Which comes first WSO or JV?

8 replies
This is sort of the chicken or the egg question, but which is best to offer first?

I have a product that is about ready for an WSO, but I would also like to gain some JV support to announce the launch. Is it best to start small by just offering a WSO and then go for a JV backed web based launch? Or should you gain JV list support and then launch the WSO?
#launch #venture #wso
  • Profile picture of the author RussRuffino
    Hey Presto,

    If you already have contacts you can hit up, then do it before you launch the WSO. If not, then this WSO will be your first entrance into the community. If it does well, affiliates will find YOU, and then you can build on the success of this first WSO using those same relationships again next time. Does that make sense?

    My first WSO was really successful and instantly generated a ton of quality JV relationships. Now when I launch a NEW WSO, webinar-based, or Clickbank-based product, I can go straight back to those same people.

    It all comes down to product quality, earnings-per-click, and whether you're a good guy to work with.

    Russ
    {{ DiscussionBoard.errors[4023038].message }}
  • Profile picture of the author MatthewNeer
    Originally Posted by Presto Smith View Post

    This is sort of the chicken or the egg question, but which is best to offer first?

    I have a product that is about ready for an WSO, but I would also like to gain some JV support to announce the launch. Is it best to start small by just offering a WSO and then go for a JV backed web based launch? Or should you gain JV list support and then launch the WSO?
    It all depends on the size of your penis...errrrr...list. LOL

    But seriously man, you can get some big JVs first if you got a big list or can make them a lot of sales first, get their attention and then have them reciprocate and mail for you.

    But if that's not the case, it would be best to start as a WSO, get some sales and social proof under your belt, then take it on Clickbank and contact some top JVs with your initial success.

    Hope that helps...
    Signature
    Three (3) Income Streams DFY
    New FREE Website Builds Your List
    And Earns From 3 Income Streams
    http://ListLeverage.com
    {{ DiscussionBoard.errors[4023080].message }}
  • Profile picture of the author WillR
    I would just launch the WSO. Trust me, if your WSO is good enough then they will come and find you and that's a lot more powerful than you seeking them out anyway. There are guys scouring the WSO section everyday of the week looking for the next best WSO they can promote to their list. Create a great product and the rest will come.
    {{ DiscussionBoard.errors[4023524].message }}
  • Profile picture of the author E. Brian Rose
    Two answers for the OP...

    ANSWER #1
    Pull off a great WSO with great great feedback, low refund rate, high $ per hops, and big conversions... the JV partners will come to you. Sounds difficult, but it's not. It all starts with a great product that over delivers what you promise.

    ANSWER #2
    You can kick start things by getting to know as many marketers as you can, but don't approach other marketers by asking if they'll mail for you. Usually you have to take a girl out on a date or two before you seal the deal. JV partners are the same way. Instead of flowers and candy, promote one of their deals and send some sales their way. They are more likely to hop into bed with you if you wow them first.

    Choose your favorite answer and follow the advice.
    Signature

    Founder of JVZoo. All around good guy :)

    {{ DiscussionBoard.errors[4023557].message }}
    • Profile picture of the author WillR
      Originally Posted by E. Brian Rose View Post

      ANSWER #2
      You can kick start things by getting to know as many marketers as you can, but don't approach other marketers by asking if they'll mail for you. Usually you have to take a girl out on a date or two before you seal the deal. JV partners are the same way. Instead of flowers and candy, promote one of their deals and send some sales their way. They are more likely to hop into bed with you if you wow them first.
      I agree with this one big time. I have had several people contact me out of the blue and ask me to do a mailing for them because of all the money it will make me. Apparently they were doing ME a big favor by offering this to me.

      Needless to say they never got a reply. I am not desperate for sales and I will be selective in who I do and don't let promote my products. Some people just don't get it.
      {{ DiscussionBoard.errors[4023661].message }}
  • Profile picture of the author area51backlinks
    This is a great thread with some awesome answers!
    {{ DiscussionBoard.errors[4023778].message }}
    • Profile picture of the author Presto Smith
      Thanks for all of the help everyone. It sounds like it'll be a WSO launch initially for me. I hope to have it up by the end of the week. I'll be sure to respond to this thread so anyone who is interested can swing by and check it out.
      Signature
      Presto! Web Developers at Your Service.
      Like Us | We Need Some Fans :) Help a Brother Out and Like Us on Facebook.
      Secure Clickbank Product Delivery | follow link for the WSO (unbeatable price)
      {{ DiscussionBoard.errors[4024060].message }}
  • Profile picture of the author Presto Smith
    Well I am taking action today with my first WSO! Thanks to all the suggestions everyone and if you would like to view my WSO software, follow this link:

    CB Download Protector | Automatic Secure Clickbank Product Delivery Software
    Signature
    Presto! Web Developers at Your Service.
    Like Us | We Need Some Fans :) Help a Brother Out and Like Us on Facebook.
    Secure Clickbank Product Delivery | follow link for the WSO (unbeatable price)
    {{ DiscussionBoard.errors[4040074].message }}

Trending Topics