WSO? You just know someone who has a list of say 3,000 people, and then that person just drives traffic to the warrior forum WSO for the product creator?

I understand everything else about the product, demand for the product, timing, luck, etc..but this whole having people to promote your product? Can you have affiliates for your WSO? I mean what's in it for the people who promote it? I'm lost

If you sell your WSO using the WSO Pro system by warriorplus, then you possess the ability to have affiliates promote for you, since there is a built-in affiliate system within WSO Pro. You can set the commission payout to anything you want, but if you're starting out you'd probably want to offer 50% at a bare minimum. Obviously, who promotes your WSO is going to depend on the warriors you know, and how good your sales statistics are.

Thanks

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Mike McAleer

13 years ago

I really think you need to learn a lot of things before you launch a WSO. Otherwise you will need an idea that is unique. You also should probably gain some credibility first before you post a WSO because people see that as important.

Thanks

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Matthew Iannotti

13 years ago

Originally Posted by ChrisAlta

Warriors!

What type of results can one expect when launching a successful WSO?

Obviously this depends on the ticket price of the item and what specific void the product is filling, but in general if you've had success with your WSO what was your key behind it being soo successful?

If you failed at it then what mistakes did you make?

I'm pretty familiar with WSO's, I've been reading a lot about them lately and studying the patterns and headings on the forum, etc. So I've prepared myself very well, now the next step is to take action.

If you have any ball park numbers you want to share with me outside of this thread then feel free to shoot me a message or skype me up, I'd love to chat and talk with someone who's already been there.

After all if you want success, you've got to surround yourself with the best right? If that's you, let's talk WSO's.

The first question is very vague, way to many variables.

The biggest key was the product filling a HUGE need for the target market.

All of my WSO's were successful (Well 1 of them sold about 50 copies and fell way short of my expectations) The worst WSO made me about $500 bucks, the best WSO over 100k.

Thanks

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ben_ashley

13 years ago

wow! This thread is so informative. I personally thank all the guys and pros for sharing their knowledge here.

Thanks

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