35 {{ upvoteCount | shortNum }}
35 {{ upvoteCount | shortNum }}

How much do you make from your list?

by jcruz
29 replies
I wanted to change my strategy and focus on list building, i'm seeing too much fluactuation in my sites, one day its number 2 then 5 then who knows. Google is just pissing me off.

Point is how much should i be making from a reasonable size list. Is there a number to shoot for, like $2 per subscriber, or more. Also is anyone just making money off of list building and list building only?

I really want to build a sustainable business, i'm thinking of doing chris farell's mentor me program, it guaruntees you will make money and it focuses on list building.
#list #make
  • Profile picture of the author World Marketing
    List building is a very powerful method and the future of IM...Obviously the bigger your list is the more money you will make...I started building a list recently as a new project and have so far been very pleased with my results...Although my list isn't huge yet I can see great potential in this strategy...For now I would focus on building your list and not so much on the money; that will naturally follow when you have a strong list...Definitely give it a try and best of luck!
    Signature

    I make $5,000+ a month online [CLICK HERE] to see how you can do the same starting today!

    {{ DiscussionBoard.errors[4780593].message }}
  • Profile picture of the author Steve McBride
    Focus more on getting the right people on your list instead of the size of the list. I'd rather have 10 people who are proven buyers than 1000 freebie seekers any day.
    Signature
    {{ DiscussionBoard.errors[4780604].message }}
  • Profile picture of the author Ed Micah
    The more the quality your list is, the more value it has. However don't forget the relationship them - that's the most important part.
    Signature
    .


    .
    {{ DiscussionBoard.errors[4781279].message }}
  • Profile picture of the author tahoecale
    im new to this list building how does it work? where do u get your lists?
    Signature
    Get Free Facebook Likes, Google Reviews & More!
    ------------> SocialExchangeClub.Com <----------------
    {{ DiscussionBoard.errors[4781281].message }}
    • Profile picture of the author MikeTucker
      Originally Posted by tahoecale View Post

      im new to this list building how does it work? where do u get your lists?
      Get web hosting, get an autoresponder, put up a squeezepage, drive traffic, fill your autoresponder with emails that are sent out in order, automatically.
      Signature

      The bartender says: "We don't serve faster-than-light particles here."

      ...A tachyon enters a bar.

      {{ DiscussionBoard.errors[4781341].message }}
  • Profile picture of the author MikeTucker
    I will be brave and give a number here, but first a caveat... There are so many variables this question is impossible to answer with complete accuracy.

    From what I have seen with most people, the average seems to be fifty cents to one dollar, per subscriber per month.


    SOME of the things that will change this figure will be the quality of traffic, relationship with your list, product funnel, sales ability and sales pages, prices...


    Listen, think of it this way: if you were a door-to-door salesperson, the number of doors you knock on each year would affect your income. But whether people are interested, whether they have money, whether you can connect with them, whether you are a closer... All if these factors and more.

    Telemarketers and B2B folks should understand this example as well.
    Signature

    The bartender says: "We don't serve faster-than-light particles here."

    ...A tachyon enters a bar.

    {{ DiscussionBoard.errors[4781305].message }}
  • Profile picture of the author dadamson
    The money from your list depends on a lot of different factors, it is definitely not about the number of subscribers, more the quality.

    When I say quality, I mean, how did they sign up?

    Did they sign up for a fee bonus, or sign up after purchasing something from you?

    etc...
    Signature
    {{ DiscussionBoard.errors[4781318].message }}
  • Profile picture of the author jcruz
    Ok, so quality over quanity i get that. But also is it possible to live off of your earnings just from your list. Basically if i was to focus on just my list and no other method would i be able to live off of that and that only. I always hear that the money is in the list.
    {{ DiscussionBoard.errors[4788191].message }}
    • Profile picture of the author Ed Micah
      Originally Posted by jcruz View Post

      Ok, so quality over quanity i get that. But also is it possible to live off of your earnings just from your list. Basically if i was to focus on just my list and no other method would i be able to live off of that and that only. I always hear that the money is in the list.
      Yes - but only if you have reached some certain amount and some impressive and out-standing relationship between you and your subscribers in order to cover your daily expense, and live off with it!
      Signature
      .


      .
      {{ DiscussionBoard.errors[4788520].message }}
      • Profile picture of the author BobBeckett
        Let's just say over the last 8 + years I have both made millions of dollars and have generated lists into the millions.

        A few things to state here about list sizes and list quality that most people either won't tell you or just haven't experienced yet.

        First and foremost the bigger your list... the harder it is to get great delivery whether it's on a 3rd party autoresponder or not.

        Second, I have plenty of lists that I get $1-$3 per subscriber a month from but the problem is the lists are smaller... 5,000-20,000 small. Therefore you make less money.

        Although that is a great amount of income for most people why stop there?

        I can tell you that when I send to my bulker lists that get .10-1.00 per lead I make WAY more just due to being able to send wayyyy more traffic. In other words if I can shoot 50,000 + clicks to an offer that they were "somewhat" interested in and make a great amount of money then why not do both?

        Also you can take a broad list and "turn them more targeted" by selling your own products to them and segment them out.

        Anyways hope this helps
        {{ DiscussionBoard.errors[4788576].message }}
        • Profile picture of the author Nightengale
          Building a list to market to over and over again IS the way to go.

          And focus on building a QUALITY list of people, people with whom you have a relationship. It's NOT all about size. (Ahem...)

          Second, I see a lot of complaints about Google rankings, being "sandboxed" etc. But there are lots of ways to get traffic without relying on Google. (Yes, really!) SEO and Google should only be a fraction of your traffic.

          Check out Kim Roach's Traffic Dashboard. Her product focuses on getting a lot of traffic, all with NO SEO or favors from Google. (I have no affiliation with Kim, but I bought it and have been very happy with it -- especially the price.)

          Hope that helps!

          Michelle
          Signature
          "You can't market here. This is a marketing discussion forum!"
          {{ DiscussionBoard.errors[4788687].message }}
          • Profile picture of the author Isaiah Jackson
            Originally Posted by jcruz View Post

            I wanted to change my strategy and focus on list building, i'm seeing too much fluactuation in my sites, one day its number 2 then 5 then who knows. Google is just pissing me off.

            Point is how much should i be making from a reasonable size list. Is there a number to shoot for, like $2 per subscriber, or more. Also is anyone just making money off of list building and list building only?

            I really want to build a sustainable business, i'm thinking of doing chris farell's mentor me program, it guaruntees you will make money and it focuses on list building.
            Well your starting out in the right spot by asking others for their opinion :-)

            Originally Posted by Steve McBride View Post

            Focus more on getting the right people on your list instead of the size of the list. I'd rather have 10 people who are proven buyers than 1000 freebie seekers any day.
            I agree with you here if you had a list of 100 buyers versus a list of 1000 freebie seekers where would you make your money I'm thinking the 100 buyer list

            Originally Posted by lcn View Post

            The more the quality your list is, the more value it has. However don't forget the relationship them - that's the most important part.
            The amount of people on your list is important but not as important as the relationship you have with your list

            Originally Posted by tahoecale View Post

            im new to this list building how does it work? where do u get your lists?
            You get someone to give you there email address in exchange for a free offer, video or report.
            You build your list using a service like Aweber or GetResponse

            Originally Posted by hpgoodboy View Post

            You can calculate to make $1 per subscriber per month.

            But keep in mind that this is an average. Some people make more and some people make less.
            $1 is about right for most people with a list :-)
            Signature
            Send Emails, Get Paid - My business summarized in four words. For the how-to go here
            {{ DiscussionBoard.errors[4788704].message }}
          • Profile picture of the author MikeTucker
            Originally Posted by Nightengale View Post

            And focus on building a QUALITY list of people, people with whom you have a relationship. It's NOT all about size. (Ahem...)

            LOL yep but as Jeff Foxworthy pointed out, "It's hard to get to England in a dingy."

            You're probably not going to get to where you want to be with a handful of people on your list, but by the same token you don't need to aim for tens of thousands right now.

            Build one high quality list with a solid email campaign. Once you've done that you will know enough to branch out when and how you are ready.
            Signature

            The bartender says: "We don't serve faster-than-light particles here."

            ...A tachyon enters a bar.

            {{ DiscussionBoard.errors[4788843].message }}
        • Profile picture of the author jcruz
          You seem like you've been doing this for a while and know what your talking about, it only makes sense, more traffic means more eyes seeing your offer better chances of sales.
          Anyways are there any course's you reccommend, i'm focusing on just buying solo ads and driving traffic to a free offer, using optimize press, and then going to adswaps and swapping my lists. Are there any traffic techniques you reccommend or courses.





          Originally Posted by BobBeckett View Post

          Let's just say over the last 8 + years I have both made millions of dollars and have generated lists into the millions.

          A few things to state here about list sizes and list quality that most people either won't tell you or just haven't experienced yet.

          First and foremost the bigger your list... the harder it is to get great delivery whether it's on a 3rd party autoresponder or not.

          Second, I have plenty of lists that I get $1-$3 per subscriber a month from but the problem is the lists are smaller... 5,000-20,000 small. Therefore you make less money.

          Although that is a great amount of income for most people why stop there?

          I can tell you that when I send to my bulker lists that get .10-1.00 per lead I make WAY more just due to being able to send wayyyy more traffic. In other words if I can shoot 50,000 + clicks to an offer that they were "somewhat" interested in and make a great amount of money then why not do both?

          Also you can take a broad list and "turn them more targeted" by selling your own products to them and segment them out.

          Anyways hope this helps
          {{ DiscussionBoard.errors[5201529].message }}
        • Profile picture of the author MikeTucker
          Originally Posted by BobBeckett View Post

          Let's just say over the last 8 + years I have both made millions of dollars and have generated lists into the millions.

          A few things to state here about list sizes and list quality that most people either won't tell you or just haven't experienced yet.

          First and foremost the bigger your list... the harder it is to get great delivery whether it's on a 3rd party autoresponder or not.

          Second, I have plenty of lists that I get $1-$3 per subscriber a month from but the problem is the lists are smaller... 5,000-20,000 small. Therefore you make less money.

          Although that is a great amount of income for most people why stop there?

          I can tell you that when I send to my bulker lists that get .10-1.00 per lead I make WAY more just due to being able to send wayyyy more traffic. In other words if I can shoot 50,000 + clicks to an offer that they were "somewhat" interested in and make a great amount of money then why not do both?

          Also you can take a broad list and "turn them more targeted" by selling your own products to them and segment them out.

          Anyways hope this helps


          Well, with your experience I'm sure you also know that new people tend to suffer from Information Overload.

          As stated elsewhere by quite a few people on the forum, most of us know that the old saying should be that "the money is in the lists."

          But, when you're dealing with someone who doesn't even have a single list yet, you want to encourage them to take steps they can understand and accomplish.

          Yes, you most certainly want to go both "deep" and "wide" and there are various kinds of lists that you should have.

          But, for a person who is still probably losing money on their monthly hosting and autoresponder fees, it's much better advice to tell them to start by building a single list.

          And, it is also better advice, in my experience and that of most people on the forum, to tell them to start by working on a smaller, more high quality list first.

          Everything you have said is 100% accurate, but Newbies-- and even people who are not really Newbies, but aren't "successful" yet-- tend to get overwhelmed if you give them too much information at once.




          ...I really think the next great IM products should be Time Management and Money Management skills... Both are far more important than the latest tricks, trends, and fads.
          Signature

          The bartender says: "We don't serve faster-than-light particles here."

          ...A tachyon enters a bar.

          {{ DiscussionBoard.errors[5211584].message }}
    • Profile picture of the author Greg guitar
      Originally Posted by jcruz View Post

      Ok, so quality over quanity i get that. But also is it possible to live off of your earnings just from your list. Basically if i was to focus on just my list and no other method would i be able to live off of that and that only. I always hear that the money is in the list.
      In my opinion, you can't fail if you do your best to master the fundamentals-drive traffic to your squeeze page, which offers something of real value to your niche, and then keep providing value to the list for free, while also sending them great offers for high quality paid products/services, that have proven to convert.

      Whether you can make enough to live on, or get rich from all depends on the quality and quantity (both-one is not enough), of your list and how well you care for them, which you will improve over time, as long as you work on improving how you do things, and scaling it up. Of course it's possible-thousands of people are doing very well at it.

      Having said that, I think it's important to keep in mind, building and monetizing a list is not just one thing, and there are many approaches to it. Even your traffic can come from a dazzling array of different sources, like Twitter, Facebook, Google, Youtube, or even putting qr codes on telephone polls that people can scan and be taken to your squeeze page.

      Then, what mix you use of your own or other people's products and services is another big variable, as well as whether your sales funnel leads eventually to a membership site, a private email/phone coaching program, or a $2K course on winning friends and influencing people.

      If you find a traffic/conversion combination that works, and you repeat it many times and it still works, then you should be able to outsource and scale it up. A lot of times, phenomenal growth is largely due to the early outsourcing of tasks and the fact that the biz owner concentrated only on the vision, letting other people handle the day to day operations, and even stuff like product creation.
      {{ DiscussionBoard.errors[4788539].message }}
      • Profile picture of the author Ed Micah
        Originally Posted by Greg guitar View Post

        In my opinion, you can't fail if you do your best to master the fundamentals-drive traffic to your squeeze page, which offers something of real value to your niche, and then keep providing value to the list for free, while also sending them great offers for high quality paid products/services, that have proven to convert.

        Whether you can make enough to live on, or get rich from all depends on the quality and quantity (both-one is not enough), of your list and how well you care for them, which you will improve over time, as long as you work on improving how you do things, and scaling it up. Of course it's possible-thousands of people are doing very well at it.

        Having said that, I think it's important to keep in mind, building and monetizing a list is not just one thing, and there are many approaches to it. Even your traffic can come from a dazzling array of different sources, like Twitter, Facebook, Google, Youtube, or even putting qr codes on telephone polls that people can scan and be taken to your squeeze page.

        Then, what mix you use of your own or other people's products and services is another big variable, as well as whether your sales funnel leads eventually to a membership site, a private email/phone coaching program, or a $2K course on winning friends and influencing people.

        If you find a traffic/conversion combination that works, and you repeat it many times and it still works, then you should be able to outsource and scale it up. A lot of times, phenomenal growth is largely due to the early outsourcing of tasks and the fact that the biz owner concentrated only on the vision, letting other people handle the day to day operations, and even stuff like product creation.
        Good point there!
        Signature
        .


        .
        {{ DiscussionBoard.errors[4788563].message }}
      • Profile picture of the author MikeTucker
        Originally Posted by Greg guitar View Post

        In my opinion, you can't fail if you do your best to master the fundamentals

        I would call your "opinion" a LAW of reality.
        Signature

        The bartender says: "We don't serve faster-than-light particles here."

        ...A tachyon enters a bar.

        {{ DiscussionBoard.errors[4788685].message }}
  • Profile picture of the author lotsofsnow
    You can calculate to make $1 per subscriber per month.

    But keep in mind that this is an average. Some people make more and some people make less.
    Signature

    Call Center Fuel - High Volume Data
    Delivering the highest quality leads in virtually all consumer verticals.

    {{ DiscussionBoard.errors[4788215].message }}
  • Profile picture of the author MikeTucker
    Yep, the old saying that "the money is in the list" is only half-true... The full truth is that the money is in several different lists, of different kinds.


    But when someone is just starting out, trying to learn a thousand-thousand different aspects of Internet Marketing, both technical and psychological, and trying to make their first thousand dollars and get their first few thousand subscribers, it's best not to overwhelm them with even more.


    One step at a time. "There are no short cuts to any place worth going."


    That's why most of us are suggesting that you focus on one thing: Building a quality list of people who are interested in a single niche.


    It will be your early "bread and butter" list which you can expand on, and from.
    Signature

    The bartender says: "We don't serve faster-than-light particles here."

    ...A tachyon enters a bar.

    {{ DiscussionBoard.errors[4788673].message }}
  • Profile picture of the author r2r
    That's the help full information.. Thanks
    Signature
    [Private] This Landing Pages has Crazy Lead Capturing Capabilities - http://bit.ly/wplanderswarrior
    {{ DiscussionBoard.errors[4788702].message }}
  • Profile picture of the author the lord
    list building is a great way to pamper your visitor, the list, you always provide new methods and the latest news from the world of business. build confidence in your list, if all its ripe when you offer them a valuable product.
    {{ DiscussionBoard.errors[4788875].message }}
    • Profile picture of the author Greg guitar
      Originally Posted by the lord View Post

      list building is a great way to pamper your visitor, the list, you always provide new methods and the latest news from the world of business.
      I'm not sure I see how providing the latest news from the world of business is going to help your list of people interested in, say, "mastering the art of basket weaving", or "get back your hot bod after pregnancy", or "master the art of seduction through hypnosis".

      (with all due respect, your lordship)
      {{ DiscussionBoard.errors[4791949].message }}
  • Profile picture of the author Orator
    I've had some great results with focusing on building multiple smaller lists for specific groups of people. In my experience the more passionate a group is about something, the more willing they are to spend money on it.

    I would recommend though you try ever product before offering on your list, you never want to endanger that relationship by recommending a shoddy product.

    As for how much... I recently made $450 on a single mailing for one of my smaller lists.

    It can vary greatly though.
    {{ DiscussionBoard.errors[4792083].message }}
  • Profile picture of the author Fazal Mayar
    Not enough till i build a solid list of 1000 + subscribers that are hungry for your future promotions and email campaigns
    Signature

    Blogger at RicherOrNot.com (Make Money online blog but also promoting ethical internet marketing)

    {{ DiscussionBoard.errors[4792154].message }}
  • Profile picture of the author danix7
    Your best bet would be to offer a freebie,then keeping a good relationship with those in the list,make them feel comfortable,confident and loyal so they buy from you over and over again...
    {{ DiscussionBoard.errors[4792184].message }}

Trending Topics