New Stuff You Should Know

interesting graph

Yes, we'll always have to adapt, but there are obviously still great fortunes to be made in web and email marketing. I think with the advent of semantic search, only the highest quality stuff will find it easy to thrive.

Good post but I think there will always be a market for specialist information (that isn't provided by the 'big boys' and is marketed well). Yes, we have to move to the new technologies and fortunately there are some groundbreakers out there who will blaze the trail for the rest of us to follow. Keeping an eye on the front runners in the information marketing world - Brendon Burchard (Experts Academy), Anthony Robbins etc. and others like them - will give insight to the technology that is working. Then someone on here will make a product to make it easy for us to join them. :-)

Adapt or die, it's no different from an offline brick and mortar business.

Some niches will not be affected at all though.

As Dan Kennedy says, Internet is not a business, it's a marketing medium.

So it's not about just the "online" thing. It affects all businesses.

First, Article marketing, video marketing, seo, blog commenting, e-mail marketing and bunch of others were claimed dead... Now, the entire web is dying?? LOL. You guys are worst than those "end of the world" predictions I hear about every few years.

To me, that graph doesn't mean much. People that are using the likes of smartphones to go online are doing it for very specific tasks (facebook apps, e-mail apps, gaming apps etc...). My guess is, not much buying is going on. So, internet marketers are not losing any significant amount customers there.

How many times have your searched for product reviews, user comments etc... from your smart phone and then purchase the product from there as well?

When I am looking for info on products, it's a faster and better user experience to do it on my laptop or desktop. I am sure the majority of web surfers will continue to feel the same way as well for many years to come.

As for competition, of course it's going to be more challenging. That part was inevitable. Few will succeed and the rest won't make it. Nothing new there... Offline marketing is even tougher, yet many new and small businesses find a way to succeed every year. Why would online marketing be any different?

Even if the unlikely events happen that cause consumer to do their online shopping on their phones, I am certain marketers will invent new tools that help promote their products to those mobile devices...

There is nothing to fear as long as we are willing to adapt...

hmmm, very interesting indeed, does it say what they buy? more specifically, what do they wanna buy that's not in-heavy competition yet, haha, kidding

I have to agree with Alan on this one with the Dan Kennedy example, the internet is just a medium for communicating a marketing message to a targeted group of people. Call me really basic but if you put an answer to someones problems in front of them and offer solutions to problems then you will succeed.

The net just allows you to reach masses of people very quickly, the quality of what you say, how you say it and what you ultimately offer will decide your fate.

BS!

This is a classic example of how meaningful data can be distorted - and the conclusions made from it reduced to an absurdity.

This represents the percentage of traffic, no argument there, but the representation totally obliterates the fact that the number of people connected to the Internet has exploded, most connections have already gone to DSL, high-speed cable or fiber-optics, or the ISPs are headed that way. The average bandwidth each of consumes as users has also exploded.

For example, videos alone skew this representation because they are bandwidth hogs - whether they're 5-10 minute quickies or feature movie length 90-100 minutes or longer.

That hardly equates with the Web is dead, or e-mail, ftp, telnet have magically fallen off the planet!

The other points are subject to this same qualification.

Users are getting more sophisticated and a LOT more discriminating about how they use the Internet and where they spend their time.

You should expect the kids of whatever age to be more interested in games than adults who are deadly serious and worried the global recession and if, when, how it might strike them personally in the next year or two. You should also expect that the kids spend more time with their friends halfway around the world than they do with any family member or most of their classmates.

The markets have also gotten more sophisticated and discriminating. Perhaps because so many made quick fortunes in the late '90s and early '00s, there's a proliferation of title tapping into this market from major book publishers, the small presses, and startups.

Internet marketing has been around long enough to make it into comprehensive, systematic, dead-tree versions, written by known experts, at a fraction of the cost of those outrageously overpriced e-books that hype only one tiny little aspect are destined for the remainder table PDQ. I'd call that a no-brainer.

Meanwhile, you and I and all the other Internet marketers NOT in the make-money-online niches are going to do just fine for decades to come. Sure, we'll have increasing competition in our niches, but most of the growth I predict will be in niches we've never even thought about!

As we've already seen, many in the make-money-online niches are adapting to these changes in demographics and economics by shifting to high-end coaching, with many wannabes on their coattails to pick up the ones who can't afford thousands of dollars per month.

All in all, life is good! Very good! And it's only going to get better once we get out of my mental doldrums and all this stupid apocalyptic nonsense, and get back to the fundamentals of building our businesses!