EZA article rejected due to trademarked term what's going on ?

32 replies
Last week I tried to publish an article on on ezinearticle and after review my article was rejected.

Here's what ezinearticles had to say :

EzineArticles Support wrote:
Hi Jean Paul,
Thank you for your email.
Your article, "How To Find The Best Exercise For Weight Loss - 4 Easy
Steps" has been placed in problem status because we are unable to
accept articles/links with the term "spinning." The phrase "spinning"
is trademarked, and we do not accept these terms at the request of
the trademark holder.
Please remove this content from your article. Once you have done so,
you may resubmit the article for review.
Now, I looked in the dictionnary and spinning is a regular noun so how can someone trademark it.


Could someone help me understand, please.
#article #due #eza #rejected #term #trademarked
  • Profile picture of the author RobertBayes
    I'm not sure about your specific trademark issue, but EZA has become much stricter since the Google Panda update, understandably so I think.

    Robert Bayes
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    • Profile picture of the author Michael Shook
      It is indeed a trademarked term. Must have had pretty good trademark attorneys.

      This is a link to the google search. the only ad on the page is from spinning dot com, which often indicates a trademark term (not always)

      Take a look at the wikipedia entry, right in the description it says the term is trademarked. Not that all information on Wikipedia is correct, but in this case it seems like it might be true.

      spinning search
      Signature


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  • Profile picture of the author Dan C. Rinnert
    Originally Posted by hagendazz07 View Post

    Now, I looked in the dictionnary and spinning is a regular noun so how can someone trademark it.
    Spinning, as a noun, is a process for making thread or yarn or a fishing method.

    Spinning, as a trademark, is an exercise machine/method.

    If you were using the word "spinning" in an article about making thread or fishing, there shouldn't be a problem.

    But, since you were using it in a weight loss article, it can be a problem if the use of the word infringes upon the trademark or if it tries to use the trademark as a common word.

    Trademark holders have to protect their mark against becoming a dictionary word. Since there is no dictionary word for spinning in relation to exercise, likely that is the case here.

    For example, escalator was originally a trademark. The trademark was lost when "escalator" fell into common use as a word and was used to describe any type of moving staircase as opposed to just Escalator brand moving staircases.

    So, trademark holders have to protect their mark in order to prevent it from becoming a generic word.
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    • Profile picture of the author azmanar
      Hi,

      The word FACE is rumoured to have been trademarked by FaceBook.

      It is a noun in English dictionaries indicating part of the human head.

      The word is being used by millions of English speaking people for hundreds
      of years. A face makes a person uniquely recognizable by parents, neighbours
      and friends.

      Yet, it could be trademarked.

      Is this fair? I don't think it is fair.

      They can trademark a phrase but how could they be allowed to trademark
      verbs and nouns that are already in use by 500 million English speakers for
      already hundreds of years.

      After this what else ? eating, drinking, cycling, sleeping, walking, dancing ...
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      • Profile picture of the author KirkMcD
        Originally Posted by azmanar View Post

        Hi,

        The word FACE is rumoured to have been trademarked by FaceBook.
        It's not a rumor, but it's use as a trademark is limited.
        Patent Office Agrees To Facebook’s “Face” Trademark
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      • Profile picture of the author JohnMcCabe
        The trademark does not prevent all use. The trademark protects against use in a very specific context.

        Even the word 'spinning' use here could be used in relation to losing weight; the problem comes when using the word to decribe an exercise regimen featuring a stationary bicycle.

        For example, they couldn't prevent you from talking about 'spinning a salad' to remove excess water.

        Common nouns and verbs can be trademarked by tying the word to a specific usage.
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      • Profile picture of the author Richard Van
        Originally Posted by azmanar View Post

        The word FACE is rumoured to have been trademarked by FaceBook.

        It is a noun in English dictionaries indicating part of the human head.

        The word is being used by millions of English speaking people for hundreds
        of years. A face makes a person uniquely recognizable by parents, neighbours
        and friends.
        Well I've learned something new today.

        I've been puzzling over a what a face was for years.

        Sorry, I'm joking, I couldn't resist.
        Signature

        Wibble, bark, my old man's a mushroom etc...

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        • Profile picture of the author Trevor
          I think the term "spinning" has been popularized and made generic, though. I use it to describe the immobile bicycle and until now I didn't even know it was a trademarked term.
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        • Profile picture of the author azmanar
          Originally Posted by Richard Van View Post

          Well I've learned something new today.

          I've been puzzling over a what a face was for years.

          Sorry, I'm joking, I couldn't resist.
          Rich,

          So you noticed. ...... I made that description up.... roflmao.

          I still couldn't understand why any company can be allowed to limit the public from using common words.

          Why can't they be more creative in inventing words like Google, Pepsi, Walmart, Vimeo, YouTube, Beebo, Yada, Yeedee, Yoodoo and etc.

          Patent them for all they want, if those words they invented.
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          • Profile picture of the author Richard Van
            Originally Posted by azmanar View Post

            Rich,

            So you noticed. ...... I made that description up.... roflmao.

            I still couldn't understand why any company can be allowed to limit the public from using common words.

            Why can't they be more creative in inventing words like Google, Pepsi, Walmart, Vimeo, YouTube, Beebo, Yada, Yeedee, Yoodoo and etc.

            Patent them for all they want, if those words they invented.
            I wasn't being rude chap. Your description just made me laugh and I couldn't resist it

            I fully agree as well, I think getting "face" is ridiculous. I genuinely thought it was a wind up when I first saw it.

            Strange times we live in
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            Wibble, bark, my old man's a mushroom etc...

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            • Profile picture of the author azmanar
              Originally Posted by Richard Van View Post

              I wasn't being rude chap. Your description just made me laugh and I couldn't resist it

              I fully agree as well, I think getting "face" is ridiculous. I genuinely thought it was a wind up when I first saw it.

              Strange times we live in
              No worries Rich. I enjoyed a good laugh as well.

              On the subject of patenting common words, it seems like a new wave
              of land grabbing activities by greedy and powerful schmoes.
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      • Profile picture of the author davezan
        Originally Posted by azmanar View Post

        They can trademark a phrase but how could they be allowed to trademark
        verbs and nouns that are already in use by 500 million English speakers for
        already hundreds of years.
        Oh, by using the word distinctively rather than descriptively. After all, trademarks
        distinctively identify the source of its good and/or service.

        Go to your local supermarket and count how many household products use everyday,
        common, generic words nonetheless. And as already mentioned, that still won't stop
        people from using those words in their generic, descriptive meaning.

        We're probably just taking things for granted.

        Originally Posted by Michael Oksa View Post

        This post reminds me of the time I saw a package heroin on an escalator. I wanted to turn it in, but didn't want to get my fingerprints on it either. So I used a phillips-head screwdriver to pick up the package and put it in my thermos.

        Unfortunately, my zipper got stuck on the handrail, and I went up and down the escalator like a yo-yo. I hurt so bad I took some aspirin without any water, and it tasted like kerosene! Luckily I had some butterscotch candy on me to get the taste out of my mouth.

        All the best,
        Michael
        And don't forget to wash your hair with head and shoulders, do gas up at shell, print
        your stuff with your brothers, and make your lady's choice sandwich!
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        David

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        • Profile picture of the author Michael Oksa
          Originally Posted by davezan View Post

          And don't forget to wash your hair with head and shoulders, do gas up at shell, print
          your stuff with your brothers, and make your lady's choice sandwich!
          I could do as you suggest, but then I would be using trademarked names, as opposed to once trademarked names that are now generic.



          ~Michael
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          "Ich bin en fuego!"
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    • Profile picture of the author Black Hat Cat
      Banned
      Originally Posted by Dan C. Rinnert View Post

      Spinning, as a noun, is a process for making thread or yarn or a fishing method.

      Spinning, as a trademark, is an exercise machine/method.

      If you were using the word "spinning" in an article about making thread or fishing, there shouldn't be a problem.

      But, since you were using it in a weight loss article, it can be a problem if the use of the word infringes upon the trademark or if it tries to use the trademark as a common word.

      Trademark holders have to protect their mark against becoming a dictionary word. Since there is no dictionary word for spinning in relation to exercise, likely that is the case here.

      For example, escalator was originally a trademark. The trademark was lost when "escalator" fell into common use as a word and was used to describe any type of moving staircase as opposed to just Escalator brand moving staircases.

      So, trademark holders have to protect their mark in order to prevent it from becoming a generic word.
      Using trademarks in an article doesn't put a trademark at risk. Sony doesn't have to protect their trademark because I write an article about Sony tvs, or if I talk about a dog named Sony. EA is basically doing something they are under no obligation to do. Rejecting an article because it uses the word spinning is ridiculous. But this is EA, so it's not surprising, as ridiculous is pretty much par for the course for them.
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      • Profile picture of the author JohnMcCabe
        Here's a practical solution you could try...

        Simply add the (tm) or (R) symbol to acknowledge that, in your context, the word is a trademark.

        Might be worth trying, and is likely to get you further down the road than "discussing" the subject of trademark law to death. That horse has been beaten so bad around here lately that the even the steaks have whip marks...
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      • Profile picture of the author Dan C. Rinnert
        Originally Posted by Black Hat Cat View Post

        Using trademarks in an article doesn't put a trademark at risk. Sony doesn't have to protect their trademark because I write an article about Sony tvs, or if I talk about a dog named Sony. EA is basically doing something they are under no obligation to do. Rejecting an article because it uses the word spinning is ridiculous. But this is EA, so it's not surprising, as ridiculous is pretty much par for the course for them.
        It depends on how the word is used. If it is used as a noun or verb, as though it were a generic word, then it would harm the trademark.

        In writers' magazines, for example, a number of trademark holders will place advertisements telling writers the proper use of their mark. I remember Kleenex® brand tissues as a frequent advertiser, telling writers that no one should ask for a kleenex, but rather a Kleenex® brand tissue.

        It's a cumulative effect. The more people see a trademark being used generically, the more it dilutes the mark and moves it toward becoming a generic word rather than a trademark.
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      • Profile picture of the author Targeted Traffic
        Originally Posted by Black Hat Cat View Post

        Using trademarks in an article doesn't put a trademark at risk. Sony doesn't have to protect their trademark because I write an article about Sony tvs, or if I talk about a dog named Sony. EA is basically doing something they are under no obligation to do. Rejecting an article because it uses the word spinning is ridiculous. But this is EA, so it's not surprising, as ridiculous is pretty much par for the course for them.
        Agree! Ezine has some ridiculous rules. One of my articles got rejected sometime because they said the content resembled a content from another article. They were referring to some names classifications of Pearl Necklaces. Well what can I do, they are the Proper Names of these items and what they are popularly called of course. :confused:
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  • Profile picture of the author Troy_Phillips
    Replace with pumping out some revolutions on an exercise bike lol
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  • Profile picture of the author johnapo
    I had the same problem with a known soft drink firm in EZA before some time, so i had to get another example from the same industry but not the know red C-C to pass the submission process
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  • Profile picture of the author Michael Oksa
    This post reminds me of the time I saw a package heroin on an escalator. I wanted to turn it in, but didn't want to get my fingerprints on it either. So I used a phillips-head screwdriver to pick up the package and put it in my thermos.

    Unfortunately, my zipper got stuck on the handrail, and I went up and down the escalator like a yo-yo. I hurt so bad I took some aspirin without any water, and it tasted like kerosene! Luckily I had some butterscotch candy on me to get the taste out of my mouth.

    All the best,
    Michael
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    "Ich bin en fuego!"
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    • Profile picture of the author SashaDaygame
      Pics or it didn't happen!

      But seriously - it's mental. But then again, corporations are trademarking herbs/plants etc and making it illegal to use those to cure diseases, unless you buy their formula. We're talking about plants that have been around for thousands of years. THAT's even more ****ed up. Strange times indeed!!

      Originally Posted by Michael Oksa View Post

      This post reminds me of the time I saw a package heroin on an escalator. I wanted to turn it in, but didn't want to get my fingerprints on it either. So I used a phillips-head screwdriver to pick up the package and put it in my thermos.

      Unfortunately, my zipper got stuck on the handrail, and I went up and down the escalator like a yo-yo. I hurt so bad I took some aspirin without any water, and it tasted like kerosene! Luckily I had some butterscotch candy on me to get the taste out of my mouth.

      All the best,
      Michael
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  • Profile picture of the author kevinw1
    "Real cyclists" (as in, bikes on the road rather than exercise machines) also use the term "spinning". It would be interesting to know which came first.
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    • Profile picture of the author Michael Oksa
      Originally Posted by kevinw1 View Post

      "Real cyclists" (as in, bikes on the road rather than exercise machines) also use the term "spinning". It would be interesting to know which came first.
      That's the thing, it doesn't matter who coined the term first; what matters is who trademarked it first.

      I'm not saying it's always logical, fair, or good; just that that's the way it is.

      All the best,
      Michael
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      "Ich bin en fuego!"
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  • Profile picture of the author hagendazz07
    Thx alot everyone, i learned a lot.

    But what if I'm using an article with the word spinning on my website (hint: I am) could they, the trademark holder sue me, however unlikely it is.

    Thx
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    • Profile picture of the author Michael Oksa
      Originally Posted by hagendazz07 View Post

      Thx alot everyone, i learned a lot.

      But what if I'm using an article with the word spinning on my website (hint: I am) could they, the trademark holder sue me, however unlikely it is.

      Thx
      Most likely not.

      As long as it's not a part of your domain name, and you are not trying to compete with them in any way.

      If I want to write an article about the Wii Fit, then there shouldn't be any problem with it.

      All the best,
      Michael
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  • Profile picture of the author KateHunter
    And this is why I dont bother with ezine articles anymore, I don;t have time to waste over ridiculous nonsense!
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  • Profile picture of the author kpaulmedia
    Great ... I was just about to start up SpinningFace.com ... oh well, back to the drawing board!
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  • Profile picture of the author thebitbotdotcom
    I wrote an article about spinning articles once and was rejected.

    I think the term "spinning" in general is flagged because of its association with article spinning...an EZA taboo.
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  • Profile picture of the author myseoclub
    I must admit they have become very strict.

    Now i get outsourcers to write and submit the articles for me and pay them once they are approved.

    works much better than constantly trying to deal with it yourself.
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    • Profile picture of the author Brian John
      some of the stuff that's trademarked amazes me...

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      • Profile picture of the author azmanar
        Originally Posted by B.J. Johns View Post

        some of the stuff that's trademarked amazes me...

        Is the hairstyle patented, as well?
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  • Profile picture of the author hagendazz07
    Well thanks again for this wealth of information.

    Anyway I might go back to my articles and do a search and replace...just in case !
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