Article Marketing Is Dead Long Live Content Marketing

13 years ago

I don't do article marketing so if it died tomorrow I guess I would never know it!! I do agree though, it seems that everybody has zoned in on article directories for traffic, probably because they just seem so much quicker and easier than say creating a podcast etc. People are just so lazy!!!

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grandstar

13 years ago

Originally Posted by Tracey_Meagher

I don't do article marketing so if it died tomorrow I guess I would never know it!! I do agree though, it seems that everybody has zoned in on article directories for traffic, probably because they just seem so much quicker and easier than say creating a podcast etc. People are just so lazy!!!

Article marketing is not for lazy souls! Far from that! Its hard work and at times very boring.

Many do it because its free marketing.

You think its easy writing an article on a niche you know nothing about! You are forced to research and write simply because you have a hot product to sell.

Its hardwork!

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myob

13 years ago

Originally Posted by grandstar

You think its easy writing an article on a niche you know nothing about! You are forced to research and write simply because you have a hot product to sell.

Its hardwork!

I didn't notice anyone saying it's easy. All I ever said it's very simple. If you knew that one well-researched, quality syndicated article could generate $5,000-$7,000 in recurring revenue each month for a hot product, how many of those articles do you think you would write? :confused:

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Darren Hodgson

13 years ago

Originally Posted by myob

I didn't notice anyone saying it's easy. All I ever said it's very simple. If you knew that one well-researched, quality syndicated article could generate $5,000-$7,000 in recurring revenue each month for a hot product, how many of those articles do you think you would write? :confused:

Plenty of course, I've never generated that much income from one article. Although I can imagine it would be possible if not done by the usual methods that most people talk about on this forum.

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Marhelper

13 years ago

You may get some arguments but I do agree that it is not what it used to be. Which is not such a bad thing, really. Get that fresh content and put it up on your own site.

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kbailey1734 13 years ago

In the end, it will make the internet a better internet.
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Bizzoyce

13 years ago

I wouldn't say its dead but it definitely is moving that way, I only use it for some back linking, but i focus most of my effort elsewhere.

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howinfo 13 years ago

As before you might have got away with low quality keyword stuffed article, then now I think for article marketing to give you good results you really need to use high quality articles. So, I would say that article marketing is dead for low quality articles.
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myob

13 years ago

No one ever told me it died. Au contraire, almost all of my traffic is driven exclusively from articles. My articles are syndicated over hundreds of thousands of high PR authority websites, blogs, niche ezine publishers, and offline publications such as magazines and newsletters. As more syndication outlets are added, traffic continues to soar at record levels. Sorry to hear about your untimely loss.

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warriorkay

13 years ago

Originally Posted by myob

No one ever told me it died. Au contraire, almost all of my traffic is driven exclusively from articles. My articles are syndicated over hundreds of thousands of high PR authority websites, blogs, niche ezine publishers, and offline publications such as magazines and newsletters. As more syndication outlets are added, traffic continues to soar at record levels. Sorry to hear about your untimely loss.

Hahaha, different stroke for different folks, right?

Kingsley

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J Bold

13 years ago

Originally Posted by myob

No one ever told me it died. Au contraire, almost all of my traffic is driven exclusively from articles. My articles are syndicated over hundreds of thousands of high PR authority websites, blogs, niche ezine publishers, and offline publications such as magazines and newsletters. As more syndication outlets are added, traffic continues to soar at record levels. Sorry to hear about your untimely loss.

Do you have another post on the forum, product, etc. where you discuss more in-depth how exactly you go about doing this?

I think it could open the eyes of a lot of people.

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myob

13 years ago

Originally Posted by redicelander

Do you have another post on the forum, product, etc. where you discuss more in-depth how exactly you go about doing this?

I think it could open the eyes of a lot of people.

It's a system developed many many many years ago then picked up again by a world famous article marketer. 'Course, he's dead now, but his writings as well as article marketing lives on. He died of empyema, I think, after a very long life albeit a bout with gout and other excesses, according to the attending physician, Dr. Jones.

Article Marketing

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J Bold

13 years ago

Originally Posted by myob

It's a system developed many many many years ago then picked up again by a world famous article marketer. 'Course, he's dead now, but his writings as well as article marketing lives on. He died of empyema, I think, after a very long life albeit a bout with gout and other excesses, according to the attending physician, Dr. Jones.

Article Marketing

I'm sorry, somehow I missed before in that other thread where you recommended the Jim Edwards book.

All I read was your response to me and missed your recommendation just two posts down!

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myob

13 years ago

@ redicelander

I don't see how you could have missed it, which is the reason for my sarcasm; apologies. The ebook "Turning Words Into Traffic" is a very good summary of the basics of article syndication marketing as practiced by myself and others. The simplicity of this marketing system seems extraordinarily hard to grasp for many, and my patience is nowhere near the level of Alexa.

But here are some other references to my marketing which has proven to be very successfull over many years. It's simple as: 1, 2, 3

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J Bold

13 years ago

Originally Posted by myob

@ redicelander

I don't see how you could have missed it, which is the reason for my sarcasm; apologies. The ebook "Turning Words Into Traffic" is a very good summary of the basics of article syndication marketing as practiced by myself and others. The simplicity of this marketing system seems extraordinarily hard to grasp for many, and my patience is nowhere near the level of Alexa.

But here are some other references to my marketing which has proven to be very successfull over many years. It's simple as: 1, 2, 3

For myself, I do not use article marketing as you and others use it, at all. I am not nor have ever been much of an article marketer. But seeking more information about article marketing is kind of why I came to this forum in the first place a few years back, after reading about bum marketing.

So, I think the advice of say, 5 years ago? that many new to the game hear about, i.e. write a bunch of articles to ezine articles and get traffic from the resource box is perhaps what sends people down a long and laborious road.

I think that the way you do it, many people just don't hear about, even today. Even though you and others have been touting it a lot lately, I think all that old information is still out there and prominent and that's what the inexperienced think article marketing entails, just writing and submitting to ezinearticles and 2.0 sites.

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tpw

13 years ago

Originally Posted by myob

No one ever told me it died. Sorry to hear about your untimely loss.

Content is either in text, audio or video format.

The differences between articles, blog posts and text content is exactly what? :rolleyes:

Paul, maybe we need to do blog marketing instead now. We will write our blog posts, and syndicate them as we had always done with articles.

Yeah, that's it...

That is how we will adapt to the death of article marketing, going forward. :p

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Alexa Smith

Banned 13 years ago

Originally Posted by tpw

maybe we need to do blog marketing instead now. We will write our blog posts, and syndicate them as we had always done with articles.

Yeah, that's it...

That is how we will adapt to the death of article marketing, going forward. :p

Thank God someone found a way of out of this mess. I haven't slept for three months worrying about it, I tell you ...

Originally Posted by DireStraits

(I do eat rather a lot of iced doughnuts. :p)

I'd be more concerned about the King Prawn Biryani, myself ...

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aaronngoh

13 years ago

If your article provide values, write from the authority format, then article marketing is alive.

It is dead for those just want to use junk articles to draw traffic.

Do remember that you are writing for human being

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mojojuju

13 years ago

Content marketing is dead!

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Darren Hodgson

13 years ago

Originally Posted by Chris Kent

Articles converted into an ebook? I feel sorry for people who buy a book that is nothing more than a bunch of articles slapped together.

If you plan to write an ebook and use each article as a chapter, provide quailty inofrmation then do some minor editing before pubilshing, the ebook can be quite good, however, I do agree with you if all you're doing is throwing lots of unedited articles together to for a book.

Originally Posted by myob

No one ever told me it died. Au contraire, almost all of my traffic is driven exclusively from articles. My articles are syndicated over hundreds of thousands of high PR authority websites, blogs, niche ezine publishers, and offline publications such as magazines and newsletters. As more syndication outlets are added, traffic continues to soar at record levels. Sorry to hear about your untimely loss.

My untimely loss, lol, this cracked me up. On a more serious note, I know it's all semantics but this is what I mean by content marketing. To me article marketing is another way of saying, bang um out quick and fast with no regard to quality and submit them to article directories and the like. Where as content marketing is good quality article distributed to all of the right places using different types of media.

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Kierkegaard

13 years ago

Originally Posted by Darren Hodgson

I know it's all semantics but this is what I mean by content marketing. To me article marketing is another way of saying, bang um out quick and fast with no regard to quality and submit them to article directories and the like. Where as content marketing is good quality article distributed to all of the right places using different types of media.

So what you're saying is that you think churning out articles with no regard to quality is a bad strategy and that people should produce good quality articles instead.

What about making posts on forums? Can we still churn out posts stating the obvious just to get our sig links noticed or should we be making quality posts instead :confused:

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OnlyTopResults

13 years ago

Panda update just raised the bar and trashed sites that were built on scraped content. Anchor text within articles will always be effective, as long as the content is good.

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Hardy Chou

13 years ago

You are still a suspect to Google if you write good articles
and submit them to hundreds of article directories. We call it
"guilty by association" since your articles mix around with
the bad ones.

Originally Posted by OnlyTopResults

Panda update just raised the bar and trashed sites that were built on scraped content. Anchor text within articles will always be effective, as long as the content is good.

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tricialicious

13 years ago

yes have to agree, we tried article submission for a month and there's no seem increase in our impressions or serps

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MarkMOZ

13 years ago

Sorry dude but you are wrong. Even the articles I wrote years back still continue bringing me in profit. Not the mention the new stuff if I decide to put in some work or outsource.

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DireStraits

13 years ago

G'ah.

Article marketing isn't dead. Your own approach to "article marketing" (not that I'd label it as such) may be, but traditional article marketing (syndication) is alive and kicking and a-okay, exactly as Paul (myob) says above. And its health isn't really correlated at all with how well article directories rank in the search-engines.

Even if it had died (which it hasn't), web 2.0 sites probably aren't a recommended alternative place to submit. They're in the same league as most article directories because they accept thin user-submitted content with very little moderation or quality control. Their search-engine rankings mostly stink, too, overall, and aren't exactly go-to places for niche hobbyists/professionals. The end sites you want your articles published on (excluding directories like EZA, where you'd submit just to help with your syndication efforts) are typically those that don't accept and auto-publish user-submitted content through a front-end web form, that cater to a specific niche/market/subject, and that actually stand a chance of sending you relevant, targeted referral-traffic.

Generic "web 2.0" sites just don't fit this description.

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Alexa Smith Banned 13 years ago

Old Slinky-fingers DireStraits has beaten me to it again, but I agree with every word of his post immediately above. "G'ah" was the best.
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- DireStraits 13 years ago
  
  Originally Posted by Alexa Smith
  
  Old Slinky-fingers DireStraits has beaten me to it again, but I agree with every word of his post immediately above. "G'ah" was the best.
  
  For a second I read that as "stinky-fingers" and couldn't for the life of me work out what in the world you imagine I spend my time doing.
  
  (I do eat rather a lot of iced doughnuts. :p)
  
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g36

13 years ago

Thanks, your thread is simply creative.

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reeljerc

13 years ago

Quality content will always drive more and better traffic period. One of my clients took a SERP hit because of the Panda/Farmer update, but as I've been re-writing the junk posts their previous SEO people had sloppily stitched together, traffic and leads have improved dramatically.

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BloggingPro

13 years ago

Wait a minute!

I thought the new craze was curation ?

Enough of this phony-baloney content crap. Just summarize other people's work and bank it hard that way!

And how exactly is posting an article on HubPages NOT Article Marketing?

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tpw

13 years ago

Originally Posted by BloggingPro

Wait a minute!

I thought the new craze was curation ?

Enough of this phony-baloney content crap. Just summarize other people's work and bank it hard that way!

And how exactly is posting an article on HubPages NOT Article Marketing?

LOL... For the Curation Craze, you have to follow Harlan Kilstein...

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Traveler66

13 years ago

I'm a publisher and the articles we publish are literally indexed almost instantly by google under thousands upon thousands of key phrases. The more articles I publish, the more traffic I get from being indexed.

If I cut back on publishing articles, the traffic drops.

Whether publishing Content in the form of an article or in some other form, the search engines simply view anything posted as Content.

The key is to have relevant content to the key phrase community you are serving, whether in the form of a video, an article, a post-it note. Relevant Content is what gets indexed.

Author of "Finding New Customers On the Backroads"

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JustFelix

13 years ago

I see a lot of garbage websites that still do article marketing on sites that have over pr2 and they're doing more then awesome and I can see them increasing their serps with the help of article marketing.

article marketing is not dead for increasing serps.

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warriorkay

13 years ago

.
Article marketing... content marketing... hmmm, I guess
we just love to test out how some words sound when we
speak or write them,

Kingsley

.

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raleigh

13 years ago

I wouold beg to disagree that article marketing is dead. I do believe that article marketing is still alive and kicking. Articles with good quality and where subscribers get value from are still out there and subscribers are still waiting, wanting for these types of articles where quality and value are still evident.

I do admit that audio and video contents do make a difference in driving traffic to your site. However, I would think that article marketing is dead because of these would be a debatable topic.