Facebook Fans or Email List?

12 years ago

Originally Posted by seanyd

Was just wondering what you guys think about facebook fans vs email list.

Are they the same thing ? Is email becoming obsolete? Does anyone check their

emails anymore? I was just wondering what to concentrate on.

Focus on both. Never just one or the other - everyone's experiences are always different.

I myself focus now on mainly email, but my Fan page is still out there.

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Alexa Smith

Banned 12 years ago

Originally Posted by seanyd

Was just wondering what you guys think about facebook fans vs email list.

Are they the same thing ?

No.

One is targeted traffic already known to have a specific interest in what you're promoting.

The other is social traffic, a proportion of whom you might eventually persuade to be interested in what you're promoting just because you're the person doing the persuading.

They're entirely different. Both in their origins and in the way one builds relationships with them. (By email, one can "send high-quality content" which is received "individually"/"personally": it builds a completely different sort of relationship, and one can far more easily become recognised, respected and trusted on that basis. Those are the criteria which typically lead to sales).

Originally Posted by seanyd

Is email becoming obsolete?

No.

Originally Posted by seanyd

Does anyone check their emails anymore?

Yes. Nearly everyone does.

Originally Posted by seanyd

I was just wondering what to concentrate on.

"Quality" and "relevance" are good things to concentrate on, for all aspects of marketing, really.

That's part of the reason why "social marketing" tends, overall, to be of far greater interest to people who are promoting services to aspiring internet marketers than to anyone else.

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Robert H Cwik

12 years ago

I would say, start with the list first. Treat your subscribers with respect, provide great content, but remember to put your offer at the end of the e-mail

Also, ask your subscribers to follow your fan page, and if you do provide value, they will do the rest

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andynathan

12 years ago

Originally Posted by seanyd

Was just wondering what you guys think about facebook fans vs email list.

Are they the same thing ? Is email becoming obsolete? Does anyone check their

emails anymore? I was just wondering what to concentrate on.

Do not ignore facebook for your email list. Just keep in mind however that the money is in the list. As great as facebook is, at the end of the day it is still there a list and not yours.

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seanyd 12 years ago

Thanks for all your comments , I thought facebook fans could replace an email list but it seems that just because I don`t open most of my emails anymore because i`ve signed up for that much stuff , (98000 emails) that is not the case for everyone.
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savvybizbuilder

12 years ago

Both are utilized by IM to promote their products and services. Maximize the use of this two tools in boosting your sales and build your branding.

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World Marketing 12 years ago

Email list but after that try recruiting facebook fans as well...The more exsposure to what you are promoting the better.
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seogame

12 years ago

Facebook Fans for sure.. Social Media is a great tool. iT surely helps you a lot.. Most of the people ignores annoying emails....

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Welsh Warrior

12 years ago

Isn't it a worry that with Facebook all your eggs are in one basket? For instance if forever reason you have a problem with your autoresponder you can always take your list somewhere else...but if you have a problem with Facebook there is no real option.

I've always thought lists safer for that reason, though I admit not looking into it.

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Lisha5684

12 years ago

Originally Posted by Welsh Warrior

Isn't it a worry that with Facebook all your eggs are in one basket? For instance if forever reason you have a problem with your autoresponder you can always take your list somewhere else...but if you have a problem with Facebook there is no real option.

I've always thought lists safer for that reason, though I admit not looking into it.

I agree that it's not good to have all your eggs in one basket. That is why you should do all the things it takes to have exposure. So, that's why I think email list and facebook is good. Also, twitter is a great tool for driving traffic if you use it right.

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xxxJamesxxx

12 years ago

I use Facebook to build my list!

James Scholes

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Burton Lancaster

12 years ago

It's going to be a long time before email is obsolete. Converting your fans to email subscribers gives you two touch-points to reach them at and is the best scenario.

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robnoble 12 years ago

The email is dead or dying myth has been going round for years now but email marketing is still here!
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marimuda

12 years ago

Originally Posted by seanyd

Was just wondering what you guys think about facebook fans vs email list.

Are they the same thing ? Is email becoming obsolete? Does anyone check their

emails anymore? I was just wondering what to concentrate on.

Your List is a hard asset, you control it, it is critical to build your email list.
Facebook page is one way to get them on your Opt-in. Use Iframe facebook app. You can do a page for people that haven't liked your page as well as one for those who has. Ideal to get people to like it, when they get something on the other site. From there try to get them on your email list.

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AndhikaWijaya

12 years ago

Both.. But List more important

With email list, you can direct them (in your mailing list) to your facebook page

IMHO

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Dennisknows

12 years ago

I would do both.. Use Lujure.com to create a call to action landing page for your fanpage. Tell them if they like your page, they'll get to see an amazing video or something.

Once they like, ask them to supply their info to get access to the video (or whatever your giving away)

I have this setup on almost all my fanpages. Just a matter of getting traffic to them.

It's very possible to build a list using facebook though.. Best of luck

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Lisha5684

12 years ago

Originally Posted by Dennisknows

I would do both.. Use Lujure.com to create a call to action landing page for your fanpage. Tell them if they like your page, they'll get to see an amazing video or something.

Once they like, ask them to supply their info to get access to the video (or whatever your giving away)

I have this setup on almost all my fanpages. Just a matter of getting traffic to them.

It's very possible to build a list using facebook though.. Best of luck

YES!!! ^^^ this is the way to do it. That is how I do my facebook page. Have a landing page, offer a free gift if they "like" your page.

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DudeAndy

12 years ago

I never had or developed an e-mail list. Instead I do use facebook pages and I believe they are way better then e-mail lists. Some people stooped using e-mails and just use facebook for most thing they do or need online.

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Daniel Wilson

12 years ago

Email list! It takes more for people to join your email list, which results in a tighter communication and trust.

Email lists also convert a lot better.

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Lisha5684

12 years ago

Originally Posted by seanyd

Was just wondering what you guys think about facebook fans vs email list.

Are they the same thing ? Is email becoming obsolete? Does anyone check their

emails anymore? I was just wondering what to concentrate on.

I think that you need to do both. Facebook fans is a popularity contest and no matter how immature it is, popularity goes a long way with people. So if you have a lot of facebook page fans, it looks good, and you can get more followers that way. Also you can message the people who like your page.

I check my email when I sign up for people's email list, but I stop checking it if that person consistently doesn't offer anything of value (like good, helpful info, for instance). So consider VALUE when sending your emails, or your facebook messages for that matter. That is the only way you won't be ignored or deleted.

Attention is one of the most important things and if you offer VALUE you will get the attention you need. Also, that will build trust, respect, and rapport. Very important.

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wfhblueprints

12 years ago

Personally I try to funnel every user that hits my Facebook Page into my "list" by offering a free gift and an optin box....

You never know if facebook will decide to shutdown your page.....so its best to develop your list...

Chris

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ryanyu

12 years ago

I would say depending on the niche.

I think the characteristics between email subscribers and FB fans are different,
so depending on your niche, you will have to one of them or both properly.

For example, if you are targeting teenage girls, probably FB fans are more suitable. On the other hand, if your targets are located in some countries cannot access Facebook, definitely you should not spend your time and money to build FB fans.

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Welsh Warrior

12 years ago

It's also important to think about competition. When I check my emails I am

a) looking for work stuff
b) checking information

give me a headline that will catch my interest and I will almost always be happy to ditch that stuff and read your email

BUT on Facebook you are competing with how drunk my best mate got last night, or what my ex is up to (ok, been years since I had an ex and my best mate is too sensible for his own good but you get my point). Fighting for interest in between funny photos of friends, interesting updates from people you care about, is, imo far harder.

Not that Facebook doesn't have a role - it has a massive one in fact, I find it very useful in my sports niches (where people have a vested emotion), but have found it less so in other niches (though I admit to not testing it fully by any stretch of the imagination, so take with a pinch of salt)

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viffer211

12 years ago

Yes, email marketing is dead.....didn't you know, facebook is where it's at....And how many EMAILS did you get this year saying that?

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jamesrich1

12 years ago

A lot of people will say email marketing is dead but I still open up emails for all of the marketers that gave me extreme value from the beginning. Email marketing and Facebook marketing is dead for marketers who just try to sell, sell and sell some more. Facebook will most likely have more people reading your broadcasts than email readers. I still say build your email list off of a Facebook fan page if you want to combine best of both worlds.

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sdentrepreneur

12 years ago

Two different animals. You must treat your Facebook Fans/Likes different than you would market to your email list. Both are required in this day and age with the power of Social Media.

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Garin

12 years ago

Facebook shut down a page I built to over 6,000 fans. At the end of the day Facebook owns your page, but if you build an email list that is an asset you own that they cannot take away.

Use any pages you have to build your email list. Email Marketing IS NOT DEAD, not even close, and I say that despite being a huge advocate of social media. Every social media site requires an email address to sign up. Everyone has an email address.

Email marketing is essential for a successful online business, and smart marketers will recognize that they will be more successful if they build their business with an email list and a Facebook page. Use social media sites like Facebook, Twitter, Linkedin and Google+ to build your list because the money is still in the list.

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Magnus Koenig 12 years ago

I agree. You better keep you mailing list and utilize your contacts there. Of course people still check on their e-mails especially if they find it really deserving to be checked on.
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meowth

12 years ago

Definitely a Facebook Fan. there's just this one thing. how do you guys get some targeted fans? Ok here's my dilemma, i want to add some targeted fans to my client's FB pages. By targeted meaning by location. EX. whale watching in thailand. i want to have some fans based on Thailand also to like the page. Is there any method for this?
Need some help guys.

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MrBusiness

12 years ago

Do both

Facebook owns your page, you own your own mailing list.

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Shift23

12 years ago

I think your email list but don't neglect your facebook. At least your email list is specific and you know they're interested in what you have to offer. Facebook can be abit hit and miss

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