Free Give Away:Simple or Killer Kick *** Squeeze page?

7 replies
Which would you use for your free offer?

1- A basic clean to the point kind of squeeze page.

2- Well designed Killer type squeeze page.

I have noticed that some marketers use example1) simple yet to the point squeeze pages and some others use example: (2) a highly well designed pages for their FREE offer.

I have tested both and received similar results, just wondering why. Maybe the free offer has to do something with it.

Thank-you for your opinion.
#awaysimple #free #give #kick #killer #page #squeeze
  • Profile picture of the author Steve Wells
    When giving something away for free, you really cannot trust the results, because it's free.
    Signature
    Need Custom Graphics Work? - Message Me For A Design Quote!
    {{ DiscussionBoard.errors[5023527].message }}
    • Profile picture of the author Kal Sallam
      Originally Posted by Steve Wells View Post

      When giving something away for free, you really cannot trust the results, because it's free.
      Which would you use though ?
      {{ DiscussionBoard.errors[5023549].message }}
  • Profile picture of the author YasirYar
    I think this is a great time to consider split market testing. Set up both and see which one works better. I'm not sure that either one or the other will necessarily end up helping more though because, as Steve said, when it's free, you end up with lots and lots of freebie seekers who aren't really interested in what you have to offer. BTW, a good idea that I saw Mike Filsame suggest is to offer a freebie with a small shipping charge. You do have to mail something then, but you then know they're willing to spend money and you have more information on them than just that they have an Internet connection and an e-mail address.
    Signature

    >>>Get your websites ACTUALLY ranked by checking these out: Quantum SEO Labs, Home Page Link Building & SERP Ability. Want to get rid of negative listings? Check out Reputation Enhancer.

    {{ DiscussionBoard.errors[5023558].message }}
    • Profile picture of the author TCrosby
      Personally, if I get a free product from a fancy squeeze page, I tend to have higher expectations for what I am getting. That could lead to more disapointment and/or refunds. Even if it doesn't result in refunds, it might affect their likelihood to open your future emails and such.

      As the lead/buyer, I'd prefer a simple (but still nice) looking page, with a product that sees to overdeliver (relatively)
      {{ DiscussionBoard.errors[5023773].message }}
      • Profile picture of the author Kal Sallam
        Originally Posted by TCrosby View Post

        Personally, if I get a free product from a fancy squeeze page, I tend to have higher expectations for what I am getting. That could lead to more disapointment and/or refunds. Even if it doesn't result in refunds, it might affect their likelihood to open your future emails and such.

        As the lead/buyer, I'd prefer a simple (but still nice) looking page, with a product that sees to overdeliver (relatively)
        Good point, However that 's if you are trying to sell something off the bat.
        With a free give away I believe the look of the page does still matter somehow, for the simple fact that: You never want to look like an amateur online.
        {{ DiscussionBoard.errors[5023806].message }}
        • Profile picture of the author TCrosby
          Originally Posted by Kal Sallam View Post

          Good point, However that 's if you are trying to sell something off the bat.
          With a free give away I believe the look of the page does still matter somehow, for the simple fact that: You never want to look like an amateur online.
          Oh I absolutely believe the looks matter, and I didn't mean that you should sacrifice looks. I meant more that I value a shorter and concise squeeze page (for freebies) than 5 pages of scrolling and promises and claims that the freebie may or may not live up to.

          I don't think the fancy, long-copy squeeze page has anything wrong with it in itself, but I think it lends itself more to exageration and language that establishes overly-high expectations (though it is possible to avoid that).
          {{ DiscussionBoard.errors[5024031].message }}
  • Profile picture of the author Kal Sallam
    Well that's how you Gain trust is by offering something for free first.
    Then convert those freebie seekers and later segment/sort out the ones who never bought anything( usually after a 6 month period then they'd never buy) This marketing 101.
    {{ DiscussionBoard.errors[5023769].message }}

Trending Topics