How I outsource
First, for one-time tasks that are time consuming or where you do not have the skill (e.g. design, backlinking), I user Fiverr. I've found that the site has consistently been the best value for money. You just have to spend some time finding the best providers.
Next, once your business has been getting some traction and making some money, then you can think about hiring a full-time employee. I used onlinejobs.ph to find someone (you have to pay to use it). It's best to have a set list of things you would like to outsource before hiring the person, and to have created a system and lists of steps of how you'd like it done to get the person up to speed.
Hope this helps!
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