Best Times For Sales, Affiliate Commissions & Email Opens - What's Your Experience?

14 replies
Got into a discussion with an IM buddy about this very topic and was wondering if anyone else had actual experience of times of the year, or times of the day they experience the best responses for anything.

The discussion started with warrior forum posts, then facebook status update times, and then somehow moved into best time of the year to make money on amazon affiliate sites.

So what's your experience/ take on it?
#affiliate #commissions #email #experience #opens #sales #times
  • Profile picture of the author Victoria Gates
    Best day is usually Tuesday, around 10am for emails.. and around 2pm Tuesday to Thursday for business calls since things are generally slower after lunch.

    Mondays folks are tired.. Friday folks tend to want to get to the weekend.
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    • Profile picture of the author krikkod
      Originally Posted by Victoria Gates View Post

      Best day is usually Tuesday, around 10am for emails.. and around 2pm Tuesday to Thursday for business calls since things are generally slower after lunch.

      Mondays folks are tired.. Friday folks tend to want to get to the weekend.
      My mate was saying the same thing about Tuesday so i'm going to give it a shot.

      I think timing is something that is certainly underestimated when it comes to response rates - could be one of those "small hinges opening big opportunities" type scenarios.
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      • Profile picture of the author eresources
        Monday, Tuesday, Thursday and Sunday's are all
        good times that work for me.

        You really have to test it out for yourself to see
        what works for you.

        Audra
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        • Profile picture of the author Sapan Verma
          Tue, Wed, Thu, Sun have worked well for me. As for the time 9am to 3pm on weekdays and usually 4pm to 8pm on Sun. I stick to these after a lost of testing. The response rate has been better following this pattern.
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          • Profile picture of the author Alexa Smith
            Banned
            These threads always surprise me. I really should start taking side-bets on how many posts it'll be, each time, before someone (and usually it isn't me) makes the point that the world is divided into 24 distinct time-zones and that when it's 2.00p.m. in one place, it's 8.00p.m. and 2.00a.m. and 8.00a.m. in three others, and quite a range of variations in-between, and that's just in the English-speaking countries. Or are we expected to have all our customers in one time-zone? And does that have to be the same time-zone in which we reside, ourselves? I must have skipped that chapter ...
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            • Originally Posted by Alexa Smith View Post

              These threads always surprise me. I really should start taking side-bets on how many posts it'll be, each time, before someone (and usually it isn't me) makes the point that the world is divided into 24 distinct time-zones and that when it's 2.00p.m. in one place, it's 8.00p.m. and 2.00a.m. and 8.00a.m. in three others, and quite a range of variations in-between, and that's just in the English-speaking countries. Or are we expected to have all our customers in one time-zone? And does that have to be the same time-zone in which we reside, ourselves? I must have skipped that chapter ...
              All of my customers are either in the U.S. or Canada.

              I'm sure your reminder will be helpful to someone else, though. :-)

              fLufF
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              • Profile picture of the author Alexa Smith
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                Originally Posted by fluffythewondercat View Post

                All of my customers are either in the U.S. or Canada.
                I confess, I'm intrigued, fLufF: how do you know?

                I realise one can't tell where someone with a hotmail/gmail/whatevermail address lives, and that if you're shipping physical goods (or someone else is) you'll have addresses. Or maybe you're using only AdWords and limiting their display to two countries only? I'm only being nosey, really - sorry ...
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                • I could say IP addresses -- I doubt anyone browsing my sites actually does so through a proxy. I can tell you how surprised I was to have customers browsing from .gov sites. LOTS of them. Apparently Uncle Sam doesn't believe in blocking.

                  But you put your finger on it: I ship physical goods to people on my list and I'm one of those provincial types who won't ship to furriners. (Canadians don't count; they're just Americans we haven't assimilated yet. :-) )

                  fLufF
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            • Profile picture of the author krikkod
              Originally Posted by Alexa Smith View Post

              These threads always surprise me. I really should start taking side-bets on how many posts it'll be, each time, before someone (and usually it isn't me) makes the point that the world is divided into 24 distinct time-zones and that when it's 2.00p.m. in one place, it's 8.00p.m. and 2.00a.m. and 8.00a.m. in three others, and quite a range of variations in-between, and that's just in the English-speaking countries. Or are we expected to have all our customers in one time-zone? And does that have to be the same time-zone in which we reside, ourselves? I must have skipped that chapter ...
              Very valid point, and i raised the some concern during the discussion, hence me wondering what everyone else had to say about it.

              Having said that i also agree that timing either by time of year, week or day is certainly possible and can have an impact on responses for anything you do online.

              I'm guessing much of it comes down to where the bulk of your market is located. We can only really surmise with emails (depends on your tracking tools i guess) but im sure you could do it with other things like responses for WSO posts or even facebook status updates - perhaps even commissions/sales for certain products.

              Actually i remember a WSO not too long ago where someone had metrics for the best times to post a WSO - and from the research at that time i think Saturday evening came out on top - saturday evening in the U.S of course.
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  • Profile picture of the author Will Leighton
    Initially thought it was 12.30 in the afternoon (GMT), and was wondering just why on earth all the americans im marketing too are making purchases at 6-7 in the morning. Then realised it actually seems to be that Amazon updates my status at that time every day
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  • Profile picture of the author Targeted Traffic
    As for the days in a week Mondays and Fridays are indeed lowest...
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  • Profile picture of the author Bruce NewMedia
    Probably just me, but I fail to see how any of this is reliably predictive.

    For instance, I've heard for some time the best day to launch wso's for instance is Tuesday. ...and I've heard the best day to get emails read is...Tuesday. ..and I've read repeatedly that the worst days for results are Mondays and Fridays, was told to always avoid them..(maybe don't even get out of bed).

    Its seems counter-productive to me. These 'rules of thumb', the more people believe them, means more and more people will mail on Tuesday am, will launch on Tuesdays etc...and will avoid Mondays and Fridays. ...and the competition increase and flood of emails will negate any theoretical benefit.
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  • Profile picture of the author BabyMama
    When I flip websites I always put the auction to end on a Saturday night or a Thursday night. I find that these 2 nights converted the best for me for website sales.
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  • Profile picture of the author Bill Guthrie
    I have an international list, so I've found success and failure at just about any day and any time. I've had huge successes sending at midnight (central time).

    My personal opinion: focus on great subject lines and highly relevant offers, backed with your personal views on why you're recommending something.

    All best,
    Bill
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