Your article writing ISN'T working! This is why:

by James Gould 153 replies
I'm not a stranger to writing my own articles, be that for my blogs or for directories (promotional/traffic generation).

I have been a freelance writer for 4 years (or just under), and I can safely say there is a LOT to learn from writing.

I also decided to check out my competition when I was running my writing business. Companies offering a PLR SEO optimized article (500 words) for $5? Bull.

I ordered one, gave them a topic and 4 days later received what I can only describe as crap from my garden. Absolute trash.

They had essentially span an article using software, and then manually recorrected 80% of the errors. Yes, 80%. There were stupid grammatical errors that even somebody learning English would be able to spot, so I stuck with my own business.

When it came to SEO, it was traditionally stuffed. Imagine a Christmas Turkey (or Thanksgiving), now imagine that's rammed full of very bad tasting herbs. That's essentially what I was looking at, metaphorically speaking of course.

They had simply copied a single phrase (for examples sake, I'll use "Alertpay to Paypal conversion), and had placed it every 5 lines down the article. Regardless of whether it made sense of not, it was there.

So I advise that if you know English at an okay level (fluent is better!), stick to writing yourself. You'll save a ton of $$$ in the long run, improve your English ten fold and join the few people who offer a great service.

So Jamie, why isn't my article writing working?

The key to article writing is effeciency and stucture. If you're writing about a topic you know well, the content isn't an issue. You have the idea, and you just want to dive in.

STOP.

Before you begin writing, go a quick search over at the Google Keyword Tool. If you haven't used it before, get used to it. It will help you a great deal, and always will!

Now, the best way to generate real traffic from article directory listings is not through the link juice. It helps, but it's not what you want primarily.
The key is HUMAN traffic. No good ever came from a bot reading your posts. They can't add their opinion, click your ads or go through to your affliate links. Sure they can rank you up, but interaction is a great way to generate income.

After using the Google Keyword Tool, start writing your article.

Let's take this for example:

Using the phrase I gave earlier on (Alertpay to Paypal conversion), I'll do a quick Keyword search to find out which term has low competition and good search volume. Here are the results:



As you can see, I have put a red box around the best keyword phrase to use.

Our original phrase alertpay to paypal conversion had so little searches that nothing came up.

BUT

as you can see from the red box, Paypal to alertpay has 18k monthly searches, and [i]low[/b] competition.

If I had written the article on Alertpay to paypal conversion, it may have been a perfect article and accepted to top directories, but it wouldn't have bought in any human traffic. Bots will pick it up and index your site along with the article, but nothing human based will be gained.

After you've writing your article, re-read it through and make sure you've included the main keyword phrase (paypal to alertpay) 3 to 4 times. Do not keyword stuff.

Remember to research everything you need before hand. If you can't read it, nobody else can. It must be readable, quality and best of all, SEO optimised.

Enjoy your new reign over your niches!

- Jamie.
#main internet marketing discussion forum #article #working #writing
  • Profile picture of the author TiffLee
    So, what does that 18,100 number collaspe down to when you do an [EXACT MATCH] search?

    ... probably see a considerable difference.
    • Profile picture of the author nohypo
      Originally Posted by TiffLee View Post

      So, what does that 18,100 number collaspe down to when you do an [EXACT MATCH] search?

      ... probably see a considerable difference.
      thanks.it is the point
  • Profile picture of the author James Gould
    Not likely. Typically they are stable numbers, you will still have to fight against the competition, but the search volume is high enough to be able to do it easily.
    • Profile picture of the author TiffLee
      Originally Posted by Jamie Gould View Post

      Not likely. Typically they are stable numbers, you will still have to fight against the competition, but the search volume is high enough to be able to do it easily.
      Just checked myself ... it goes from 18,100 to 1,000.

      Hardly a keyword phrase I'd be going after.
  • Profile picture of the author Kecia
    It should be noted that you aren't (or shouldn't be) really looking for human traffic when you submit to directories. What you want to do is present a quality article that will be picked up by others that have visited the directory to grab content for their sites. Providing content that is perfect for syndication is key, and can be much more effective than relying on SEO, especially with the recent Google updates.

    This is how you gain the most from using article directories.
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    • Profile picture of the author CDarklock
      Originally Posted by Kecia View Post

      It should be noted that you aren't (or shouldn't be) really looking for human traffic when you submit to directories. What you want to do is present a quality article that will be picked up by others




      ALIENS ARE USING MY ARTICLES
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    • Profile picture of the author RoniShwartz
      Originally Posted by Kecia View Post

      It should be noted that you aren't (or shouldn't be) really looking for human traffic when you submit to directories. What you want to do is present a quality article that will be picked up by others that have visited the directory to grab content for their sites. Providing content that is perfect for syndication is key, and can be much more effective than relying on SEO, especially with the recent Google updates.

      This is how you gain the most from using article directories.
      But what exactly is "content that is perfect for syndication" ??? Is there any good online-guide, or nice and detailed article that explains what, exactly, is that "perfect article" that every ezine owner would just love to republish ???

      Many thanks, Roni
  • Profile picture of the author James Gould
    Google's new update focusses on quality of content, so generating SEO effective and quality articles is key.
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Jamie Gould View Post

      Google's new update focusses on quality of content, so generating SEO effective and quality articles is key.
      It is if your business model is one that depends on Google for traffic, perhaps, yes.

      One of the things I like about article marketing, and the way it's built my business up into secure, gradually increasing residual income from work already done, is that it's a business model that doesn't depend on SEO for its traffic.

      "Curiously(?)" (though not really), none of the people I know to be successfully building article marketing businesses is primarily concerned about their articles being "SEO-effective". That's because we're writing for people, not for search engines.

      If your primary concern about writing articles is they should be "SEO-effective", then your business may (as so many Warriors have been finding to their huge cost, this year) be Google-dependent and turn out to be only one sudden algorithm-change away from a disaster.

      This isn't what article marketing is all about, at all - it really, really isn't.
  • Profile picture of the author James Gould
    I wasn't suggesting that people write for that niche, I used it as an example.
    • Profile picture of the author TiffLee
      Originally Posted by Jamie Gould View Post

      I wasn't suggesting that people write for that niche, I used it as an example.
      I understand that and I'm not attempting to make some sort of noble stand.

      ... just want any 'newbies' who happen to read this thread to know that it is vital to seach using the [EXACT MATCH] option. Otherwise, your keyword research will be rather fruitless in terms of the amount of actual traffic you will receive (that is, even if you do SEO correctly).
  • Profile picture of the author jahangir87
    Hi Jamie thats an excellent post from you.The method is not new to me.This is the real method of writing articles that can drive real human traffic and rank your articles in the search engines.
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    • Profile picture of the author James Gould
      Originally Posted by jahangir87 View Post

      Hi Jamie thats an excellent post from you.The method is not new to me.This is the real method of writing articles that can drive real human traffic and rank your articles in the search engines.
      Thanks for your feedback.

      I agree, people underestimate the use of human traffic from article directories. They see it as the small bonus they MAY get, when in fact it's a great tool to utilise.

      Originally Posted by TiffLee View Post

      I understand that and I'm not attempting to make some sort of noble stand.

      ... just want any 'newbies' who happen to read this thread to know that it is vital to seach using the [EXACT MATCH] option. Otherwise, your keyword research will be rather fruitless in terms of the amount of actual traffic you will receive (that is, even if you do SEO correctly).
      I agree, I've seen a lot of people not even use the Keyword Tool before and suffered because of it. Clearly veteran writers are aware of the use, but people who are looking to drive more traffic from article directories and aren't experienced will benefit from the thread.
  • Profile picture of the author Kom
    Hi Jamie Gould.
    What you said absolutly Right,Top tips

    To fight with high competition is hard, so we better fight with low compatition ,
    Even though just 300 search a month that is not bad,
    I did the same thing,
    but what I did just multiply all small competition in one,
    what I mean here is;
    say it 300 search , looking closed for 5 keywords like that with the same method,
    will change the value = 300 X 5 = 1500 search a month
    if you can multiplly to 50 = well...then will be 15000 a month
    it make any sense ?

    That is my opinion !
    • Profile picture of the author James Gould
      Originally Posted by Kom View Post

      Hi Jamie Gould.
      What you said absolutly Right,Top tips

      To fight with high competition is hard, so we better fight with low compatition ,
      Even though just 300 search a month that is not bad,
      I did the same thing,
      but what I did just multiply all small competition in one,
      what I mean here is;
      say it 300 search , looking closed for 5 keywords like that with the same method,
      will change the value = 300 X 5 = 1500 search a month
      if you can multiplly to 50 = well...then will be 15000 a month
      it make any sense ?

      That is my opinion !
      Yes it made sense

      thanks for your addition!
  • Profile picture of the author Elizabeth Fee
    Originally Posted by Jamie Gould View Post

    as you can see from the red box, Paypal to alertpay has 18k monthly searches, and [i]low[/b] competition.
    I think your overall message is very valuable and important. I just wanted to quickly point out that the competition column in the Keywords Tool is not a direct reflection of how competitive that keyword is (i.e. the number of sites also competing for that keyword). This is a measurement of how many advertisers are actually bidding for that keyword (in Adwords).

    Further research needs to be done to really determine if a specific keyword is too competitive to go after. Just thought this important to mention.

    Your advice about not "over-stuffing" your articles with keywords is an important one. Good demonstration and message overall.

    Elizabeth
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    The Niche Mom - My personal blog to inspire and guide you towards earning an income online.

  • Profile picture of the author danr62
    This is a great example of how not to use the Google Keyword Tool.

    When researching keywords, you should always change to EXACT match.

    Also, the competition listed in the keywords tool is irrelevant to SEO. The tool only shows how competitive the keyword is fo paid search. If it's low, that means there are relatively few bidders for that keyword in Adwords. This has no bearing and often no correlation to the competitiveness of the keyword in organic search.

    Also, as Alexa said, why would you want to drive your SEO traffic to an article directory? If your article gets 500 views a month and 25% clickthrough, you are only getting 125 visitors to your site from that article, when you could be getting all 500 if you posted the article to your own site.
    • Profile picture of the author James Gould
      Originally Posted by danr62 View Post

      Also, as Alexa said, why would you want to drive your SEO traffic to an article directory? If your article gets 500 views a month and 25% clickthrough, you are only getting 125 visitors to your site from that article, when you could be getting all 500 if you posted the article to your own site.
      Because if your site ranks lower than the article directory, your keyword competition (no matter how low) may rank above you.

      The same article from a PR0 site and a PR5 site will rank differently, and you'll gain more exposure.
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by danr62 View Post

      Also, as Alexa said, why would you want to drive your SEO traffic to an article directory?
      Yes indeed ... no possible reason that I can imagine.

      When a potential customer finds one of your articles by putting one of its keywords into a search engine and clicks on a SERP's link to read it, the last thing you want them finding is an article directory copy, because we all lose most of that traffic. That's not whom the article directory copies are there for, of course.

      Remember that the words "I have a 25% click-through rate from XYZ Article Directory" are another way of saying "I lose 75% of my traffic at XYZ Article Directory". If you arrange for all that traffic to come directly to your own site instead (which is so easy to do, these days, now the Panda updates have helped us all out so much by removing the directories from the front page of the SERP's and making it so much easier for us to rank our own sites), there'll be four times as much of it. That's not a bad deal, is it, quadrupling your traffic from learning what article directories are really there for and how to use them appropriately?

      Originally Posted by Jamie Gould View Post

      Because if your site ranks lower than the article directory, your keyword competition (no matter how low) may rank above you.

      The same article from a PR0 site and a PR5 site will rank differently, and you'll gain more exposure.
      This is completely wrong, Jamie. Sorry - I mean it with no hostility at all.

      Article directories are websites, and websites don't "have page rank". PAGES have page rank. You're referring only to the page-rank of a directory's own home page (not very relevant because that isn't where your articles are published!)

      Article directory articles are non-context-relevant, PR-0 backlinks.

      If your own site can't outrank an article directory, after the Panda updates have so kindly all-but-destroyed the SEO of article directories (as even their owners have so openly been commenting), you have far bigger problems than can be rectified by any information in this thread!

      And, of course, "you did it to yourself". By sending traffic and/or building backlinks to an article directory rather than to your own site. The exact opposite of what one should do. :rolleyes:
  • Profile picture of the author Teacherman
    If you want a decent writer it's going to cost more than $5. It really is that simple for the long-term.

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