Tip: How to quickly increase your Aweber message conversions ... and see which SUCK...

by MaxReferrals

Posted: 13 years ago 4 replies

INTERNET MARKETING

Great one. Has helped us increase our sales and conversions, thought I'd share.

Subscribers>>Search
Stop Status = Unsubscribed
Order by --> Last Message Date - Ascending

So what you then will have is EVERYONE who has unsubscribed, by message #.

Study which of your messages are causing the MOST unsubscribes, then:

1. Re-write those messages!
2. Move the message further back in the follow-up process

Also look at which messages have FEW or little unsubs and study those messages -- or copy or borrow their content, reworking them in your followup to replace #1 above.*

*Your subscribers are obviously finding value in these.

HIH

#aweber #conversions #increase #message #quickly #tip

Ken Strong 13 years ago

Interesting idea -- but whether people are buying is more important than staying subscribed.

As a made-up example, if your email persona included some cursing, or slightly off-color humor, a bunch of offended people unsubscribing might be people who never would have bought anything anyway, and you're actually improving your list by weeding them out.

It's much better to have a small, focused list of loyal buyers than a larger list of people who stick around forever because you never give them a good enough reason to bother unsubscribing... but maybe they're not buying either.
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MaxReferrals 13 years ago

>>Has helped us increase our sales and conversions.
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Viramara 13 years ago

I think the real reasons people unsubscribed are because they don't want to buy anything, receiving too much emails in the inbox, or our overall AR messages suck (not just one or two messages) i.e. too many pitches
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JustinDupre 13 years ago

Great tips on how to use Aweber to increase sales and conversions. Providing value to your list is indeed very important.
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Tip: How to quickly increase your Aweber message conversions ... and see which SUCK...

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