heavy branding or simple design in emails?
Hi,
I want to set up a series of mails on an Autoresponder that link to specific posts of a membership. I could design the mail format with a header image, a speficic background etc.
Maybe that would be good for branding. But would it be good to build a responsive list? I mean people could get the impression: "This is a company that wants to sell me something". Would it not be better to create a plain looking mail? Like they receive from their friends every day?
Has anybody experience (split tested) about to which kind of email format
people tend to respond best to? The more professionell looking or the mor personal looking?
Thanks for any input,
Demian
I want to set up a series of mails on an Autoresponder that link to specific posts of a membership. I could design the mail format with a header image, a speficic background etc.
Maybe that would be good for branding. But would it be good to build a responsive list? I mean people could get the impression: "This is a company that wants to sell me something". Would it not be better to create a plain looking mail? Like they receive from their friends every day?
Has anybody experience (split tested) about to which kind of email format
people tend to respond best to? The more professionell looking or the mor personal looking?
Thanks for any input,
Demian