google gets it right sometimes

by retsek
4 replies
I have a site that is PR2 with ~80 backlinks - mostly nofollow relevant blog comments along with 5 Web2.0 properties which have roughly 2,000 links built to them.

I have a competitor who is PR3. He has 27,000 backlinks ..almost all of which are sitewide from his other sites which are related to the niche.

Like mine, his site is also optimized.

The only difference is the content. I pay three writers and we do longer articles, more frequently. There is good reader response and people share the articles with their friends. Google indexes a new article within seconds of publishing.

So content is king, and back links are second in line to the throne. yes?

edit: I outrank him across 10 keywords, thus my agreement that content is king and conclusion that google is getting it right.
#google
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by retsek View Post

    So content is king, and back links are second in line to the throne. yes?
    For the most part, I think.

    I know that I'd rather have high quality content published and indexed on my own site than 100,000 backlinks from article directories, and I know how my sites rank and what I earn from doing things that way round. But some experience of such conversations has shown me, over and over again, that there isn't a way to change the minds of people who really imagine that "quantity of backlinks" is what matters. (And - call me a skepchick, but the huge numbers of people selling and promoting spinning and submission software and services have a huge incentive to preserve the myth, too).

    The reality is that Google is gradually and consistently making sure that content, quality and relevance are what matter. And I don't doubt that their future developments will continue that trend, as they suggest.
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  • Profile picture of the author auditt05
    The King is a link from a related website

    Examples include (but not limited to) :
    1) a directory with your niche as a subdirectory inside it
    2) A website with a closer niche to yours.

    Content is a good thing, but with the number of backlinks your competitor has, the Content is the queen

    I would recommend, that you see the number of outbound links(OBLs) that he got for each of the pages containing these backlinks. If the OBL count is low and the PR is high, then you seriously got a very tough challenge and maybe its wiser to just pay for what keeps you a runner up, instead of paying 100s of dollars to beat him and no results.

    Other serious stuff to consider :
    1) Exact Match Domain (Any of you got it) ?
    2) Landing Page Title
    3) Number of internal pages your website has.

    If you want to beat this mate no matter what it takes, then you need to increase your domain rank to 5. To do this, you need the following :
    1) Make sure your website has at least 8-10 internal pages.
    2) Link to your main page using HOMEPAGE LINKS from High PR Domains (Preferrably 5 PR5 Mainpage links)
    3) Keep linking to your internal pages from websites with as high a PR of a page as possible and lower OBLs as possible.
    4) While your Domain's PR is less than 5, Goto (2)

    This is not everything, its just my humble thoughts
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    • Profile picture of the author retsek
      I forgot to mention that I outrank him across 10 main keywords.


      Originally Posted by auditt05 View Post

      The King is a link from a related website

      Examples include (but not limited to) :
      1) a directory with your niche as a subdirectory inside it
      2) A website with a closer niche to yours.

      Content is a good thing, but with the number of backlinks your competitor has, the Content is the queen

      I would recommend, that you see the number of outbound links(OBLs) that he got for each of the pages containing these backlinks. If the OBL count is low and the PR is high, then you seriously got a very tough challenge and maybe its wiser to just pay for what keeps you a runner up, instead of paying 100s of dollars to beat him and no results.

      Other serious stuff to consider :
      1) Exact Match Domain (Any of you got it) ?
      2) Landing Page Title
      3) Number of internal pages your website has.

      If you want to beat this mate no matter what it takes, then you need to increase your domain rank to 5. To do this, you need the following :
      1) Make sure your website has at least 8-10 internal pages.
      2) Link to your main page using HOMEPAGE LINKS from High PR Domains (Preferrably 5 PR5 Mainpage links)
      3) Keep linking to your internal pages from websites with as high a PR of a page as possible and lower OBLs as possible.
      4) While your Domain's PR is less than 5, Goto (2)

      This is not everything, its just my humble thoughts
      {{ DiscussionBoard.errors[4186768].message }}
      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by retsek View Post

        I forgot to mention that I outrank him across 10 main keywords.
        We knew that when you said the words "there is good reader response and people share the articles with their friends".

        People voluntarily sharing your articles (closely akin to "syndication") is often the hallmark of quality (and at least indirectly indicative of SEO success).
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