How to make a sale in 10 seconds or less

ndcole78 · 01-23-2009, 02:59 PM

Ok, as you all know, I’m a copywriter, so I’ll go ahead and give you guys 1 of my little tricks that I use to increase conversions for clients—or you can do this for yourself if you’re a copywriter and sell your own products.

Here’s the trick: You have less than 10 seconds to grab the attention of visitors to your website or you’ve lost any chance of making a sale, so there’s no secret that your headline is the key to intriguing them and keeping them on your site.

As marketers, we all know that testing is the key to increasing your sales, so here’s a proven way to know that your headline will work before you ever put it up:

Go to Digg.com, type in the name of your niche and find the articles will the most digs. Once you’ve found it, take the headline and tweak it to fit your particular product---almost 95% of the time my clients report back to me an increase in sales.

So why does this work: Well it’s been tested already. There’s a reason why the article has a lot of digs---people are clicking on it because of the headline, so by grabbing it and tweaking it to fit your product, you already have a proven winner.

There’s no reason to reinvent the wheel or spend hours or weeks trying to come up with something that may or may not work. Go for what’s already been proven to work in your market and those digging the articles are most likely in your market.

Believe it or not, a lot of successful marketers employ this same method—just try it and by using stuff that has already been tested to work, you'll grab the attention of visitors to your site and have them sold in 10 seconds or less!

Eric X Vignola · 01-23-2009, 03:12 PM

holy crap, that one little tid bit of information is worth a ton of money... ha ha ha im going to start doing that, thanks for the helpful information!

lburrell · 01-23-2009, 03:13 PM

Great Advice. Have been doing it already, but still good stuff

ecoverartist · 01-23-2009, 03:36 PM

Right along those same lines, you can also try this:

Go to EZineArticles.com and type in a keyword related to your niche. Click the first article that comes up then scroll down past it and past the "Recent Articles..." part that appears below.

Right below that is the "Most Viewed Articles in (Category) in the last 90 Days". See which are the Top 3. That can also give you some good ideas for headlines or possible content that people are looking for on a certain topic.

Adam Bshero · 01-23-2009, 03:38 PM

It was right in front of me the whole time! Good info. I think you should make a 1 page, 1 sentence e-book and sell it for $97.00!

BrizzyMum · 01-23-2009, 03:40 PM

Great idea, I'll be using that thanks

BrianMcLeod · 01-23-2009, 03:57 PM

Quote:

Originally Posted by ndcole78

Believe it or not, a lot of successful marketers employ this same method

Yeah, Perry Belcher made a big splash about this before the holidays.

Here's his video about it:

My Sneaky Little Email Headline Trick | Perry Belcher : Strictly Personal

He was framing it around email open rates though, not direct sales.

In either event, Digg (and other social bookmarking sites too) is definitely a cool tool for this idea.

Amazon's best-seller list is another - book titles of best sellers can give you similar creative inspiration.

Brian

freedomtolive · 01-23-2009, 05:32 PM

Simple and brilliant. This is going to help me a lot , thanks for sharing.

snullanita · 01-23-2009, 06:06 PM

Great advise! Thanks for sharing!

joe.marsh · 01-23-2009, 06:11 PM

Boy... it doesn't get any easier.

Thanks,
Joe

AuctionExecutive · 01-23-2009, 06:21 PM

Thanks for the tip. I've heard this tip before on this forum (either from a wso or thread) but its good to be reminded of it again.

dessy01 · 01-23-2009, 06:30 PM

Woooooowwwwwwwww!

I never knew this! In fact, I am on to it. Thank ndcole

MasonRamm · 01-23-2009, 07:34 PM

cool idea, thanks for sharing

chewie49 · 01-23-2009, 07:50 PM

that's in fact an excellent tip.

I've been reading the headlines on digg,...and as I am in a very "weird" niche, sometimes it is difficult to apply it.

Anyone could give some examples, changing Very much the original niche?

I'll start:

Orginial Digg Article: "Digg this if your sick of power users stealing stories."

New one: "Digg this if your sick of not finding your ideal midget date".

One more:

Orginial Digg Article: "Inside the mind of an autistic savant"

New one: ""Inside the mind of an Ant breeder"

kitkat73 · 01-23-2009, 07:51 PM

Great info! Thank you for sharing!

Samuel Lee · 01-23-2009, 09:24 PM

simple, quick and effective...I like it!

carlan · 01-23-2009, 09:32 PM

That's a great idea, I shall certainly be testing that one out, can't wait to give it a go. Thank you for sharing.

IDAmarketer · 01-23-2009, 09:33 PM

Wow thanks for sharing that tip nice to see useful information here.

Jullian · 01-25-2009, 04:54 PM

Great idea will do it cheers

OmarNegron · 01-25-2009, 05:00 PM

Good stuff. I have messed around with this concept...

Im going to digg into it further...

Thanks!

fdjb1 · 01-25-2009, 05:12 PM

I've only just joined and the first post i look at is this one-wow glad i joined. I'll be taking this advise. Thanks for sharing.

Louis Raven · 01-25-2009, 05:12 PM

Are you saying take the most popular digg titles, reword them slightly, and re-digg?

Or make an article with the title?

Louis

LiveLife97 · 01-25-2009, 05:39 PM

Great advice! Something I will definitely be implementing.

01-23-2009, 02:59 PM	#1
ndcole78 Advanced Warrior War Room Member Join Date: Mar 2007 Location: , , USA. Posts: 608 Thanks: 1 Thanked 72 Times in 14 Posts	How to make a sale in 10 seconds or less Ok, as you all know, I’m a copywriter, so I’ll go ahead and give you guys 1 of my little tricks that I use to increase conversions for clients—or you can do this for yourself if you’re a copywriter and sell your own products. Here’s the trick: You have less than 10 seconds to grab the attention of visitors to your website or you’ve lost any chance of making a sale, so there’s no secret that your headline is the key to intriguing them and keeping them on your site. As marketers, we all know that testing is the key to increasing your sales, so here’s a proven way to know that your headline will work before you ever put it up: Go to Digg.com, type in the name of your niche and find the articles will the most digs. Once you’ve found it, take the headline and tweak it to fit your particular product---almost 95% of the time my clients report back to me an increase in sales. So why does this work: Well it’s been tested already. There’s a reason why the article has a lot of digs---people are clicking on it because of the headline, so by grabbing it and tweaking it to fit your product, you already have a proven winner. There’s no reason to reinvent the wheel or spend hours or weeks trying to come up with something that may or may not work. Go for what’s already been proven to work in your market and those digging the articles are most likely in your market. Believe it or not, a lot of successful marketers employ this same method—just try it and by using stuff that has already been tested to work, you'll grab the attention of visitors to your site and have them sold in 10 seconds or less!

01-23-2009, 03:12 PM	#2
Eric X Vignola HyperActive Warrior War Room Member Join Date: May 2007 Location: , , USA. Posts: 173 Thanks: 4 Thanked 9 Times in 9 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less holy crap, that one little tid bit of information is worth a ton of money... ha ha ha im going to start doing that, thanks for the helpful information!
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01-23-2009, 03:13 PM	#3
lburrell The GMAT Coach War Room Member Join Date: Jun 2008 Location: Atlanta Posts: 396 Thanks: 195 Thanked 28 Times in 22 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Great Advice. Have been doing it already, but still good stuff
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01-23-2009, 03:36 PM	#4
ecoverartist You need to become a War Room Member Join Date: Jan 2005 Location: A cave with 47 computers and an internet feed Posts: 1,641 Thanks: 208 Thanked 156 Times in 72 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Right along those same lines, you can also try this: Go to EZineArticles.com and type in a keyword related to your niche. Click the first article that comes up then scroll down past it and past the "Recent Articles..." part that appears below. Right below that is the "Most Viewed Articles in (Category) in the last 90 Days". See which are the Top 3. That can also give you some good ideas for headlines or possible content that people are looking for on a certain topic.
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01-23-2009, 03:38 PM	#5
Adam Bshero Advanced Warrior War Room Member Join Date: Dec 2008 Posts: 538 Thanks: 17 Thanked 210 Times in 51 Posts	Re: How to make a sale in 10 seconds or less It was right in front of me the whole time! Good info. I think you should make a 1 page, 1 sentence e-book and sell it for $97.00!

01-23-2009, 03:40 PM	#6
BrizzyMum Warrior Member Join Date: Jan 2009 Posts: 15 Thanks: 0 Thanked 1 Time in 1 Post	Re: How to make a sale in 10 seconds or less Great idea, I'll be using that thanks

01-23-2009, 05:32 PM	#8
freedomtolive Warrior Member Join Date: Jul 2007 Location: , , United Kingdom. Posts: 5 Thanks: 1 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less Simple and brilliant. This is going to help me a lot , thanks for sharing.

01-23-2009, 06:06 PM	#9
snullanita Warrior Member Join Date: Jan 2009 Posts: 9 Blog Entries: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less Great advise! Thanks for sharing!

01-23-2009, 06:11 PM	#10
joe.marsh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Florida Posts: 342 Blog Entries: 2 Thanks: 17 Thanked 22 Times in 22 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Boy... it doesn't get any easier. Thanks, Joe
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01-23-2009, 06:21 PM	#11
AuctionExecutive All you need is love War Room Member Join Date: Dec 2006 Location: Vancouver, Canada Posts: 94 Thanks: 1 Thanked 7 Times in 7 Posts Social Networking	Re: How to make a sale in 10 seconds or less Thanks for the tip. I've heard this tip before on this forum (either from a wso or thread) but its good to be reminded of it again.
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01-23-2009, 06:30 PM	#12
dessy01 Affiliate Hitman Join Date: Dec 2008 Location: Lagos, Nigeria Posts: 26 Thanks: 3 Thanked 0 Times in 0 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Woooooowwwwwwwww! I never knew this! In fact, I am on to it. Thank ndcole

01-23-2009, 07:34 PM	#13
MasonRamm MasonRamm War Room Member Join Date: Dec 2007 Location: Australia. Posts: 633 Thanks: 7 Thanked 68 Times in 47 Posts	Re: How to make a sale in 10 seconds or less cool idea, thanks for sharing
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01-23-2009, 07:50 PM	#14
chewie49 HyperActive Warrior Join Date: Aug 2008 Location: Barcelona, Spain Posts: 279 Thanks: 9 Thanked 5 Times in 5 Posts	Re: How to make a sale in 10 seconds or less that's in fact an excellent tip. I've been reading the headlines on digg,...and as I am in a very "weird" niche, sometimes it is difficult to apply it. Anyone could give some examples, changing Very much the original niche? I'll start: Orginial Digg Article: "Digg this if your sick of power users stealing stories." New one: "Digg this if your sick of not finding your ideal midget date". One more: Orginial Digg Article: "Inside the mind of an autistic savant" New one: ""Inside the mind of an Ant breeder"

01-23-2009, 07:51 PM	#15
kitkat73 Active Warrior War Room Member Join Date: Jan 2009 Location: Chicago, IL Posts: 45 Thanks: 11 Thanked 2 Times in 2 Posts	Re: How to make a sale in 10 seconds or less Great info! Thank you for sharing!
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01-23-2009, 09:24 PM	#16
Samuel Lee HyperActive Warrior Join Date: Jan 2009 Location: Ottawa, Canada Posts: 285 Thanks: 64 Thanked 7 Times in 7 Posts	Re: How to make a sale in 10 seconds or less simple, quick and effective...I like it!

01-23-2009, 09:32 PM	#17
carlan Warrior Member Join Date: Jan 2009 Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less That's a great idea, I shall certainly be testing that one out, can't wait to give it a go. Thank you for sharing.
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01-23-2009, 09:33 PM	#18
IDAmarketer Internet Marketer Join Date: Jan 2009 Location: Eastern Washington Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Wow thanks for sharing that tip nice to see useful information here.

01-25-2009, 04:54 PM	#19
Jullian HyperActive Warrior Join Date: Jan 2009 Location: New Zealand Posts: 121 Thanks: 2 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less Great idea will do it cheers
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01-25-2009, 05:00 PM	#20
OmarNegron #1 Yankee Fan Join Date: Dec 2008 Posts: 352 Thanks: 22 Thanked 23 Times in 16 Posts Social Networking Contact Info	Re: How to make a sale in 10 seconds or less Good stuff. I have messed around with this concept... Im going to digg into it further... Thanks!
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01-25-2009, 05:12 PM	#21
fdjb1 Warrior Member Join Date: Jan 2009 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less I've only just joined and the first post i look at is this one-wow glad i joined. I'll be taking this advise. Thanks for sharing.
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01-25-2009, 05:12 PM	#22
Louis Raven Elite Warrior Member War Room Member Join Date: Jun 2007 Location: United Kingdom. Posts: 2,876 Blog Entries: 1 Thanks: 211 Thanked 64 Times in 49 Posts Social Networking	Re: How to make a sale in 10 seconds or less Are you saying take the most popular digg titles, reword them slightly, and re-digg? Or make an article with the title? Louis
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01-25-2009, 05:39 PM	#23
LiveLife97 Active Warrior Join Date: Jan 2009 Location: USA Posts: 30 Thanks: 3 Thanked 0 Times in 0 Posts	Re: How to make a sale in 10 seconds or less Great advice! Something I will definitely be implementing.