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I'm not a lawyer and I'm only guessing, here. (But you can ask them. They have "live chat" on their site).

I'm guessing that you can, because (a) it's subjective, and (b) they haven't said that you can't.

Same answer as above.

I'm guessing the same again, with that. But you shouldn't, because it's typical of the sort of thing that people see through and it loses you credibility and customers. It's not real urgency. It's only fake urgency of the type used by people pretending to be copywriters.

The ironies of all these "new ClickBank rules" are (i) that they're "too little, too late", and (ii) that although some people are complaining about them (I'm not suggesting that you are!), they're actually being helped by them, not hindered, if they only knew it.

All the things now thankfully prohibited were crappy, scammy "techniques" anyway.

And people could see that.

All typical of the stuff that people copied from other people imagining that they "must" work, otherwise "everyone wouldn't be using them". Just self-perpetuating nonsense. The reality was that many (I won't say "all" because someone will be along to contradict me, if I do that) people who actually split-tested them in their own businesses promptly abandoned them anyway. :rolleyes: :p :rolleyes:

The rules are intended to stop people lying about price and committing fraud.

If you want to say 20% off regular price then the book must have been available at that regular price for a period time. If you want to say the price is going up then you should actually put up the price later.

ask clickbank, I just listed a product under the new guidelines and they were more than helpful with assisting me during the acceptance phase.

They're covering their butts.

For the "bonus ebook worth $20" part, I would probably just set up a quick domain with a sales page for the bonus e-book, and price it at $20. That way you can prove it is for sale at that price, plus you never know where you might get a sale from it!

There are quite a number of products that does provide information such as discounted price and that there is a gray line on what clickbank has allowed and is not allowing. As per the guidelines of CB, you may offer the product at what your projected value would be and that after a couple of days then provide your intended price which would be translated as the "discounted price". Then you would have shown that indeed there is an original price and that you have a basis for having a discounted price.