2009 Trends in Diets, Fitness, and Health

18 replies
Hey everyone,

I've done some research into the top trends for 2009 in the diet, fitness, and health general categories and I thought I'd share. You may get some ideas for affiliate promotion or even product creation from the list.

Food Trends
Value and Home Cooking
Whole foods (rather than processed foods)
Functional Foods
Gut Health - Biotics for the gut
Smaller Portions
Local and Sustainable Food sources
Sustainable Seafood
Energy & Health Drinks
Artesian Liquor
Beer is the new wine
Healthy Kids Meals at restaurants and frozen food aisles
Pure, natural and health-boosting toddler foods
New Cuts of Meat
Anything chocolate (a small pleasure in response to the economic meltdown)
Locale based diets (ie. South Beach Diet, French Women Don't Get Fat)
Asian Noodles and Soups
Gluten Free Products
Cactus
Peruvian Foods
Ginger
Eating for health as a goal rather than specifically targeting weight loss

Anticipated Diet Books/Diet Trends
Lunchbox Diet
Engine 2 Diet
Your Big Fat Boyfriend
Beck Diet Solution: Train Your Brain to Think Like a Thin Person
The Whole-Food Guide to Strong Bones: A Holistic Approach
Stop Prediabetes Now: The Ultimate Plan to Lose Weight and Prevent Diabetes
Real Food for Mother and Baby: The Fertility Diet, Eating for Two, and Baby's First Food
What Is Life?: Investigating the Nature of Life in the Age of Synthetic Biology

Fitness Trends
Zumba
Online Personal Trainer
Kettleballs
Exergaming (as started by Wii Fit)
iPod based workouts
Budget Friendly Workouts
Bootcamp Style Workouts
Circuit Training
Boomer Fitness
A return to sports like volleyball
Special programs for identifiable groups (children, boomers)
Community approaches to weight loss

Health Related Trends
Whole Health Healing
Regenerative Medicine
Colin Cleanse gains even more steam
Patient Record Computerization
Cosmetic Surgery for Teens including breast reduction for boys
Body sculption (whole body liposuction)
Effects of pregnancy nutrition on childhood obesity
Personal Responsibility
The wellness (as opposed to curative) industry
Employers intervening in health decisions due to rising health insurance costs



But, word to the wise...
We will continue to get fatter - 75 percent of American adults are projected to be overweight in 2015



Hope that helps someone on this first day of 2009.

Stacy
#2009 #diet #diets #fitness #health #trends
  • Profile picture of the author newsecrets
    Thanks Stacy!

    May I ask what's the process you used to research these trends?
    {{ DiscussionBoard.errors[377688].message }}
    • Profile picture of the author bombdiggity
      Employers intervening in health decisions due to rising health insurance costs
      I wonder what this means...

      Firing smokers? Not hiring people because of their weight? Limiting what kind of foods you can eat during your lunch breaks? What exactly does intervening in an employee's health decisions really entail?
      Signature
      **bombdiggity**

      =ask me about my unique high quality content articles=
      >>explosive content starting at only $3.50!<<
      .boom.baby.boom.
      {{ DiscussionBoard.errors[377719].message }}
      • Profile picture of the author Nicola Lane
        Originally Posted by JoshuaCreighton View Post

        What exactly does intervening in an employee's health decisions really entail?
        I have been reading about employers who are making healcare surcharges to health plan costs for overweight employees - you ge the money back if you slim down.

        You can read more here:

        Companies tell obese employees: Your money or your lifestyle
        Signature

        I like to keep an open mind, but not so open that my brains fall out

        {{ DiscussionBoard.errors[378053].message }}
        • Profile picture of the author Nutrifitness
          oh I forget to mention one of the biggies was corporate wellness/corporate fitness programs that were on the increase ...this also ties into fitness bootcamp workouts as we in the fitness industry are running corporate fitness bootcamp programs...as part of the corp wellness prog...bootcamps are extremely hot right now with ecomonmy and the fact that they work as far as getting results,adding community atmosphere and fun As you can tell I love them...and I have been running them for last few years..
          definately add corporate wellness to that list !
          {{ DiscussionBoard.errors[378571].message }}
  • Profile picture of the author Nutrifitness
    Originally Posted by stacyfox View Post

    Hey everyone,

    I've done some research into the top trends for 2009 in the diet, fitness, and health general categories and I thought I'd share. You may get some ideas for affiliate promotion or even product creation from the list.

    Fitness Trends
    Zumba
    Online Personal Trainer
    Kettleballs
    Exergaming (as started by Wii Fit)
    iPod based workouts
    Budget Friendly Workouts
    Bootcamp Style Workouts
    Circuit Training
    Boomer Fitness
    A return to sports like volleyball
    Special programs for identifiable groups (children, boomers)
    Community approaches to weight loss


    Stacy
    Stacey
    According to research done by ACE and other certification boards...Fitness Bootcamps are actually number 1 hottest fitness trends both for trainers and consumers...circuit training right up there ,online ,boomer, quick workouts,etc...so for the fitness aspect you are really pretty close to target
    {{ DiscussionBoard.errors[377739].message }}
    • Profile picture of the author yourreviewer
      Thanks for posting the list. Those have given me great ideas to work on some articles and info products.
      {{ DiscussionBoard.errors[377875].message }}
      • Profile picture of the author Teresa Coppes
        Originally Posted by JoshuaCreighton View Post

        I wonder what this means...

        Firing smokers? Not hiring people because of their weight? Limiting what kind of foods you can eat during your lunch breaks? What exactly does intervening in an employee's health decisions really entail?
        A recent article I believe based out of the state of Alabama stated that they were looking into charging $25 per mth/year? for those who were overweight. So that could be the employers intervening on health related issues due to higher costs of health care.
        {{ DiscussionBoard.errors[377907].message }}
        • Profile picture of the author sylviad
          Originally Posted by Teresa_C View Post

          A recent article I believe based out of the state of Alabama stated that they were looking into charging $25 per mth/year? for those who were overweight. So that could be the employers intervening on health related issues due to higher costs of health care.
          That's right. Companies have figured out that people who are out of shape, smoke and overweight are more likely to get sick and take time off than healthy and fit people. This puts a huge burden on their healthcare. Can't recall how much, but apparently the savings is quite significant by taking this action.

          I would question how legal it is, though. Isn't that some sort of discrimination? I guess their legal dept will figure a workaround.

          Sylvia

          PS: Stacy... Thanks for that terrific list.
          Signature
          :: Got a dog? Visit my blog. Dog Talk Weekly
          :: Writing, Audio Transcription Services? - Award-winning Journalist is taking new projects. Warrior Discounts!
          {{ DiscussionBoard.errors[378936].message }}
          • Profile picture of the author stacyfox
            May I ask what's the process you used to research these trends?
            it was mostly a google search for "diet trends 2009", "health trends 2009" etc. I tried to list things that came up time and time again. Of course, there is some incest in the "trend predictions" genre because (even journalists) swap from one another. There's one guy who wrote a list of 3 "cookbooks to watch for 2009" that shows up everywhere - from press releases, to EZA, to actual articles in newspapers.

            I started trend watching in High School when I read "The Popcorn Report." I love the Toefflers for deep stuff and read 4-5 books a year on current trends. Trend watching is a hobby of mine, so I thought I'd share.

            Stacy
            {{ DiscussionBoard.errors[380337].message }}
  • Profile picture of the author raynman
    Stacyfox and nutirfitness....thanks for the heads up.
    {{ DiscussionBoard.errors[378602].message }}
  • Profile picture of the author dennishardy
    [DELETED]
    {{ DiscussionBoard.errors[378879].message }}
    • Profile picture of the author Nutrifitness
      Originally Posted by dennishardy View Post

      A great way to market fitness products is to get some great personal results using the product, and then market those results...much the same way internet marketers like to flash their clickbank statements.

      Georgette,

      Bootcamps are awesome! I'm getting ready to start a Saturday morning workout program here in Virginia.

      Dennis

      P.S. Just checked out your profile...didn't realize who you were at first. I like your program, as well as Jim Labadie's. Great stuff!
      Hey thanks Dennis...I see you are a beachbody coach as well..we are as well.
      ya bootcamp fitness is more than a hot trend!
      {{ DiscussionBoard.errors[381297].message }}
      • Profile picture of the author jbreezy
        good list. i'm all over this. anyone wants to JV send me a PM.
        {{ DiscussionBoard.errors[381306].message }}
  • Profile picture of the author billyba
    Are you familiar with DNA based nutritional supplements. You send a sample of your dna to genewize, and they evaluate your dna profile to see what vitimins and various nutrients you are lacking, and build a customized vitiman supplement specifically for you. If you'd like more info ya'll can go mygenewize.com/kibbys
    {{ DiscussionBoard.errors[380477].message }}
  • Profile picture of the author doberman
    Thank You for Sharing Health & Wellness is my Passion
    Signature

    Réal is an expert at helping people achieve thier Dreams & Goals. We will lock arms and I will show you how to explode your business. I will literally walk you through your journey to a 7 Figure income.
    www.realmlmsolutions.com
    STALK ME ON TWITTER

    {{ DiscussionBoard.errors[380481].message }}
  • Profile picture of the author Debbie Songster
    That's right. Companies have figured out that people who are out of shape, smoke and overweight are more likely to get sick and take time off than healthy and fit people. This puts a huge burden on their healthcare. Can't recall how much, but apparently the savings is quite significant by taking this action.

    I would question how legal it is, though. Isn't that some sort of discrimination? I guess their legal dept will figure a workaround.
    It would probably work the same way insurance companies handle clean driving records - by offering a discount.

    So everyone would be charged the same rate but if you don't smoke they would discount your premium x% and if you were in the appropriate weight category they would give you an additional x% in discounts.

    Same as credit cards - you can't charge your customers a service fee for using their credit card (its against the merchant account TOS) but you can offer a discount if someone pays with cash.
    Signature

    Getting back in the grove after taking a year off following a family tragedy.

    {{ DiscussionBoard.errors[380872].message }}
  • Profile picture of the author maddglukuri
    [DELETED]
    {{ DiscussionBoard.errors[382874].message }}
    • Profile picture of the author rbjc7080
      Thanks for the info. I have a natural supplements product site that this will come in useful for my tweaking as I market.
      {{ DiscussionBoard.errors[382943].message }}
  • Profile picture of the author summer07
    Originally Posted by stacyfox View Post


    Food Trends
    Value and Home Cooking
    Whole foods (rather than processed foods)
    Functional Foods
    Gut Health – Biotics for the gut
    Smaller Portions
    Local and Sustainable Food sources
    Sustainable Seafood
    Energy & Health Drinks
    Artesian Liquor
    Beer is the new wine
    Healthy Kids Meals at restaurants and frozen food aisles
    Pure, natural and health-boosting toddler foods
    New Cuts of Meat
    Anything chocolate (a small pleasure in response to the economic meltdown)
    Locale based diets (ie. South Beach Diet, French Women Don’t Get Fat)
    Asian Noodles and Soups
    Gluten Free Products
    Cactus
    Peruvian Foods
    Ginger
    Eating for health as a goal rather than specifically targeting weight loss
    LOL...The food trends list made me hungry! Thanks, Stacy. This is a wonderful starting point for some keyword research, blog building and article marketing. And a great way to start out the New Year!

    Audre
    Signature

    .

    QUALITY Press Releases
    For discerning professionals
    who invest in long term content marketing
    for Visibility * Credibility
    .
    {{ DiscussionBoard.errors[383007].message }}
  • Profile picture of the author pauljeaston
    Great niche to start with. But like summer07, this makes truly hungry, lol
    Signature

    Suffering from Gout? Check out Cures for Gout

    {{ DiscussionBoard.errors[1235409].message }}

Trending Topics