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Infoproduct Creation Tip

by Mark Singletary
12 replies
I was just finishing up something the other day and even though on the screen it all looked good, once I printed it out and went back over it, I found lots of little mistakes that I never saw on the screen.

So, for written infoproducts consider this old fashioned approach: print it and go through it with a pen before you send it to your customers.

Hope that helps someone.
Mark
#creation #infoproduct #tip
  • Profile picture of the author JohnMcCabe
    Really want to spot the 'dumb' typos and mistakes? Start on the last page and work your way to the front, reading the pages out loud, line by line.
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  • Profile picture of the author Michael Oksa
    Another way to catch mistakes is to let it sit for a few days, before going through the final edit.

    The methods mentioned work because they force you to slow down, and that gives you the opportunity to look at what you've written with a new set of eyes.

    All the best,
    Michael
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    "Ich bin en fuego!"
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    • Profile picture of the author JohnMcCabe
      Or, to put it another way, they force you to see what is there rather than what you intended to put there...
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  • Profile picture of the author Mark Singletary
    Both excellent points. On this last job, I also read everything out loud and it didn't sound quite as smooth or exciting that way which led to a lot of changes.

    It really is the little things that can make a big difference.

    Thanks.
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  • Profile picture of the author DanFaggella
    I like the "start at the last page" idea, I've actually never heard of that but its solid. The out loud one is a MUST! I like having other people look over it to see their take on sentence flow
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  • Profile picture of the author JennyBizz
    I always try to get a friend - who is not in the IM industry - to look over what I have written. That way, they can spot any typos AND they can let me know if it's easy enough to understand.
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    • Profile picture of the author kimkitch
      I always get somebody to proofread my work as often I can look at my work for hours and not see the blatant mistakes that are staring me in the face.

      Regards

      Kim
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      4 Free products for you to try
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  • Profile picture of the author Kecia
    My husband proofreads my content. He usually doesn't know a great deal about the topics I'm writing about, so he can check for errors as well as making sure what I have written is understandable.

    I've never thought to print the document, but it makes sense. Thanks for the tip!
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    KeciaHambrick.com - Blogger. Content Creator. Social Media Enthusiast.
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  • Profile picture of the author Tim Russ
    I just let my wife read it. She's REAL GOOD at finding my mistakes...and not just the writing ones.
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    “Whether you believe you can do a thing or not, you're right” -Henry Ford

    Need direct help from a real person? PM me or Contact me. I'll help if I can. http://www.timruss.com/members/contact-me/

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  • Profile picture of the author George Wright
    Include a pdf file with your first 100 or so copies and in the added pdf offer to send 1 dollar to persons who find a typo and emails it to you, first come first served $1 for each unique typo.

    Or set up a proof reading forum where your readers can post corrections. That way corrections will be time stamped for all to see who gets paid or gets whatever prize for spotting mistrakes.

    George Wright
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    "The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
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  • Profile picture of the author Jun Balona
    Saying out loud when I'm creating an info product isn't my cup of tea. However, rereading it many times in my head and making edits here and there seems to work for me.
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