What Does Your Pricing Tell Your Customers?
Figuring out the best price for any product can be tricky.
A temptation when creating and launching our own products is too maybe start with a low price in the hope of generating some quick returns.
However the message sent to the prospective buyer can be wrong if you do this.
Your product sales letter needs to exude confidence and should therefore include a confident price that reflects the true value of your offer.
The focus of our sales copy should be on the FABs (Features and Benefits) and the value to the customer ... do this well and you will sell more for more ... plus keep your affiliate motivated and happy.
John
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