What Do Hot Trend Warriors Think
However, when reading various threads, articles, etc there does seem to be one major difference of opinions. Marketeers like Steven Wagenheim seem to suggest that in most cases it is best to use a blog like you might pick up at blogger.com, from my reading a free throw away blog. While others maintain that in order for the likes of Google to pick you up you need to use an established blog.
Now from what little research I've done it does seem that Steven Wagenheim is the acknowledged expert in this field, I've read his book and he certainly seems to cover all the bases; but since entering the world of IM I've constantly read about the importance of back links, becoming an authority site, regular visitors, web/blog promotion and I could go on, yet all of these seem at odds with Steven W tactics.
What do Hot Trend Warriors think of the different approaches?
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