Deciding the Profitable

Louis Raven · 01-10-2009, 05:57 PM

The last month I've been writing an eBook about Making money online. It's turning out quite cool but I'll tell ya the biggest problem I've had so far is deciding how technical to go with it.

I mean.. I can lay out the basics for a newbie to make money but some seasoned IM vets will feel it lacks the "gems" but if I go advanced.. how advanced lol?

Do I lay out a complete formula all the way up to page 280 "Selling your fortune 500 company"

Is it only me who ponders such things?

Seriously I could have released this a week ago on eBay and made a bunch of newbies some dollars but through fear of not providing any value to the vet's I found myself writing more and more adding more steps up to a ridiculous point.

Let's imagine you're writing a book on article marketing. Do you go as far as teaching people how to spell and use a computer keyboard lol? Obviously not but you see where I'm coming from.

How do you decide when enough is enough? I can't seem to find the balance where a newbie will not get overloaded and vice versa.

Louis

Neil Morgan · 01-10-2009, 06:01 PM

It's difficult to be all things to all people with one product.

Write a beginners book. Sell it.

Write an internediate book. Sell it to your "beginners book" customers and others.

Write an advanced book. Sell it to your "beginners book" and "intermediate book" customers and others.

Job done!

Just do this and skip the analysis paralysis step

Cheers,

Neil

Louis Raven · 01-10-2009, 06:07 PM

Quote:

analysis paralysis

Ah that's what it is

I guess I fear not making everyone happy at the same level of experience.

Louis

Neil Morgan · 01-10-2009, 06:13 PM

[quote]I guess I fear not making everyone happy at the same level of experience.[\quote]

Your fear was telling you something - that you would likely need multiple products to cover all levels of experience.

Cool - now you can profit more than you originally thought!

Cheers,

Neil

Rosie Cottis · 01-10-2009, 06:28 PM

I tell them clearly in the intro: I'm not going to tell you how to FTP because you can easily find that out on the web. And if on the other hand you read the first few pages and think "nothing new here", skip on because there will be higher level info for you later.

Newbies expect step by step and sometimes more but people who have been around a while should know that if they get ONE NUGGET from an ebook they have their money's worth. And if they don't know that you can tell them. Explicitly :-)

Rosie

forous · 01-10-2009, 06:54 PM

You can have too sections.
Release the first part for Newbies
Then look at the response and the comments
Write the next one for the vets.

Tim Dixon · 01-11-2009, 07:42 AM

Quote:

Originally Posted by Neil Morgan

It's difficult to be all things to all people with one product.

Write a beginners book. Sell it.

Write an internediate book. Sell it to your "beginners book" customers and others.

Write an advanced book. Sell it to your "beginners book" and "intermediate book" customers and others.

Job done!

Just do this and skip the analysis paralysis step

Cheers,

Neil

One of my favourite phrases that - 'analysis paralysis'.

That's the way to go though in my opinion. If you try to cater for all levels of experience in one ebook you will end up going round in circles (and I'm sure we've all been there).

Identify your target market (beginners) with the first ebook and then you can upsell to them when they have moved on to the next level as Neil proposed.

Tim

JayXtreme · 01-11-2009, 08:07 AM

Thanks for your input in this thread Neil..

Much appreciated

Peace

Jay

Kevin AKA Hubcap · 01-11-2009, 11:15 AM

You could write an e-book catering to beginners, mid-level and advanced marketers but in the end you won't connect with anyone.

As previously stated target a specific market. Give the valuable content. Rinse and repeat...my (.01--deflation

)

01-10-2009, 05:57 PM	#1
Louis Raven Elite Warrior Member War Room Member Join Date: Jun 2007 Location: United Kingdom. Posts: 2,876 Blog Entries: 1 Thanks: 211 Thanked 64 Times in 49 Posts Social Networking	Deciding the Profitable The last month I've been writing an eBook about Making money online. It's turning out quite cool but I'll tell ya the biggest problem I've had so far is deciding how technical to go with it. I mean.. I can lay out the basics for a newbie to make money but some seasoned IM vets will feel it lacks the "gems" but if I go advanced.. how advanced lol? Do I lay out a complete formula all the way up to page 280 "Selling your fortune 500 company" Is it only me who ponders such things? Seriously I could have released this a week ago on eBay and made a bunch of newbies some dollars but through fear of not providing any value to the vet's I found myself writing more and more adding more steps up to a ridiculous point. Let's imagine you're writing a book on article marketing. Do you go as far as teaching people how to spell and use a computer keyboard lol? Obviously not but you see where I'm coming from. How do you decide when enough is enough? I can't seem to find the balance where a newbie will not get overloaded and vice versa. Louis
	Web Graphics Design Internet Marketing Blog Baby Blog Babies What Is Anemia?

01-10-2009, 06:01 PM	#2
Neil Morgan Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Lanarkshire UK Posts: 2,487 Thanks: 98 Thanked 314 Times in 223 Posts Social Networking	Re: Deciding the Profitable It's difficult to be all things to all people with one product. Write a beginners book. Sell it. Write an internediate book. Sell it to your "beginners book" customers and others. Write an advanced book. Sell it to your "beginners book" and "intermediate book" customers and others. Job done! Just do this and skip the analysis paralysis step Cheers, Neil
	AutoResponse Plus ~ June early-bird special @ProjectARP4 ~ all-new AutoResponse Plus ~ delivering deliverability

01-10-2009, 06:13 PM	#4
Neil Morgan Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Lanarkshire UK Posts: 2,487 Thanks: 98 Thanked 314 Times in 223 Posts Social Networking	Re: Deciding the Profitable [quote]I guess I fear not making everyone happy at the same level of experience.[\quote] Your fear was telling you something - that you would likely need multiple products to cover all levels of experience. Cool - now you can profit more than you originally thought! Cheers, Neil
	AutoResponse Plus ~ June early-bird special @ProjectARP4 ~ all-new AutoResponse Plus ~ delivering deliverability

01-10-2009, 06:28 PM	#5
Rosie Cottis HyperActive Warrior War Room Member Join Date: Jan 2007 Location: , , . Posts: 243 Blog Entries: 12 Thanks: 3 Thanked 25 Times in 14 Posts	Re: Deciding the Profitable I tell them clearly in the intro: I'm not going to tell you how to FTP because you can easily find that out on the web. And if on the other hand you read the first few pages and think "nothing new here", skip on because there will be higher level info for you later. Newbies expect step by step and sometimes more but people who have been around a while should know that if they get ONE NUGGET from an ebook they have their money's worth. And if they don't know that you can tell them. Explicitly :-) Rosie
	* FREE WSO * FOREX TRADING * 7 Top Quality PLR Articles on FOREX * FREE WSO * DATING * 15 Top Quality PLR Articles on DATING * FREE WSO * DEBT * 10 Top Quality PLR Articles on DEBT . Click Here For Top Quality PLR Articles - No Monthly Fee

01-10-2009, 06:54 PM	#6
forous Autopilot Cash Machine War Room Member Join Date: Apr 2007 Location: , , USA. Posts: 371 Thanks: 0 Thanked 25 Times in 22 Posts Social Networking Contact Info	Re: Deciding the Profitable You can have too sections. Release the first part for Newbies Then look at the response and the comments Write the next one for the vets.
	Autopilot Profit Methods Any Newbie Can Follow http://www.kwameoforiatta.com - Your Autopilot Cash Machine http://www.internetbasedbusinesses.biz - Internet Based Businesses

01-11-2009, 08:07 AM	#8
JayXtreme Lookin at You.... War Room Member Join Date: May 2008 Location: Out Of My Mind - Brandy Too Posts: 4,120 Blog Entries: 3 Thanks: 2,885 Thanked 1,344 Times in 710 Posts Social Networking	Re: Deciding the Profitable Thanks for your input in this thread Neil.. Much appreciated Peace Jay
	Bare Murkage.........

01-11-2009, 11:15 AM	#9
Kevin AKA Hubcap Flyin' Low & Slow War Room Member Join Date: Nov 2008 Posts: 1,189 Thanks: 56 Thanked 177 Times in 132 Posts	Re: Deciding the Profitable You could write an e-book catering to beginners, mid-level and advanced marketers but in the end you won't connect with anyone. As previously stated target a specific market. Give the valuable content. Rinse and repeat...my (.01--deflation )