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Clickbank: How to tell which products affialiates are selling?

by tierney211
5 replies
Hello,

I was watching a Frank Kern (Mass Control) video on how to choose which product to promote on Clickbank as an affiliate.

He explained to simply go to the site, type in which market you would like to sell in, and then look for a higher percentage of "%rfrd".

He explained that "%rfrd" is a percentage amount that refers to the number of affiliates promoting the product vs. the number of sales being made without affiliate help. And if there are a lot of affiliates selling the product, then it must be a decent product and a profitable one because if it wasn't, this percentage would be a lot lower.

First off, am I interpreting this explanation accurately?

and on Clickbank, I do not notice this percentage value he is referring to ("%rfrd"). So is it still there?

...and what I really would like to know from the group,

In your experience, what is the best indicator to use to determine if a product is worth promoting found on clickbank?

Thanks everyone!

tim
#affialiates #clickbank #products #selling
  • Profile picture of the author Owen Smith
    Use gravity. Gravity falls by day if there are no sales, hence a higher gravity either means that the launch went really well and they had 1000s of sales and the gravity is now dropping. Or it means the product has a consistent flow.
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  • Profile picture of the author Alexa Smith
    Banned
    Hi Tim, the "%rfd" is no longer published.

    This is a blessing, as it was grotesquely misleading and almost universally misunderstood.

    Frank's explanation that "%rfd" was a percentage amount that refers to the number of affiliates promoting the product vs. the number of sales being made without affiliate help was actually wrong, for several reasons, including the fact so many vendors (perfectly legally) sell their own products through a variety of affiliate-links of their own (to boost the "gravity") that the "%rfd" no longer had any meaning, and his conclusion that it related in any way to the number of affiliates selling the product was entirely unjustified. It had originally been intended to measure the proportion of affiliate-referred sales (not the same thing at all, of course, because even a product with 1 affiliate could still have 100% of its sales referred by the affiliate) and when it so clearly failed to do even that, ClickBank wisely withdrew it.

    The whole subject's complicated, because "gravity" also doesn't signify what most people think it signifies. The products with the highest gravities are often those of which affiliates buy one copy each through their own affiliate accounts, without actually promoting it at all.

    So don't "use gravity" ... or at least, if you do, don't use "high gravity"!

    This post explains in some detail, with examples, how "gravity" actually works.

    On the subject of product selection, in general, I suggest two things ...

    (i) Don't assume that promoting what large numbers of affiliates are promoting is necessarily a good idea (all too often the exact opposite is the case, because what the "large numbers" of affiliates are doing is typically pretty misguided and they're only doing it, directly or indirectly because so many others are doing it, not because it actually works) ... and ...

    (ii) It may help you to have a look through my own little check-list of 10 criteria that make products promotable as an affiliate. You can find it right here.
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    • Profile picture of the author rohitsinha
      That was some seriously awesome content, Alexa! Thanks a lot, and I have bookmarked the pages. There is so much I still need to learn...
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    • Profile picture of the author LloydC
      Originally Posted by Alexa Smith View Post

      Hi Tim, the "%rfd" is no longer published.

      This is a blessing, as it was grotesquely misleading and almost universally misunderstood.

      Frank's explanation that "%rfd" was a percentage amount that refers to the number of affiliates promoting the product vs. the number of sales being made without affiliate help was actually wrong, for several reasons, including the fact so many vendors (perfectly legally) sell their own products through a variety of affiliate-links of their own (to boost the "gravity") that the "%rfd" no longer had any meaning, and his conclusion that it related in any way to the number of affiliates selling the product was entirely unjustified. It had originally been intended to measure the proportion of affiliate-referred sales (not the same thing at all, of course, because even a product with 1 affiliate could still have 100% of its sales referred by the affiliate) and when it so clearly failed to do even that, ClickBank wisely withdrew it.

      The whole subject's complicated, because "gravity" also doesn't signify what most people think it signifies. The products with the highest gravities are often those of which affiliates buy one copy each through their own affiliate accounts, without actually promoting it at all.

      So don't "use gravity" ... or at least, if you do, don't use "high gravity"!

      On the subject of product selection, in general, I suggest two things ...

      (i) Don't assume that promoting what large numbers of affiliates are promoting is necessarily a good idea (all too often the exact opposite is the case, because what the "large numbers" of affiliates are doing is typically pretty misguided and they're only doing it, directly or indirectly because so many others are doing it, not because it actually works) ... and ...

      (ii) It may help you to have a look through my own little check-list of 10 criteria that make products promotable as an affiliate.You can find it right here[/URL].
      Quality post(also quality link), thanks for the great information.
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  • Profile picture of the author tierney211
    Thanks for the advice Owen. and Alexa, I just dissected both of your posts you recommended I read. Awesome content! Thanks so much.
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    "Do not act as if you had a thousand years to live." -Marcus Aurelius
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