Which tagline should I use?

5 replies
Here Are The 3 Taglines I'm Considering...

1.) RAZOR SHARP MARKETING TIPS
FOR REBEL PUBLISHERS

2.) RAZOR SHARP MARKETING TIPS
FOR PROFIT-MINDED PUBLISHERS

3.) RAZOR SHARP MARKETING TIPS
FOR PAID CONTENT PRODUCERS
#tagline
  • Profile picture of the author Sojourn
    Personally, I like #2 because "profit-minded" appeals to me and my business goals.

    The "rebel" version makes me think you're targeting edgy markets or marketers which just isn't me, but if that is your target market then you might want to stick with that one.

    The 3rd one is just wordy. Sounds like me when I'm struggling to come up with product names and I just start stringing popular phrases together.
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  • Profile picture of the author RHert
    I'm going to have to go with #2 though I actually think #1 would catch my eye faster I don't know if I'd actually click on it as it sounds a bit gimmicky.
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    • Profile picture of the author Steve B
      Justin:

      Just a thought. Why do you have "publishers" in the #1 and #2 tags and "producers" in #3? Is there a distinction in your mind? If so, is your product targeted to one group or the other?

      The reason I'm wondering is because I suppose a content producer could be a publisher or not (some folks produce content for others but don't publish it themselves.) And a publisher could be a producer or not.

      Your answer to these questions should help you choose between "publisher" and "producer".

      I personally think the "rebel" tag qualifies your audience too much (unless it is meant to do so.) Professional, main-stream writers/publishers may feel that rebels signify those who are too edgy, anti-establishment, or outlaw. If that's what you're after . . . fine.

      Rather than "profit-minded" or "paid content" I would simply go with something like "successful" or "winning." Just my 2 cents.

      Steve
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  • Profile picture of the author Bruce NewMedia
    HI Justin!....the one that tells me WHAT it is, and exactly WHO it's for is,

    3.) RAZOR SHARP MARKETING TIPS
    FOR PAID CONTENT PRODUCERS
    _____
    Bruce
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  • Profile picture of the author Nathan2525
    Originally Posted by JustinBrooke View Post

    Here Are The 3 Taglines I'm Considering...

    1.) RAZOR SHARP MARKETING TIPS
    FOR REBEL PUBLISHERS

    2.) RAZOR SHARP MARKETING TIPS
    FOR PROFIT-MINDED PUBLISHERS

    3.) RAZOR SHARP MARKETING TIPS
    FOR PAID CONTENT PRODUCERS
    Im not your target audience but...
    2.) RAZOR SHARP MARKETING TIPS
    FOR PROFIT-MINDED PUBLISHERS
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