What do you do when you see an optimized site (EMD) at #1 for a keyword - Stay clear or attack?

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Last few days ive been crawling through the keywords and finding pretty much every KW already has an EMD site in the top 3 results.

Now usually when i see this i immediately just move on to the next KW but i would like to know what the rest of you do

I have found 1 particular KW (and many other but im just using this one as an example) with the #1 site being EMD, PR1, 90 Backlinks

Would this be something you would bother going for??

Ive never built a site with any competition like this, would it just be a waste of resources fighting with this site for the number 1 spot.

Im guessing as soon as they see me creeping into the top 10 they will increase their link building etc.
#attack #clear #emd #keyword #optimized #site #stay

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