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How Does Duration Affects my Facebook Campaign?

by Sornie Samante
5 replies
Howdy Warriors,

I had created a facebook ad today for testing purposes and I wonder if how does duration affects my target audience. I actually target a certain country which time zone is different from mine. Is there any foreseeable matters with that regard?

Please let me know your thoughts. Thanks.
#affects #campaign #campaing #duration #facebook
  • Profile picture of the author lotsofsnow
    The longer the ad runs the less clicks you are going to get.
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    • Profile picture of the author Sornie Samante
      Originally Posted by hpgoodboy View Post

      The longer the ad runs the less clicks you are going to get.
      I see, can you please tell me more whY?
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  • Profile picture of the author Elizabeth Fe
    yes duration does affect. I suggest you try for like 2 hours mostly evening time.Thats when people start to come online
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    • Profile picture of the author Sornie Samante
      Originally Posted by Elizabeth Fe View Post

      yes duration does affect. I suggest you try for like 2 hours mostly evening time.Thats when people start to come online
      So it is advisable to actually run the campaign base on the time zone of my target?
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  • Profile picture of the author matthewfermin
    Facebook members usually log in to their corresponding accounts during night time right after work and as soon as they arrive home. If you post during night time, they will see your post on top of their news feed and will check it out.
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