Why Does My Blog Optin Rate Suck

anything guys? I really can't wrap my head around it.

Even though your graphics are nicely done... it looks a little bit too much like a glorified sales page. Try just having the opt in box and not the other ebooks on the same page. In each of your articles, you could have an anchor link within the body saying find out more about this topic here.... that would then take them to each of the sales pages as a direct connection to the article. You might also try having a sticky post on top that welcomes visitors to your site saying what they will find and why the site exists... to help educate others on how to succeed at what you did. I think your own story would be a great lead in to the following articles. Just my opinion, but since people are finding you through Google, you have to sell yourself first before they will give up the email!

I would suggest using a popup with "helpful" but not "salesy" message in order to get the sign ups.

A popup grabs more attention.

I have tried it both ways and I am getting way more subscribers by having a popup as opposed to a small sign up form on the right.

Delay when the pop up comes. You page loaded and without even knowing the look of the site a pop up appeared wanting me to put in my email n name?

Try testing different times which the optin menu appears.

Your blog optin rate is about average. You can increase it if you eliminate distractions. I suggest you check out some of those site reviews I've done with people like Chris Brogan, Pat Flynn, and etc.

Ok i think your optin rate is about average, someone has already mentioned that.

Forced optin, such as landing page, has highest rate - 10-40% depending on the niche, offer and call to actions etc.

Pop-ups is the next best, which also must have strong call to action and irresistible offer.

Lastly is the sign up web form which has very low optin rate.

When I landed on your website I did not see any pop up, I am using latest Firefox browser, i think you should implement it in a modal format (so that everything else in the background is greyed out but user can still close it), this converts very well.

You may try a popup type of optin box and also try putting in some bullets with benefits. If you are offering a free video with some hot secret you may as well test that in the headline. In the end you need to test to see the increasing results in optin rate. But cheer up you have the most important component which is traffic. Just test and test and eventually you are going to find the sweet spot without doubt.

with the pop-up, I think you should be doing better. I'd work on the wording of it, etc. Example: you might want to get rid the word 'excercise'

I also think that the header and general layout of the site makes it look more product pitch than source of good info. As was mentioned, it has a salesletter feel to it... and in my personal opinion that style of salesletter, while it has become common, isn't even optimal for salesletters

hmm, what else...

- I really wouldn't bury the testimonials. I'd put them on every page.

- Your "before pic" in the love handle article isn't helping. I think most of your potential customers woud be very happy if that was their "after" pic!

- while the cross linking between the articles is great for SEO, it's bad for conversion. Do everything you can to not draw attention to anything on a page accept your call to action / conversion point. This is just my experience, but the more people click around a website, the lower the conversion.

personally i hate pop up opt in boxes and immediately close any site that has one

i want to see what the site has to offer and if i have to close windows to do so i just close the tab

just my two penneth

compare with this (a site I like and visit regularly)

teamRIPPED

I think it's because of this guy: Image wouldn't show... Don't Be Mad guy.

In all seriousness, I agree with too much FREE.

Hello!!!

This is the 6 figure question. lol...You really need to to test it, use Google Website Optimizer to set up 2 test pages (A/B Testing), and just start with the basic testing:

1) Headline (even just a colour change)
2) Picture
3) Offer
Test over 100 unique page views each at minimum prob best to go to 1000 to get a real feel for the market and you will see one will convert higher than the other, then use that higher converting one as your new page, then test something else.

Typically this type of problem is either going to be a traffic prob or a conversion prob. I would say its a conversion problem (your traffic could be low quality) and you're going to want to offer something pretty compelling for people to opt-in on your list, as that is a big market and most buyers will be looking around. I think you need to make your offer more enticing, a free program is good but is there anything else you can offer with it? Ebook or tips? I don't care what anyone says the better content you can offer as a reward for opt-ing in the better your conversion, don't be scared by the "free" word. You will be selling stuff when they are on your list, but if they ain't there you have no one to sell to!
Test test test test...No one here will be able to clearly tell you exactly what you need to do mate, just visit: Google Website Optimizer

You could try an easy 1 click opt-in plugin. I've got one in my signature...

I've seen huge increases in my optins since using it.