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Need OTO idea

by perneali45
6 replies
Hello,

I mainly create online scripts like Wordpress plugins and Wordpress themes. I don't create any information products.

I would like to add an OTO after someone purchases, in order to increase the visitor value.

But I don't know what to add. I mean, after I create the plugin, what else could I offer that is complementary?

Any creative OTO ideas?

Thanks in advance.
#idea #oto
  • Profile picture of the author JennSpencerIM
    Can you partner with someone that has an information product you can offer? Or link to a clickbank product with your affiliate code? Think about what else your customers would need or would be interested in!
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  • Profile picture of the author rrm
    Maybe a plugin to compliment a theme, a related theme to the one sold, a "supercharged" plugin that would take the current plugin to the next level, a related plugin that would compliment the original plugin, or a discount on a totally unrelated but useful theme or plugin?

    Ron
    Signature

    It's not enough to want it... you have to want it enough.

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  • Profile picture of the author Ashley Gable
    You could create a similar model to the lite and pro versions you sometimes see. Yet keep the pro version out of sight and use it as an OTO.

    Just add more features, better benefits.

    Or if you have another plugin that compliments it, then offer that as an OTO at a discount price.

    Or a bundle package of your other plugins.

    Or installation/configuration service if they are complicated.

    Or a multi-site vs single site license.

    Or a short report on how to do X with a wordpress site. For example, how to implement seo, adsense, affiliate products to a wordpress site.

    Or a recording of a webinar on how to implement seo, adsense, affiliate products to a wordpress site.

    Or a 5 part video series on how to implement seo, adsense, affiliate products to a wordpress site.

    Then at the end of the last 3 offer a full wordpress package with X amount of your wp plugins installed ready to do whatever you talked about.
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  • Profile picture of the author perneali45
    Thanks for all the ideas so far :-)
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  • Profile picture of the author robnoble
    Ashley has it

    You use the plural - scripts and themes - so you have all the OTO products you need surely? Your other products! Unless they are totaly uncomplimentary. In which case you need to rethink your business plan!
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